Flachmann
MaybeAn estimated 1.3% of orders come back. But demand is soft, at -36.8% this quarter, so Flachmann is a Maybe.
- Flapen Score
- 56 / 100Top 17% of 4,240 Küche, Haushalt & Wohnen niches · +8 vs the category median of 4856
- Market size
- €357K/yr592K searches / yr
- 90-day growth
- -36.8%search demand this quarter
- Competition
- 46%top-5 click share · 29 brands · 71 sellers
Flapen Score
Flachmann against its category
The dotted line is the Küche, Haushalt & Wohnen average. Past it, Flachmann is stronger. Inside it, weaker.
Market
The Flachmann market on Amazon at a glance
Shoppers on Amazon Germany searched for Flachmann 592K times last year and spent an estimated €357K. The top 5 brands take 56% of clicks. Demand peaks in Jan–Feb–Nov–Dec. Flapen scores it 56 out of 100, a Maybe.
01 · Demand
An estimated 4.3% of those searches ended in a purchase.
Shoppers searched for this 592K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 4.3% of those searches ended in a purchase. Searches in the last 90 days moved -36.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €357K a year.
- Searches, last 12 months
- 592K
- Growth, 90 days vs prior 90
- -36.8%
- Conversion, latest week
- 4.3%
- Market size, estimated
- €357Ka year
- Peak month
- December3.5× the quietest month
- Top search term
- flachmann416K searches a year
02 · Price
A sale here is worth €13.90.
Listings sell for €13.90 on average, from €5.22 to €38.21. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 750 to 1,000 of them. At €13.90 that is €10K to €14K a year per listing.
- Average price
- €13.90under the $15 to $100 sweet spot
- Price range
- €5.22–€38.21
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 25K–30K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- €10K–€14K
- Returns
- 1.3%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
72% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 28.3% of listings are out of stock. The average listing ranks #33 within Barzubehör. It carries 712 reviews at 4.45 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 72%
- Prime listings
- 92%
- Out of stock, average day
- 28.3%
- Average rank
- #33in Barzubehör
- Average rating
- 4.45 starsAmazon Germany average 4.37 stars
- Average reviews
- 712per listing
- Listings tracked
- 36
04 · Newcomers
0 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 43 months
Products
Top Flachmann products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 46% of clicks. Leaders hold, but buyers still shop past them.
Brands
29 falling
Sellers
71
Top-5 brand share
56%
Top 20: 91%
Top-5 click share
46%
Top 20: 83%
Open market
41%
- Brand 123%
- Brand 222%
- Brand 35%
- Brand 43%
- Brand 53%
- Brand 63%
Demand
Flachmann search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 3.5×
Search terms
Top Flachmann search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- flachmann416K/yr
- flachmann edelstahl62K/yr
- flask33K/yr
- flachmänner10K/yr
- stanley flachmann16K/yr
- flachmann klein16K/yr
- hip flask9K/yr
- edelstahl flachmann7K/yr
- stanley flask6K/yr
- flachmann stanley6K/yr
Reviews and returns
What reviews say buyers love and hate about Flachmann
We read the reviews and the return reasons for every product selling here.
“Müll”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Flachmann questions
Answered from the same tracked data.









