Skip to content

Food Container

Maybe

Products sell for $28.30 on average, inside the sweet spot. But demand is soft, at -23.6% this quarter, so Food Container is a Maybe.

Flapen Score
58
58 / 100
Top 12% of 4,240 Küche, Haushalt & Wohnen niches · +10 vs the category median of 48
Market size
€1.2M/yr2.7M searches / yr
90-day growth
-23.6%search demand this quarter
Competition
26%top-5 click share · 28 brands · 138 sellers

Flapen Score

Food Container against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Food Container is stronger. Inside it, weaker.

58Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Food Container market on Amazon at a glance

Shoppers on Amazon Germany searched for Food Container 2.7M times last year and spent an estimated €1.2M. The top 5 brands take 67% of clicks. Demand peaks in Jan–Feb–Sep. Flapen scores it 58 out of 100, a Maybe.

01 · Demand

An estimated 1.6% of those searches ended in a purchase.

Shoppers searched for this 2.7M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved -23.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €1.2M a year.

Searches, last 12 months
2.7M
Growth, 90 days vs prior 90
-23.6%
Conversion, latest week
1.6%
Market size, estimated
€1.2Ma year
Peak month
January2.9× the quietest month
Top search term
tupperware1.5M searches a year

02 · Price

A sale here is worth €28.30.

Listings sell for €28.30 on average, from €2.62 to €213.49. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 250 to 500 of them. At €28.30 that is €7K to €14K a year per listing.

Average price
€28.30inside the $15 to $100 sweet spot
Price range
€2.62–€213.49
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
40K–50K
Units per listing a year
250–500
Revenue per listing a year
€7K–€14K
Returns
1.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

67% of listings pay for placement with sponsored ads. 73% ship with Prime. On an average day, 5.8% of listings are out of stock. The average listing ranks #193 within Lebensmittelaufbewahrung. It carries 2,777 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
73%
Out of stock, average day
5.8%
Average rank
#193in Lebensmittelaufbewahrung
Average rating
4.49 starsAmazon Germany average 4.37 stars
Average reviews
2,777per listing
Listings tracked
64

04 · Newcomers

5 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
5Amazon's first-year sales bar
Average brand age
30 months

Products

Top Food Container products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 26% of clicks. An open shelf where new products get seen.

Brands

28 falling

Sellers

138

Top-5 brand share

67%

Top 20: 96%

Top-5 click share

26%

Top 20: 66%

Open market

27%

  • Brand 137%
  • Brand 210%
  • Brand 39%
  • Brand 46%
  • Brand 56%
  • Brand 65%

Demand

Food Container search demand

Weekly searches over the year, seasonality beneath. Pick a range.

200K150KSpike '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Sep · busiest ÷ quietest = 2.9×

Search terms

Top Food Container search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • tupperware1.5M/yr
  • tupperdosen set239K/yr
  • gefrierdosen237K/yr
  • tupperware schüssel mit deckel151K/yr
  • gefrierbehälter54K/yr
  • tupper62K/yr
  • einfrieren behälter39K/yr
  • tupperware set46K/yr
  • essensbox41K/yr
  • tupperware online shop45K/yr

Reviews and returns

What reviews say buyers love and hate about Food Container

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Qualität insgesamt”
16%of negative reviews mention “Qualität insgesamt”
1.1%of orders come back
“Bad Quality”
A buyer, on “Qualität insgesamt”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Food Container questions

Answered from the same tracked data.