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Espressolöffel

Fail

Demand is soft, at -19.1% this quarter, so Espressolöffel is a Fail.

Flapen Score
42
42 / 100
Ranks 3,055 of 4,240 Küche, Haushalt & Wohnen niches · −6 vs the category median of 48
Market size
€99K/yr163K searches / yr
90-day growth
-19.1%search demand this quarter
Competition
67%top-5 click share · 13 brands · 69 sellers

Flapen Score

Espressolöffel against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Espressolöffel is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Espressolöffel market on Amazon at a glance

Shoppers on Amazon Germany searched for Espressolöffel 163K times last year and spent an estimated €99K. The top 5 brands take 81% of clicks. Demand peaks in Jan–Dec. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 7.6% of those searches ended in a purchase.

Shoppers searched for this 163K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 7.6% of those searches ended in a purchase. Searches in the last 90 days moved -19.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €99K a year.

Searches, last 12 months
163K
Growth, 90 days vs prior 90
-19.1%
Conversion, latest week
7.6%
Market size, estimated
€99Ka year
Peak month
December2.0× the quietest month
Top search term
espressolöffel82K searches a year

02 · Price

A sale here is worth €8.04.

Listings sell for €8.04 on average, from €3.93 to €23.89. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At €8.04 that is €4K to €6K a year per listing.

Average price
€8.04under the $15 to $100 sweet spot
Price range
€3.93–€23.89
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
13K–15K
Units per listing a year
500–750
Revenue per listing a year
€4K–€6K
Returns
1.6%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #95 within Besteck. It carries 1,151 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#95in Besteck
Average rating
4.41 starsAmazon Germany average 4.37 stars
Average reviews
1,151per listing
Listings tracked
20

04 · Newcomers

0 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
33 months

Products

Top Espressolöffel products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 falling

Sellers

69

Top-5 brand share

81%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

15%

  • Brand 128%
  • Brand 227%
  • Brand 312%
  • Brand 47%
  • Brand 56%
  • Brand 64%
  • Open — no brand owns it (7 brands, 15%)

Demand

Espressolöffel search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Dec · busiest ÷ quietest = 2.0×

Search terms

Top Espressolöffel search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • espressolöffel82K/yr
  • espresso löffel35K/yr
  • espressolöffel mini19K/yr
  • espresso löffel klein15K/yr
  • wmf espressolöffel6K/yr
  • espressolöffel wmf7K/yr

Reviews and returns

What reviews say buyers love and hate about Espressolöffel

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Qualität insgesamt”
43%of negative reviews mention “Gesamtgröße”
1.6%of orders come back
“🥄 Espressoblöffel 12 Stück klein wie sie es gehört sie funktionieren man kann mit umrühren”
A buyer, on “Gesamtgröße”43% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Espressolöffel questions

Answered from the same tracked data.