french press
Worth a lookShows a sweet-spot price point ($20.81 avg), but soft demand (-7.1% this quarter) keeps it on the watch list.
Avg price
Great€20.81avg listing price — sweet spot $15–$100
Market size
Great€983K€983K/yr · 1.1M searches
Price range
Great€7.65–€39.16cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.5%return rate — above 5% kills the launch gate
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Conversion
Good4.3%search→purchase rate — share of searches ending in a sale
Brand share
Okay81%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Bad7,934.62avg incumbent reviews — the moat a new listing must climb
Growth
Bad-7.1%90-day search growth — must beat 0% to launch
According to Flapen's Amazon Germany niche tracking, french press is a €983K/yr Amazon Germany market (1.1M searches/yr). The top 5 brands hold 81% of demand. Verdict: Worth a look — 52/100.
Data updated Jul 15, 2026 · scored weekly · How we score niches
french press market data
- Units sold / yr
- 40K–50K
- avg 1,000–1,250/product
- Revenue / yr
- €832K–€1.0M
- units × avg price
- Conversion rate
- 4.3%
- Avg BSR
- #28
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 100%
- Out of stock
- 9.0%
- Avg brand age
- 53 months
- Avg seller age
- 180 days
Competition & brand share
The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.Brands
16 falling
Sellers
134
Top-5 brand share
81%
Top 20: 100%
Top-5 click share
52%
Top 20: 93%
Open market
17%
- Bodum45%
- Groenenberg19%
- KICHLY10%
- Milu4%
- OZAVO3%
- LAMBDA COFFEE3%
- Open — no brand owns it (10 brands, 17%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -7.1% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.5×
Top french press search terms
- french press531K/yr
- bodum french press65K/yr
- kaffeebereiter64K/yr
- french press thermo50K/yr
- french press klein65K/yr
- bodum47K/yr
- french press 1 liter38K/yr
- bodum kaffeebereiter37K/yr
- french press edelstahl29K/yr
- kaffeepresse25K/yr
Top french press products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Groenenberg French Press I Hochwertige French Press Thermo mit Warmhalte-Funktion I Edelstahl Kaffeebereiter Kaffeepresse in 3 Größen bis 1 Liter
Groenenberg€37.634.7★9,364 rev

Bodum Caffettiera French Press Schwarz 350ml / 3 Tassen Kaffeebereiter Borosilikatglas Edelstahlfilter BPA-frei & spülmaschinengeeignet Made in Portugal
Bodum€11.734.6★22,560 rev

Bodum Caffettiera French Press Schwarz 1L / 8 Tassen Kaffeebereiter Hitzebeständiges Glas Edelstahlfilter BPA-frei & spülmaschinenfest Hergestellt in Portugal
Bodum€16.434.6★22,560 rev

Bodum Kenya Kaffeebereiter - 1L / 8 Tassen - Manuelle French Press aus Borosilikatglas und Edelstahl - Spülmaschinenfest - Made in Portugal
Bodum€13.314.4★14,080 rev

Bodum Kenya Kaffeebereiter - 500ml / 4 Tassen - Manuelle French Press aus Borosilikatglas und Edelstahl - Spülmaschinenfest - Made in Portugal
Bodum€14.024.4★14,080 rev
Newest
by launch date
Amazon Basics French Press-Kaffeebereiter 1 L Borosilikatglas Abnehmbare Spülmaschinenfeste Teile
Amazon Basics€9.79210 rev

Groenenberg French Press Earth 600 ml o. 1 Liter I Hochwertige Kaffeepresse mit Thermo Warmhalte-Funktion I Edelstahl Kaffeebereiter
Groenenberg€39.1692 rev

Barista Royal French Press - Hochwertige Frenchpress mit Warmhalte-Funktion - Kaffeebereiter - 600ml
Barista Royal€35.44129 rev

ParaCity French Press Kaffeebereiter Kaffeepresse aus Edelstahlfilter und hitzebeständigem Glas Kaltbrüh-Kaffeemaschine gut als Geschenk für Reisen und Zuhause (Schwarz 350 ml)
ParaCity€7.653,236 rev

Campo Libre. Giorgio. French Press I Kaffeebereiter aus doppelwandigem Edelstahl 0 6l I plastikfreie Kaffeepresse mit Thermofunktion inkl. Ersatzfilter I Kaffeezubereiter I 100% recycelter Edelstahl
Campo Libre.€38.13655 rev
Trending
90-day click momentum
LAMBDA COFFEE CALDERA Thermo French Press klein Edelstahl | 0 35 Liter - 1-2 Tassen I Kaffeebereiter aus Edelstahl I Kaffeezubereiter doppelwandig I Kaffeepresse
LAMBDA COFFEE€27.364.6★

bonVIVO French Press 1L Kupfer-Optik Kaffeebereiter groß aus Glas & Edelstahl Kaffeepresse 8 Tassen Coffee Maker ohne Filter für Familie & Gäste
bonVIVO€15.394.5★

Bodum Kenya Kaffeebereiter - 500ml / 4 Tassen - Manuelle French Press aus Borosilikatglas und Edelstahl - Spülmaschinenfest - Made in Portugal
Bodum€14.024.4★

KICHLY Cafetiere 8 Tassen Edelstahl French Press Kaffeebereiter Kaffeepresse mit 3 Stufen Filtrationssystem Doppelwandig Isolierte Kaffettiere mit 1 Extra Filter 1000ml / 34oz Silber
KICHLY€16.984.5★

Bodum Caffettiera French Press Schwarz 1L / 8 Tassen Kaffeebereiter Hitzebeständiges Glas Edelstahlfilter BPA-frei & spülmaschinenfest Hergestellt in Portugal
Bodum€16.434.6★
What buyers say about french press
What buyers praise and complain about, mined from review topics.What buyers love
“Super Produkt”
“auch das Reinigen geht easy von der Hand”
“Leicht Handhabung”
“top Produkt für einen fairen Preis”
“macht seinen Job”
“Super Design”
“Er hält den Kaffee lange warm”
“Hält super warm”
“robust”
“Der Filter funktioniert super”
What buyers complain about
“Misleading branding and poor quality”
“Fällt nur ein wenig kleiner aus als gedacht”
“Keine Langlebigkeit”
“Bei dem Preis definitiv zu teuer”
“Bisschen nervig manchmal beim sauber machen, da viel im Filter festklebt”
“Funktioniert nicht”
“Reklamation”
“Allerdings kam dieses Produkt nun leider bereits benutzt und verdreckt an - davon bin ich wirklich enttäuscht”
“und undicht”
“Besseren Filter verwenden”
Top return reasons
Common questions
- Is french press profitable to sell on Amazon Germany?
- The niche generates €983K/yr across 26 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -7.1%. Flapen's verdict: Worth a look (52/100).
- How competitive is the french press niche?
- 16 brands and 134 sellers compete. The top 5 products take 52% of clicks and top 5 brands hold 81% of demand.
- What do buyers complain about in french press?
- Top complaints mined from reviews: Qualität insgesamt, Gesamtgröße, Haltbarkeit. The return rate is 2.5%.
- When does demand for french press peak?
- Demand is steady year-round — the busiest month runs 1.5× the quietest.
- What does it cost to enter the french press niche?
- Listings span €7.65–€39.16; the average listing price is €20.81 (sweet spot $15–$100). The average incumbent carries 7,935 reviews — the moat a new listing must climb.