Frühstücksset
FailDemand is soft, at -31.6% this quarter, so Frühstücksset is a Fail.
- Flapen Score
- 48 / 100Ranks 2,042 of 4,240 Küche, Haushalt & Wohnen niches · on the category median48
- Market size
- €168K/yr429K searches / yr
- 90-day growth
- -31.6%search demand this quarter
- Competition
- 33%top-5 click share · 10 brands · 82 sellers
Flapen Score
Frühstücksset against its category
The dotted line is the Küche, Haushalt & Wohnen average. Past it, Frühstücksset is stronger. Inside it, weaker.
Market
The Frühstücksset market on Amazon at a glance
Shoppers on Amazon Germany searched for Frühstücksset 429K times last year and spent an estimated €168K. The top 5 brands take 89% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 48 out of 100, a Fail.
01 · Demand
An estimated 0.7% of those searches ended in a purchase.
Shoppers searched for this 429K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -31.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €168K a year.
- Searches, last 12 months
- 429K
- Growth, 90 days vs prior 90
- -31.6%
- Conversion, latest week
- 0.7%
- Market size, estimated
- €168Ka year
- Peak month
- November2.4× the quietest month
- Top search term
- wasserkocher toaster set76K searches a year
02 · Price
A sale here is worth €55.34.
Listings sell for €55.34 on average, from €20.32 to €109.56. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At €55.34 that is €0 to €6K a year per listing.
- Average price
- €55.34inside the $15 to $100 sweet spot
- Price range
- €20.32–€109.56
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- €0–€6K
- Returns
- 1.8%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is ads and reviews.
98% of listings pay for placement with sponsored ads. 20% ship with Prime. On an average day, 5.8% of listings are out of stock. The average listing ranks #35 within Elektrische Küchengeräte. It carries 1,875 reviews at 4.36 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 98%
- Prime listings
- 20%
- Out of stock, average day
- 5.8%
- Average rank
- #35in Elektrische Küchengeräte
- Average rating
- 4.36 starsAmazon Germany average 4.37 stars
- Average reviews
- 1,875per listing
- Listings tracked
- 40
04 · Newcomers
1 of last year's 13 launches cleared the first-year sales bar.
13 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.
- Launched, last 12 months
- 13
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 47 months
Products
Top Frühstücksset products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 33% of clicks. An open shelf where new products get seen.
Brands
10 falling
Sellers
82
Top-5 brand share
89%
Top 20: 100%
Top-5 click share
33%
Top 20: 77%
Open market
6%
- Brand 126%
- Brand 223%
- Brand 318%
- Brand 412%
- Brand 510%
- Brand 65%
- Open — no brand owns it (4 brands, 6%)
Demand
Frühstücksset search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.4×
Search terms
Top Frühstücksset search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- wasserkocher toaster set76K/yr
- toaster wasserkocher set72K/yr
- wasserkocher und toaster set64K/yr
- toaster und wasserkocher set71K/yr
- wasserkocher & toaster sets21K/yr
- wasserkocher und toaster14K/yr
- wasserkocher set13K/yr
- toaster set10K/yr
- wasserkocher toaster10K/yr
- toaster wasserkocher set schwarz6K/yr
Reviews and returns
What reviews say buyers love and hate about Frühstücksset
We read the reviews and the return reasons for every product selling here.
“Nach zwei Jahren defekt”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Frühstücksset questions
Answered from the same tracked data.









