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duftkerze herbst

Skip it

A small market ($8K/yr) — this niche doesn't clear our bar today.

Market size 2Growth 100Conversion 6Competition 18Returns 92Price range 61Avg price 81Brand share 24Review moat 44Quality gap 84

Growth

Incredible+540.3%

90-day search growth — must beat 0% to launch

Returns

Great1.1%

return rate — above 5% kills the launch gate

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Avg price

Great€17.24

avg listing price — sweet spot $15–$100

Price range

Good€9.38–€23.69

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Okay2,107.3

avg incumbent reviews — the moat a new listing must climb

Brand share

Bad91%

top-5 brand share — brand-locked demand

Competition

Bad78%

top-5 click share — a locked-up shelf

Conversion

Bad0.5%

search→purchase rate — share of searches ending in a sale

Market size

Bad€8K

€8K/yr · 101K searches

Signals Trending

According to Flapen's Amazon Germany niche tracking, duftkerze herbst is a €8K/yr Amazon Germany market (101K searches/yr). The top 5 brands hold 91% of demand. Demand peaks in Aug–Sep–Oct. Verdict: Skip it — 48/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

duftkerze herbst market data

Units sold / yr
2K–3K
avg 0–100/product
Revenue / yr
€34K–€43K
units × avg price
Conversion rate
0.5%
Avg BSR
#329
Page quality
0%
Prime
100%
Sponsored
100%
Out of stock
49.0%
Avg brand age
34 months
Avg seller age
196 days

Competition & brand share

The top 5 products capture 78% of clicks — a locked-up shelf that new listings rarely crack.

Brands

8 falling

Sellers

22

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

78%

Top 20: 100%

Open market

6%

  • SALKING28%
  • Yankee Candle26%
  • Candle-Brothers19%
  • AOOVOO11%
  • M&SENSE7%
  • DubrovSky4%
  • Open — no brand owns it (2 brands, 6%)

Demand & seasonality

Weekly Amazon search volume, last 86 weeks — +540.3% search growth over the last 90 days.
13K8KSpike '25Prime Day '25Spike '26NovDecJanFebMarAprMayJunJulAugSepOctNovJanAprMayJun

Peak months: Aug, Sep, Oct · busiest ÷ quietest = 255.3×

Top duftkerze herbst search terms

  • herbst kerzen12K/yr
  • herbst kerze15K/yr
  • duftkerze herbst24K/yr
  • kerzen herbst11K/yr
  • kerze herbst12K/yr
  • duftkerzen herbst5K/yr
  • autumn candle4K/yr
  • herbstkerzen4K/yr
  • fall candle3K/yr
  • herbstkerze5K/yr
All search terms

Top duftkerze herbst products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%€80120%€2K30%€2K40%€3K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 10 tracked products in this niche — three views at once, no toggling.

What buyers say about duftkerze herbst

What buyers praise and complain about, mined from review topics.

What buyers love

Geruch58%

“Hier dürfte jeder Gourmand-Liebhaber seinen Duft-Favoriten finden”

Geschenk Zweck12%

“Das macht das Set direkt aus dem Paket heraus zu einer wirklich schönen Geschenkidee für liebe Freunde oder Familie”

Preis-Leistungs-Verhältnis5%

“Für den Preis in Ordnung”

Design insgesamt5%

“Das Design ist schlicht”

Haltbarkeit4%

“Hält lange”

Helligkeit/Glanz/Glühen4%

“erzeugen ein schönes, ruhiges Licht.”

Qualität insgesamt3%

“Das Produkt überzeugt in allen Bereichen: hochwertige Verarbeitung, ansprechende Gestaltung und vielseitige Nachnutzbarkeit der Gläser, zum Beispiel als Dekoration oder Aufbewahrung”

Komfort insgesamt1%

“gemütlich, ohne zu aufdringlich zu sein”

Wärme1%

“Die Düfte sind angenehm warm”

beworben Vs Tatsächliches Produkt1%

“Genau richtig”

What buyers complain about

Geruch48%

“Stinkt”

Preis-Leistungs-Verhältnis12%

“Absolut keine Kaufempfehlung für den Preis”

Entflammbar10%

“Die Kerze ist gerade mal zur Hälfte abgebrannt”

Rost/Korrodieren5%

“Ich finde die Kerze rust etwas arg”

Top return reasons

Geruch44%
Funktionalität insgesamt13%
Defekt Material/Teile13%
Temperaturkontrolle6%
Natürliche Inhaltsstoffe6%
beworben Vs Tatsächliches Produkt6%
Inhaltsstoffe – insgesamt3%
Geschenk Zweck3%
Produktzustand3%
Stärke3%

Common questions

Is duftkerze herbst profitable to sell on Amazon Germany?
The niche generates €8K/yr across 10 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is +540.3%. Flapen's verdict: Skip it (48/100).
How competitive is the duftkerze herbst niche?
8 brands and 22 sellers compete. The top 5 products take 78% of clicks and top 5 brands hold 91% of demand.
What do buyers complain about in duftkerze herbst?
Top complaints mined from reviews: Geruch, Preis-Leistungs-Verhältnis, Entflammbar. The return rate is 1.1%.
When does demand for duftkerze herbst peak?
Demand peaks in Aug–Sep–Oct; the busiest month runs 255.3× the quietest.
What does it cost to enter the duftkerze herbst niche?
Listings span €9.38–€23.69; the average listing price is €17.24 (sweet spot $15–$100). The average incumbent carries 2,107 reviews — the moat a new listing must climb.