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Dupont Feuerzeug

Fail

Buyers convert on only 0.5% of searches, so Dupont Feuerzeug is a Fail.

Flapen Score
45
45 / 100
Ranks 2,587 of 4,240 Küche, Haushalt & Wohnen niches · −3 vs the category median of 48
Market size
€89K/yr85K searches / yr
90-day growth
-26.8%search demand this quarter
Competition
43%top-5 click share · 11 brands · 31 sellers

Flapen Score

Dupont Feuerzeug against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Dupont Feuerzeug is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dupont Feuerzeug market on Amazon at a glance

Shoppers on Amazon Germany searched for Dupont Feuerzeug 85K times last year and spent an estimated €89K. The top 5 brands take 87% of clicks. Demand peaks in Nov–Dec. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 0.5% of those searches ended in a purchase.

Shoppers searched for this 85K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -26.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €89K a year.

Searches, last 12 months
85K
Growth, 90 days vs prior 90
-26.8%
Conversion, latest week
0.5%
Market size, estimated
€89Ka year
Peak month
December1.9× the quietest month
Top search term
dupont feuerzeug54K searches a year

02 · Price

A sale here is worth €209.02.

Listings sell for €209.02 on average, from €7.30 to €1096.04. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At €209.02 that is €0 to €21K a year per listing.

Average price
€209.02above the $15 to $100 sweet spot
Price range
€7.30–€1096.04
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
€0–€21K
Returns
0.5%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

66% of listings pay for placement with sponsored ads. 66% ship with Prime. On an average day, 11.4% of listings are out of stock. The average listing ranks #3,969 within Kerzen & Kerzenhalter. It carries 70 reviews at 4.16 stars, so a new listing needs social proof before a better product.

Sponsored listings
66%
Prime listings
66%
Out of stock, average day
11.4%
Average rank
#3,969in Kerzen & Kerzenhalter
Average rating
4.16 starsAmazon Germany average 4.37 stars
Average reviews
70per listing
Listings tracked
32

04 · Newcomers

0 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
41 months

Products

Top Dupont Feuerzeug products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 43% of clicks. Leaders hold, but buyers still shop past them.

Brands

11 rising

Sellers

31

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

43%

Top 20: 89%

Open market

10%

  • Brand 141%
  • Brand 228%
  • Brand 38%
  • Brand 45%
  • Brand 55%
  • Brand 63%
  • Open — no brand owns it (5 brands, 10%)

Demand

Dupont Feuerzeug search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '25Black Friday '25Holiday '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 1.9×

Search terms

Top Dupont Feuerzeug search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dupont feuerzeug54K/yr
  • st dupont11K/yr
  • st dupont feuerzeug10K/yr
  • feuerzeug dupont5K/yr
  • s.t. dupont4K/yr

Reviews and returns

What reviews say buyers love and hate about Dupont Feuerzeug

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Qualität insgesamt”
21%of negative reviews mention “Funktionalität insgesamt”
0.5%of orders come back
“Funktioniert nicht”
A buyer, on “Funktionalität insgesamt”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Dupont Feuerzeug questions

Answered from the same tracked data.