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Eukalyptus

Fail

Prices span $5.62–$14.81, mostly outside the sweet spot, so Eukalyptus is a Fail.

Flapen Score
44
44 / 100
Ranks 2,757 of 4,240 Küche, Haushalt & Wohnen niches · −4 vs the category median of 48
Market size
€141K/yr490K searches / yr
90-day growth
-5.9%search demand this quarter
Competition
54%top-5 click share · 17 brands · 22 sellers

Flapen Score

Eukalyptus against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Eukalyptus is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Eukalyptus market on Amazon at a glance

Shoppers on Amazon Germany searched for Eukalyptus 490K times last year and spent an estimated €141K. The top 5 brands take 72% of clicks. Demand peaks in Jan–Nov. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 2.9% of those searches ended in a purchase.

Shoppers searched for this 490K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved -5.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €141K a year.

Searches, last 12 months
490K
Growth, 90 days vs prior 90
-5.9%
Conversion, latest week
2.9%
Market size, estimated
€141Ka year
Peak month
November1.9× the quietest month
Top search term
eukalyptus deko235K searches a year

02 · Price

A sale here is worth €9.99.

Listings sell for €9.99 on average, from €5.62 to €14.81. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At €9.99 that is €2K to €5K a year per listing.

Average price
€9.99under the $15 to $100 sweet spot
Price range
€5.62–€14.81
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
13K–15K
Units per listing a year
250–500
Revenue per listing a year
€2K–€5K
Returns
3.8%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.8% of listings are out of stock. The average listing ranks #207 within Kunstblumen & -pflanzen. It carries 221 reviews at 4.08 stars, so a new listing needs social proof before a better product.

Sponsored listings
96%
Prime listings
100%
Out of stock, average day
10.8%
Average rank
#207in Kunstblumen & -pflanzen
Average rating
4.08 starsAmazon Germany average 4.37 stars
Average reviews
221per listing
Listings tracked
23

04 · Newcomers

2 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
8
Successful launches
2Amazon's first-year sales bar
Average brand age
25 months

Products

Top Eukalyptus products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 16, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 54% of clicks. Leaders hold, but buyers still shop past them.

€0€14K€28K€42K€56K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

17 falling

Sellers

22

Est. top-5 brand share

72%

Top 20: 100%

Est. top-5 click share

54%

Top 20: 96%

Open market

23%

  • ROLLWAY42%
  • HNVNER9%
  • Homcomodar9%
  • SHEPIN6%
  • Woltoy6%
  • RIOFOGO5%

Demand

Eukalyptus search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KBlack Friday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Nov · busiest ÷ quietest = 1.9×

Search terms

Top Eukalyptus search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • eukalyptus deko235K/yr
  • eukalyptus75K/yr
  • eukalyptus künstlich35K/yr
  • eucalyptus23K/yr
  • deko eukalyptus grün10K/yr
  • eucalyptus deko19K/yr
  • tischdeko eukalyptus12K/yr
  • künstlicher eukalyptus12K/yr
  • deko eukalyptus12K/yr
  • eukalyptus zweige künstlich9K/yr

Reviews and returns

What reviews say buyers love and hate about Eukalyptus

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Qualität insgesamt”
40%of negative reviews mention “Geruch”
3.8%of orders come back
“Stinkt”
A buyer, on “Geruch”40% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Eukalyptus questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data