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filzblumen

Skip it

Soft demand (-68.3% this quarter) — this niche doesn't clear our bar today.

Market size 5Growth 0Conversion 7Competition 81Returns 78Price range 82Avg price 95Brand share 20Review moat 94Quality gap 15

Avg price

Incredible€24.12

avg listing price — sweet spot $15–$100

Review moat

Great120.26

avg incumbent reviews — the moat a new listing must climb

Price range

Great€8.06–€110.30

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great34%

top-5 click share — an open shelf

Returns

Great1.8%

return rate — above 5% kills the launch gate

Brand share

Bad92%

top-5 brand share — brand-locked demand

Quality gap

Bad4.8★

avg incumbent rating — lower means beatable quality

Conversion

Bad0.6%

search→purchase rate — share of searches ending in a sale

Market size

Bad€21K

€21K/yr · 155K searches

Growth

Bad-68.3%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon Germany niche tracking, filzblumen is a €21K/yr Amazon Germany market (155K searches/yr). The top 5 brands hold 92% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 39/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

filzblumen market data

Units sold / yr
2K–3K
avg 0–100/product
Revenue / yr
€48K–€60K
units × avg price
Conversion rate
0.6%
Avg BSR
#798
Page quality
0%
Prime
91%
Sponsored
53%
Out of stock
23.4%
Avg brand age
40 months
Avg seller age
192 days

Competition & brand share

Clicks spread well past the top 5 (34% combined) — an open shelf where new products get seen.

Brands

4 rising

Sellers

16

Top-5 brand share

92%

Top 20: 92%

Top-5 click share

34%

Top 20: 72%

Open market

0%

  • Gry & Sif63%
  • Én Gry & Sif22%
  • --8%
  • Pirou5%
  • your castle1%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -68.3% search growth over the last 90 days.
15K10KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 12.1×

Top filzblumen search terms

  • gry & sif68K/yr
  • en gry & sif21K/yr
  • gry sif7K/yr
  • filz weihnachten6K/yr
  • en gry & sif weihnachten8K/yr
  • filzanhänger weihnachten17K/yr
  • gry & sif weihnachten7K/yr
  • weihnachtsdeko filz8K/yr
  • filz deko weihnachten7K/yr
  • weihnachtsbaumschmuck filz5K/yr
All search terms

Top filzblumen products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%€4274%€8556%€1K8%€2K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about filzblumen

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt51%

“Super Qualität”

Gesamtgröße10%

“Klein und fein”

Farbe10%

“🐝 Sehr hübsch!”

Geschenk Zweck5%

“Ostergeschenk”

Preis-Leistungs-Verhältnis5%

“Uns ist es das wert”

Verzierungs/Stickereiqualität5%

“Sehr schön gemachte Dekoration, die auch zeitlos ist”

beworben Vs Tatsächliches Produkt5%

“Noch schöner als am Foto”

Form/Stil5%

“Sehr dekorativ”

Einfache Reinigung1%

“Zur Reinigung staube ich die Sachen einfach vorsichtig ab, als wirklich kaum Aufwand und nachhaltig”

Design insgesamt1%

“Schön verarbeitet, lässt sich schön dekorieren und kombinieren”

What buyers complain about

Preis-Leistungs-Verhältnis25%

“Die Sachen sind natürlich etwas hochpreisiger”

Top return reasons

Gesamtgröße52%
Preis-Leistungs-Verhältnis14%
Farbe9%
beworben Vs Tatsächliches Produkt8%
Defekt Material/Teile5%
Design insgesamt3%
Form/Stil3%
Qualität insgesamt3%
Anzeigefarben2%
Füße fit2%

Common questions

Is filzblumen profitable to sell on Amazon Germany?
The niche generates €21K/yr across 43 tracked products. 0 of 14 products launched in the last 360 days are still selling. 90-day search growth is -68.3%. Flapen's verdict: Skip it (39/100).
How competitive is the filzblumen niche?
4 brands and 16 sellers compete. The top 5 products take 34% of clicks and top 5 brands hold 92% of demand.
What do buyers complain about in filzblumen?
Top complaints mined from reviews: Preis-Leistungs-Verhältnis. The return rate is 1.8%.
When does demand for filzblumen peak?
Demand peaks in Nov–Dec; the busiest month runs 12.1× the quietest.
What does it cost to enter the filzblumen niche?
Listings span €8.06–€110.30; the average listing price is €24.12 (sweet spot $15–$100). The average incumbent carries 120 reviews — the moat a new listing must climb.