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Fusselrasierer

Fail

Demand is soft, at -56.1% this quarter, so Fusselrasierer is a Fail.

Flapen Score
46
46 / 100
Ranks 2,414 of 4,240 Küche, Haushalt & Wohnen niches · −2 vs the category median of 48
Market size
€2.2M/yr1.4M searches / yr
90-day growth
-56.1%search demand this quarter
Competition
82%top-5 click share · 7 brands · 75 sellers

Flapen Score

Fusselrasierer against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Fusselrasierer is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Fusselrasierer market on Amazon at a glance

Shoppers on Amazon Germany searched for Fusselrasierer 1.4M times last year and spent an estimated €2.2M. The top 5 brands take 94% of clicks. Demand peaks in Jan–Feb–Nov–Dec. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 12.3% of those searches ended in a purchase.

Shoppers searched for this 1.4M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 12.3% of those searches ended in a purchase. Searches in the last 90 days moved -56.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €2.2M a year.

Searches, last 12 months
1.4M
Growth, 90 days vs prior 90
-56.1%
Conversion, latest week
12.3%
Market size, estimated
€2.2Ma year
Peak month
January4.0× the quietest month
Top search term
fusselrasierer891K searches a year

02 · Price

A sale here is worth €12.84.

Listings sell for €12.84 on average, from €6.70 to €23.27. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 15,000 to 20,000 of them. At €12.84 that is €193K to €257K a year per listing.

Average price
€12.84under the $15 to $100 sweet spot
Price range
€6.70–€23.27
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
150K–200K
Units per listing a year
15,000–20,000
Revenue per listing a year
€193K–€257K
Returns
1.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

73% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #7 within Waschen & Bügeln. It carries 51,463 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
73%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#7in Waschen & Bügeln
Average rating
4.52 starsAmazon Germany average 4.37 stars
Average reviews
51,463per listing
Listings tracked
11

04 · Newcomers

1 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
1Amazon's first-year sales bar
Average brand age
36 months

Products

Top Fusselrasierer products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 82% of clicks. A locked shelf that new listings rarely crack.

Brands

7 rising

Sellers

75

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

82%

Top 20: 100%

Open market

2%

  • Brand 160%
  • Brand 213%
  • Brand 311%
  • Brand 46%
  • Brand 54%
  • Brand 64%
  • Open — no brand owns it (1 brand, 2%)

Demand

Fusselrasierer search demand

Weekly searches over the year, seasonality beneath. Pick a range.

80K60KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 4.0×

Search terms

Top Fusselrasierer search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • fusselrasierer891K/yr
  • fusselrasierer elektrisch127K/yr
  • fusselentferner80K/yr
  • fuselrasier elektrisch36K/yr
  • fusselrasierer aufladbar33K/yr
  • lint remover39K/yr
  • entfussler für kleidung23K/yr
  • philips fusselrasierer24K/yr
  • fabric shaver16K/yr
  • elektrischer fusselrasierer14K/yr

Reviews and returns

What reviews say buyers love and hate about Fusselrasierer

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Qualität insgesamt”
23%of negative reviews mention “Haltbarkeit”
1.0%of orders come back
“nach 15 Monaten defekt”
A buyer, on “Haltbarkeit”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Fusselrasierer questions

Answered from the same tracked data.