dyson ventilator
Worth a lookShows demand growing >1,000% this quarter, but weak search conversion (0.8%) keeps it on the watch list.
Growth
Incredible>1,000%90-day search growth — must beat 0% to launch
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Avg price
Good€135.33avg listing price — sweet spot $15–$100
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Returns
Good2.6%return rate — above 5% kills the launch gate
Brand share
Good75%top-5 brand share — brands hold most of the demand
Market size
Okay€154K€154K/yr · 137K searches
Review moat
Okay3,506.93avg incumbent reviews — the moat a new listing must climb
Price range
Bad€59.21–€437.53cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon Germany niche tracking, dyson ventilator is a €154K/yr Amazon Germany market (137K searches/yr). The top 5 brands hold 75% of demand. Demand peaks in Jun–Jul–Aug. Verdict: Worth a look — 55/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
dyson ventilator market data
- Units sold / yr
- 1K–1K
- avg 0–100/product
- Revenue / yr
- €135K–€169K
- units × avg price
- Conversion rate
- 0.8%
- Avg BSR
- #74
- Page quality
- 0%
- Prime
- 70%
- Sponsored
- 93%
- Out of stock
- 10.8%
- Avg brand age
- 25 months
- Avg seller age
- 185 days
Competition & brand share
The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.Brands
19 falling
Sellers
106
Top-5 brand share
75%
Top 20: 100%
Top-5 click share
48%
Top 20: 88%
Open market
21%
- PHILIPS37%
- Midea15%
- Pro Breeze8%
- KNKA8%
- Dyson7%
- DREO4%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — >1,000% search growth over the last 90 days.Peak months: Jun, Jul, Aug · busiest ÷ quietest = 8.9×
Top dyson ventilator search terms
- luftreiniger und kühler55K/yr
- ventilator mit luftreiniger26K/yr
- luftreiniger mit kühlfunktion31K/yr
- ventilator luftreiniger16K/yr
- luftreiniger ventilator10K/yr
Top dyson ventilator products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
PHILIPS Air Performer 2-in-1: Luftreiniger und Kühlgebläse - Reinigt 70 m Entfernt 99 97% der Allergene und Schadstoffe. HEPA-Filter Intelligente Sensoren Alexa App. (AMF765/10)
PHILIPS€227.414.1★510 rev
Philips Air Performer 3-in-1: Luftreiniger Heiz- und Kühlgebläse - Reinigt 70 m Entfernt 99 97% der Allergene und Schadstoffe. HEPA-Filter Intelligente Sensoren Alexa App. (AMF870/15)
PHILIPS€260.074.1★982 rev
Midea MFP-120i (BL) 2 in 1 Turmventilator Leise 27dB Luftreiniger H13 True HEPA auf 47.6 LED Display Fernbedienung Oszillation 12H Timer Kompatibel für Wireless Connection App Alexa Google
Midea€97.584.4★229 rev
KNKA Luftreiniger Air Purifier CADR 300 m/h bis 80 m HEPA-Leistung (Schlafmodus) entfernt 99 97% Staub/Pollen/Gerüche mit Smart Sensor ideal für Raucher & Haustiere APH3000
KNKA€98.394.7★2,848 rev
Philips Luftreiniger 600 Serie Ultraleise und energieeffizient Für Allergiker HEPA-Filter entfernt 99 97% der Schadstoffe Für Räume bis zu 44m App-gesteuert Weiß (AC0650/10)
PHILIPS€59.214.3★3,577 rev
Newest
by launch date
Echos Turmventilator sehr leise Standventilator energiesparend Bodenventilator mit Fernbedienung Ventilator mit Kühlung Oszillierend 24H Timer hoher Luftdurchsatz Luftreiniger mit Hepa Filter
Echos€99.5557 rev
Ultty Rotorlos Ventilator mit Luftreiniger Turmventilator Leise H13 HEPA Filter Touch Timer 60 cm Bladeless Fan für Schlafzimmer Büro CR021 Schwarz
U ULTTY€108.762,132 rev
Ultty Rotorlos Ventilator mit Luftreiniger Turmventilator Leise H13 HEPA Filter Touch Timer 60 cm Bladeless Fan für Schlafzimmer Büro CR021 Weiß
U ULTTY€103.362,131 rev
Turmventilator mit Luftreiniger & Fernbedienung | Sehr Leiser DC-Motor Ventilator | 90 oszillierende 24 Geschwindigstufen 3 Modi LED-Display 12h Timer Standventilator für Luftzirkulation
Timiyou€84.7219 rev
KNKA Luftreiniger Air Purifier CADR 300 m/h bis 80 m HEPA-Leistung (Schlafmodus) entfernt 99 97% Staub/Pollen/Gerüche mit Smart Sensor ideal für Raucher & Haustiere APH3000
KNKA€98.392,848 rev
Trending
90-day click momentumUltty Rotorlos Ventilator mit Luftreiniger Turmventilator Leise H13 HEPA Filter Touch Timer 60 cm Bladeless Fan für Schlafzimmer Büro CR021 Weiß
U ULTTY€103.363.9★
Turmventilator mit Luftreiniger & Fernbedienung | Sehr Leiser DC-Motor Ventilator | 90 oszillierende 24 Geschwindigstufen 3 Modi LED-Display 12h Timer Standventilator für Luftzirkulation
Timiyou€84.724.1★
Ultty Rotorlos Ventilator mit Luftreiniger Turmventilator Leise H13 HEPA Filter Touch Timer 60 cm Bladeless Fan für Schlafzimmer Büro CR021 Schwarz
U ULTTY€108.763.9★
KNKA Luftreiniger Air Purifier CADR 300 m/h bis 80 m HEPA-Leistung (Schlafmodus) entfernt 99 97% Staub/Pollen/Gerüche mit Smart Sensor ideal für Raucher & Haustiere APH3000
KNKA€98.394.7★
Dyson Purifier Cool PC1 Turmventilator Luftreiniger mit HEPAH13Filter Leistungsstarke Kühlung & Luftreinigung für Räume bis 23qm Steuerung über App & Fernbedienung 350 Rotation (Weiß)
Dyson€297.573.9★
What buyers say about dyson ventilator
What buyers praise and complain about, mined from review topics.What buyers love
“Media Silent Air Cooler”
“Best product”
“Best Preis-/Leistungsverhältnis gegenüber Dyson und Konkurrenz”
“Einfache Handhabung”
“Ich bin grundsätzlich mit dem Dyson Purifier Cool PC 1 Gerät zufrieden”
“Hält, was er verspricht”
“super Design”
“Leichte Installation”
“Filterwechsel very easy”
“Auch das reinigen ist super easyJet”
What buyers complain about
“highly overpriced”
“Not quiet”
“Appverbindung”
“Müll”
“Nicht zu empfehlen, Wirkung gleich Null”
“Der Nassfilter riecht ekelhaft”
“irreführend”
“Einziges Manko: etwas wackeliger Standfuß”
“Filter noch nicht Kaufbar”
“Schnell doch leider schnell defekt”
Top return reasons
Common questions
- Is dyson ventilator profitable to sell on Amazon Germany?
- The niche generates €154K/yr across 30 tracked products. 10 of 10 products launched in the last 360 days are still selling. 90-day search growth is >1,000%. Flapen's verdict: Worth a look (55/100).
- How competitive is the dyson ventilator niche?
- 19 brands and 106 sellers compete. The top 5 products take 48% of clicks and top 5 brands hold 75% of demand.
- What do buyers complain about in dyson ventilator?
- Top complaints mined from reviews: Preis-Leistungs-Verhältnis, Geräuschpegel, Konnektivität – insgesamt. The return rate is 2.6%.
- When does demand for dyson ventilator peak?
- Demand peaks in Jun–Jul–Aug; the busiest month runs 8.9× the quietest.
- What does it cost to enter the dyson ventilator niche?
- Listings span €59.21–€437.53; the average listing price is €135.33 (sweet spot $15–$100). The average incumbent carries 3,507 reviews — the moat a new listing must climb.