Skip to content

Elektrisches Messer

Maybe

Products sell for $28.57 on average, inside the sweet spot. But demand is soft, at -30.1% this quarter, so Elektrisches Messer is a Maybe.

Flapen Score
52
52 / 100
Top 30% of 4,240 Küche, Haushalt & Wohnen niches · +4 vs the category median of 48
Market size
€339K/yr252K searches / yr
90-day growth
-30.1%search demand this quarter
Competition
64%top-5 click share · 15 brands · 86 sellers

Flapen Score

Elektrisches Messer against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Elektrisches Messer is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Elektrisches Messer market on Amazon at a glance

Shoppers on Amazon Germany searched for Elektrisches Messer 252K times last year and spent an estimated €339K. The top 5 brands take 71% of clicks. Demand peaks in Nov–Dec. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 4.7% of those searches ended in a purchase.

Shoppers searched for this 252K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 4.7% of those searches ended in a purchase. Searches in the last 90 days moved -30.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €339K a year.

Searches, last 12 months
252K
Growth, 90 days vs prior 90
-30.1%
Conversion, latest week
4.7%
Market size, estimated
€339Ka year
Peak month
December3.4× the quietest month
Top search term
elektrisches messer83K searches a year

02 · Price

A sale here is worth €28.57.

Listings sell for €28.57 on average, from €14.25 to €41.05. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At €28.57 that is €14K to €21K a year per listing.

Average price
€28.57inside the $15 to $100 sweet spot
Price range
€14.25–€41.05
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
10K–13K
Units per listing a year
500–750
Revenue per listing a year
€14K–€21K
Returns
3.2%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

68% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #12 within Elektrische Küchengeräte. It carries 778 reviews at 4.06 stars, so a new listing needs social proof before a better product.

Sponsored listings
68%
Prime listings
95%
Out of stock, average day
2.8%
Average rank
#12in Elektrische Küchengeräte
Average rating
4.06 starsAmazon Germany average 4.37 stars
Average reviews
778per listing
Listings tracked
19

04 · Newcomers

1 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
1Amazon's first-year sales bar
Average brand age
43 months

Products

Top Elektrisches Messer products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 64% of clicks. Leaders hold, but buyers still shop past them.

Brands

15 falling

Sellers

86

Top-5 brand share

71%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

22%

  • Brand 124%
  • Brand 223%
  • Brand 39%
  • Brand 49%
  • Brand 57%
  • Brand 67%

Demand

Elektrisches Messer search demand

Weekly searches over the year, seasonality beneath. Pick a range.

12K8KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 3.4×

Search terms

Top Elektrisches Messer search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • elektrisches messer83K/yr
  • elektromesser42K/yr
  • elektrisches messer für fleisch22K/yr
  • elektrisches brotmesser10K/yr
  • elektrisches küchenmesser11K/yr
  • elektromesser für fleisch13K/yr
  • elektrische messer10K/yr
  • brotmesser elektrisch6K/yr
  • elektrisches messer kabellos7K/yr
  • elektromesser kabellos7K/yr

Reviews and returns

What reviews say buyers love and hate about Elektrisches Messer

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Qualität insgesamt”
20%of negative reviews mention “Funktionalität insgesamt”
3.2%of orders come back
“Keine Funktion”
A buyer, on “Funktionalität insgesamt”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Elektrisches Messer questions

Answered from the same tracked data.