Is espressotassen profitable to sell on Amazon Germany?

The niche generates €583K/yr across 68 tracked products. 1 of 12 products launched in the last 360 days are still selling. 90-day search growth is -21.1%. Flapen's verdict: Worth a look (58/100).

How competitive is the espressotassen niche?

42 brands and 116 sellers compete. The top 5 products take 26% of clicks and top 5 brands hold 45% of demand.

What do buyers complain about in espressotassen?

Top complaints mined from reviews: Gesamtgröße, Farbe, Qualität insgesamt. The return rate is 1.7%.

When does demand for espressotassen peak?

Demand peaks in Nov–Dec; the busiest month runs 2.7× the quietest.

What does it cost to enter the espressotassen niche?

Listings span €1.78–€48.56; the average listing price is €18.68 (sweet spot $15–$100). The average incumbent carries 1,716 reviews — the moat a new listing must climb.

espressotassen

Worth a look

Shows no brand lock-in (top 5 brands take 45% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Brand share

Great45%

top-5 brand share — no brand owns this niche

Competition

Great26%

top-5 click share — an open shelf

Avg price

Great€18.68

avg listing price — sweet spot $15–$100

Returns

Great1.7%

return rate — above 5% kills the launch gate

Price range

Good€1.78–€48.56

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Good€583K

€583K/yr · 1.8M searches

Review moat

Okay1,715.88

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Conversion

Bad1.7%

search→purchase rate — share of searches ending in a sale

Growth

Bad-21.1%

90-day search growth — must beat 0% to launch

Signals No Dominant Brand

According to Flapen's Amazon Germany niche tracking, espressotassen is a €583K/yr Amazon Germany market (1.8M searches/yr). The top 5 brands hold 45% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 58/100.

Data updated Jul 15, 2026 · scored weekly · How we score niches

espressotassen market data

Units sold / yr: 30K–40K; avg 100–250/product
Revenue / yr: €560K–€747K; units × avg price
Conversion rate: 1.7%
Avg BSR: #43
Page quality: 0%
Prime: 91%
Sponsored: 81%
Out of stock: 11.0%
Avg brand age: 47 months
Avg seller age: 185 days

Competition & brand share

Clicks spread well past the top 5 (26% combined) — an open shelf where new products get seen.

Brands

42 falling

Sellers

116

Top-5 brand share

45%

Top 20: 86%

Top-5 click share

26%

Top 20: 63%

Open market

51%

Cosumy16%
Maxito9%
Moritz & Moritz7%
MIAMIO6%
WMF6%
ionEgg5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -21.1% search growth over the last 90 days.

Peak months: Nov, Dec · busiest ÷ quietest = 2.7×

Open Trend

Top espressotassen search terms

espressotassen1.1M/yr -21.5%1.4% conv.
espresso tassen102K/yr -18.0%1.3% conv.
espressotassen set83K/yr -20.8%1.1% conv.
espressotasse81K/yr -13.9%0.8% conv.
espresso tasse55K/yr -17.0%0.9% conv.
espresso tassen set67K/yr -33.1%1.0% conv.
esspresotasen52K/yr -29.3%1.3% conv.
nespresso tassen36K/yr -6.6%0.4% conv.
espressotassen dickwandig41K/yr -23.2%0.9% conv.
espresso cups26K/yr -16.3%0.8% conv.

All search terms

Top espressotassen products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Moritz & Moritz SOLID Espressobecher 4er Pack - Steingut Espresso Tassen 70 ml im Set - Reaktives Design mit farbigen Innenseiten - Robuste kleine Kaffeebecher - Leicht stapelbar & pflegeleicht

Moritz & Moritz€16.414.6★83 rev

WMF Kult doppelwandige Espressotassen Glas Set 2-teilig doppelwandige Gläser 80ml Schwebeeffekt Thermogläser hitzebeständiges Espresso Glas

WMF€10.294.5★1,142 rev

Cosumy Espressotassen Schwarz Matt mit Untertassen 6er Set - 90ml - Streifenmuster Keramik - Spülmaschinenfest -Mikrowellenfest - Moderne Mokkatassen Set

Cosumy€21.834.7★500 rev

Zeller Porzellan Espressotassen Set 12-teilig Faces Dekor Weiß

ZELLER PRESENT SCHÖNER LEBEN. PRAKTISCH WOHNEN.€24.784.7★2,092 rev

Ikolife Espressotassen Set - dickwandig 4-teilig 59 ml Made in Italy (2 Tassen + 2 Untertassen)

Generic€18.124.5★201 rev

Newest

by launch date

AMOJA 4er Set Espressotassen mit Untertassen Weiß 75ml Dickwandige Keramik-Espressotassen Set Lang Warm Haltend Stapelbares Design & Spülmaschinenfest

AMOJA€19.3115 rev

7mo ago

Cosumy 4er Espressotassen Set mit Untertassen Weiß 90 ml Keramik Espresso Tassen Set Hält lange warm dank dickwandigem Steingut Elegante Kaffeetassen mit handglasierter Oberfläche

Cosumy€19.3824 rev

7mo ago

Maxito Espressotassen aus Steingut im Mehrfachset für Kaffeeliebhaber - Espresso & Kaffeetassen - Geschenke für Männer und Frauen (2er Set 80 ml)

Maxito€11.1013 rev

10mo ago

MIAMIO - Espressotassen 4er Set ohne Henkel (90 ml) Keramik Espresso Tassen dickwandig Moderne Steingut Espressobecher & Mokkatassen - Luxe Collection (Steingrau)

MIAMIO€22.79289 rev

11mo ago

Hcunbsu Espressotassen 6er Set Espresso Gläser 80ml Doppelwandiges Kaffeegläser Schwebeeffekt Thermogläser Hitzebeständiges Espressotasse Cappuccino Gläser

Hcunbsu€11.3055 rev

1y ago

What buyers say about espressotassen

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt28%

“Sonst super Produkt”

beworben Vs Tatsächliches Produkt8%

“Ware wie bestellt”

Design insgesamt8%

“elegantes Design”

Farbe7%

“und mich sofort in die schönen Pastellfarben”

Gesamtgröße7%

“liegen sehr schön in der Hand”

Preis-Leistungs-Verhältnis7%

“Super Preis”

Temperaturerhaltung5%

“Der Espresso bleib schön warm”

Dicke4%

“Gutes Dickes Porzellan”

Geschenk Zweck4%

“Auch schön, um sie zu verschenken”

Form/Stil2%

“Sie sehen sehr modern aus”

What buyers complain about

Gesamtgröße15%

“Sie sind sehr, sehr klein, also nur für einen Mini-Espresso zu gebrauchen”

Farbe10%

“Nicht 2 farbig wie abgebildet”

Qualität insgesamt10%

“Absolut hässlich”

Preis-Leistungs-Verhältnis7%

“Aber der Preis ist dafür zu hoch”

Haltbarkeit4%

“Naja, diese Dinger halten nicht lange”

Dicke4%

“Dickwandig”

Wasserbeständigkeit4%

“Wassereintritt nach 4 Wochen”

Auslaufsicher3%

“Undicht”

Spülmaschinenfest3%

“Die Tassen sind nicht spülmaschinenfest”

beworben Vs Tatsächliches Produkt3%

“Stückzahl ist irreführend angegeben”

Top return reasons

Gesamtgröße53%

Farbe6%

Defekt Material/Teile5%

Qualität insgesamt5%

beworben Vs Tatsächliches Produkt5%

Materialqualität3%

Dünn2%

Gewicht schwer2%

Dicke2%