Is emaille topf profitable to sell on Amazon Germany?

The niche generates €56K/yr across 83 tracked products. 5 of 14 products launched in the last 360 days are still selling. 90-day search growth is -38.6%. Flapen's verdict: Worth a look (50/100).

How competitive is the emaille topf niche?

38 brands and 90 sellers compete. The top 5 products take 23% of clicks and top 5 brands hold 50% of demand.

What do buyers complain about in emaille topf?

Top complaints mined from reviews: Rost/Korrodieren, Qualität insgesamt, Gesamtgröße. The return rate is 2.3%.

What does it cost to enter the emaille topf niche?

Listings span €6.64–€246.72; the average listing price is €36.15 (sweet spot $15–$100). The average incumbent carries 2,235 reviews — the moat a new listing must climb.

emaille topf

Worth a look

Shows a sweet-spot price point ($36.15 avg), but soft demand (-38.6% this quarter) keeps it on the watch list.

Avg price

Incredible€36.15

avg listing price — sweet spot $15–$100

Competition

Great23%

top-5 click share — an open shelf

Brand share

Great50%

top-5 brand share — no brand owns this niche

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Returns

Good2.3%

return rate — above 5% kills the launch gate

Review moat

Okay2,235.49

avg incumbent reviews — the moat a new listing must climb

Price range

Okay€6.64–€246.72

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Bad€56K

€56K/yr · 207K searches

Conversion

Bad0.8%

search→purchase rate — share of searches ending in a sale

Growth

Bad-38.6%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon Germany niche tracking, emaille topf is a €56K/yr Amazon Germany market (207K searches/yr). The top 5 brands hold 50% of demand. Verdict: Worth a look — 50/100.

Data updated Jul 15, 2026 · scored weekly · How we score niches

emaille topf market data

Units sold / yr: 1K–2K; avg 0–100/product
Revenue / yr: €45K–€54K; units × avg price
Conversion rate: 0.8%
Avg BSR: #128
Page quality: 0%
Prime: 75%
Sponsored: 59%
Out of stock: 9.6%
Avg brand age: 50 months
Avg seller age: 188 days

Competition & brand share

Clicks spread well past the top 5 (23% combined) — an open shelf where new products get seen.

Brands

38 rising

Sellers

Top-5 brand share

50%

Top 20: 89%

Top-5 click share

23%

Top 20: 56%

Open market

46%

Krüger Haushaltswaren22%
OVERMONT10%
GSW8%
KRUSTENZAUBER6%
Topbooc5%
LIYGAOF4%

Demand

Weekly Amazon search volume, last 30 weeks — -38.6% search growth over the last 90 days.

Open Trend

Top emaille topf search terms

emaille topf115K/yr -38.3%0.5% conv.
milchtopf emaille13K/yr -47.6%1.7% conv.
emaille-topf12K/yr -47.4%0.1% conv.
emaille topfset13K/yr -50.3%0.3% conv.
kochtopf emaille8K/yr -33.7%0.3% conv.
emaille milchtopf7K/yr -30.1%2.1% conv.
emaille kochtopf6K/yr -10.1%0.6% conv.
topf emaille6K/yr -28.7%0.5% conv.
emaille töpfe5K/yr -38.5%0.4% conv.
emaille topf klein6K/yr -38.4%1.5% conv.

All search terms

Top emaille topf products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Overmont Bräter Emaille Gusseisen Topf - Schmortopf 26cm backofengeeignet - mit Deckel und Kochbuch - für Küche Backen Schmoren Braten Weiß

OVERMONT€46.514.5★10,121 rev

Gusseisen Topf Brotbackform - 26cm Schmortopf Emaille Gusseiserner mit Deckel Gusseisentopf Brot Backen Brottopf Bräter Brotbacktopf Backofenfest Dutch Oven Töpfe Gusseisenpfanne Kochtopf Topbooc

Topbooc€43.444.8★896 rev

Karl Krüger Rom Milchtopf aus Emaille mit Ausguss in der Farbe Rot-Grau 1L Maße: 12cm x 12cm x 11cm 17012 RO

Krüger Haushaltswaren€11.354.3★448 rev

DINHEAROM Vintage Emaille Kochtopf Mit Deckel Und Doppelgriffen 7L Suppentopf Für Heimküche Vielseitiger - Und Schmortopf Hitzebeständig Kompakt Für Kleine Familien

DINHEAROM€21.073.8★4 rev

orion group Emaille Kochtopf 1 4 l Ø 16 cm Praktischer Kochtopf mit ergonomischen Griffen Für alle Herdarten & Ofen geeignet Spülmaschinenfest Robuste Emaillebeschichtung

orion group€17.204.6★5 rev

Newest

by launch date

orion group Emaille Kochtopf 1 4 l Ø 16 cm Praktischer Kochtopf mit ergonomischen Griffen Für alle Herdarten & Ofen geeignet Spülmaschinenfest Robuste Emaillebeschichtung

orion group€17.205 rev

6mo ago

Gerlach 1760 Topf Kochtopf - 20 cm 3 L Emaille - Alle Herdarten - Deckel aus gehärtetem Glas - Pastellgrün Natur Enamel

Gerlach 1760€25.5020 rev

8mo ago

KRUSTENZAUBER Gusseisen Topf als Schmortopf mit Deckel - 26cm Emaille Topf als Gusseisen Bräter oder Brotbacktopf - Backofengeeigneter Dutch oven Cast Iron Pot als hochwertiger Kochtopf inkl. Rezepte

KRUSTENZAUBER€53.9253 rev

10mo ago

GALPADA Emaille Topf Kleiner Topf mit Deckel - Kochtopf Klein für Single-Küche 3-Teiliges Kleiner Kochtopf Set Suppentopf

GALPADA€22.242 rev

1y ago

Gusseisen Topf Brotbackform - 26cm Schmortopf Emaille Gusseiserner mit Deckel Gusseisentopf Brot Backen Brottopf Bräter Brotbacktopf Backofenfest Dutch Oven Töpfe Gusseisenpfanne Kochtopf Topbooc

Topbooc€43.44896 rev

1y ago

What buyers say about emaille topf

What buyers praise and complain about, mined from review topics.

What buyers love

Backen26%

“Bester Topf”

Qualität insgesamt22%

“Super Produkt”

Preis-Leistungs-Verhältnis6%

“Unschlagbarer Preis”

beworben Vs Tatsächliches Produkt6%

“Genau wie auf dem Foto”

Einfache Reinigung4%

“auch leicht zu reinigen”

Kocherlebnis4%

“Mega Kochtopf”

Farbe3%

“Die schöne pinke Farbe macht ihn zu einem besonderen Blickfang in der Küche”

Heizung3%

“halten die Wärme”

Benutzerfreundlichkeit3%

“Kleiner handlicher Topf”

Gesamtgröße3%

“Ideale Größe, benutze ihn zum Eier kochen”

What buyers complain about

Rost/Korrodieren15%

“Leider verrostet geliefert”

Qualität insgesamt13%

“Schlechte Verarbeitung, eingebrannte Beschichtung löst sich”

Gesamtgröße12%

“alles gut nur kleiner als gedacht”

Gewicht schwer9%

“etwas schwer”

Heizung4%

“Topfboden wölbt sich beim erhitzen”

Preis-Leistungs-Verhältnis3%

“rechts Preis zu hoch”

Einfache Reinigung3%

“Musste den Topf danach fast drei Stunden schrubben – sehr schwer zu reinigen”

Materialqualität2%

“Hier auch das Material schlecht”

Benutzerfreundlichkeit2%

“wenig Nutzen”

Entflammbar2%

“Somit brennt er immer an”

Top return reasons

Gesamtgröße52%

Gewicht schwer9%

Rost/Korrodieren5%

Farbe4%

Qualität insgesamt4%

Defekt Material/Teile3%

beworben Vs Tatsächliches Produkt3%

Lackqualität2%

Kratzfestigkeit2%

Produktzustand2%

Common questions

Is emaille topf profitable to sell on Amazon Germany?: The niche generates €56K/yr across 83 tracked products. 5 of 14 products launched in the last 360 days are still selling. 90-day search growth is -38.6%. Flapen's verdict: Worth a look (50/100).
How competitive is the emaille topf niche?: 38 brands and 90 sellers compete. The top 5 products take 23% of clicks and top 5 brands hold 50% of demand.
What do buyers complain about in emaille topf?: Top complaints mined from reviews: Rost/Korrodieren, Qualität insgesamt, Gesamtgröße. The return rate is 2.3%.
What does it cost to enter the emaille topf niche?: Listings span €6.64–€246.72; the average listing price is €36.15 (sweet spot $15–$100). The average incumbent carries 2,235 reviews — the moat a new listing must climb.