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Elektrische Lunchbox

Fail

Demand is soft, at -41.3% this quarter, so Elektrische Lunchbox is a Fail.

Flapen Score
49
49 / 100
Top 44% of 4,240 Küche, Haushalt & Wohnen niches · +1 vs the category median of 48
Market size
€161K/yr243K searches / yr
90-day growth
-41.3%search demand this quarter
Competition
41%top-5 click share · 25 brands · 38 sellers

Flapen Score

Elektrische Lunchbox against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Elektrische Lunchbox is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Elektrische Lunchbox market on Amazon at a glance

Shoppers on Amazon Germany searched for Elektrische Lunchbox 243K times last year and spent an estimated €161K. The top 5 brands take 63% of clicks. Demand peaks in Jan–Feb–Oct–Nov–Dec. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 1.8% of those searches ended in a purchase.

Shoppers searched for this 243K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -41.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €161K a year.

Searches, last 12 months
243K
Growth, 90 days vs prior 90
-41.3%
Conversion, latest week
1.8%
Market size, estimated
€161Ka year
Peak month
January4.3× the quietest month
Top search term
elektrische lunchbox81K searches a year

02 · Price

A sale here is worth €37.72.

Listings sell for €37.72 on average, from €12.55 to €126.15. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At €37.72 that is €0 to €4K a year per listing.

Average price
€37.72inside the $15 to $100 sweet spot
Price range
€12.55–€126.15
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
€0–€4K
Returns
2.8%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

89% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 23.4% of listings are out of stock. The average listing ranks #423 within Lebensmittelaufbewahrung. It carries 2,648 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
97%
Out of stock, average day
23.4%
Average rank
#423in Lebensmittelaufbewahrung
Average rating
4.32 starsAmazon Germany average 4.37 stars
Average reviews
2,648per listing
Listings tracked
37

04 · Newcomers

3 of last year's 20 launches cleared the first-year sales bar.

20 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
20
Successful launches
3Amazon's first-year sales bar
Average brand age
28 months

Products

Top Elektrische Lunchbox products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 41% of clicks. Leaders hold, but buyers still shop past them.

Brands

25 rising

Sellers

38

Top-5 brand share

63%

Top 20: 97%

Top-5 click share

41%

Top 20: 83%

Open market

33%

  • Brand 127%
  • Brand 214%
  • Brand 310%
  • Brand 46%
  • Brand 56%
  • Brand 64%

Demand

Elektrische Lunchbox search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '24Black Friday '24Holiday '24Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Oct, Nov, Dec · busiest ÷ quietest = 4.3×

Search terms

Top Elektrische Lunchbox search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • elektrische lunchbox81K/yr
  • lunchbox elektrisch37K/yr
  • elektrische lunchbox mit akku24K/yr
  • electric lunch box15K/yr
  • clatronic lunchbox8K/yr
  • clatronic elektrische lunchbox3K/yr
  • essensbox warmes mittagessen5K/yr
  • beheizbare lunchbox10K/yr
  • lunchbox mit akku9K/yr
  • beheizbare lunchbox mit akku6K/yr

Reviews and returns

What reviews say buyers love and hate about Elektrische Lunchbox

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Heizung”
20%of negative reviews mention “Heizung”
2.8%of orders come back
“Ungleichmäßige Erwärmung; Anbrennen von Speisen”
A buyer, on “Heizung”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Elektrische Lunchbox questions

Answered from the same tracked data.