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Drahtsterne

Fail

Shoppers spend an estimated $18K a year here, so Drahtsterne is a Fail.

Flapen Score
43
43 / 100
Ranks 2,912 of 4,240 Küche, Haushalt & Wohnen niches · −5 vs the category median of 48
Market size
€18K/yr64K searches / yr
90-day growth
-25.9%search demand this quarter
Competition
53%top-5 click share · 12 brands · 41 sellers

Flapen Score

Drahtsterne against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Drahtsterne is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Drahtsterne market on Amazon at a glance

Shoppers on Amazon Germany searched for Drahtsterne 64K times last year and spent an estimated €18K. The top 5 brands take 73% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 3.3% of those searches ended in a purchase.

Shoppers searched for this 64K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.3% of those searches ended in a purchase. Searches in the last 90 days moved -25.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €18K a year.

Searches, last 12 months
64K
Growth, 90 days vs prior 90
-25.9%
Conversion, latest week
3.3%
Market size, estimated
€18Ka year
Peak month
November59.4× the quietest month
Top search term
drahtsterne19K searches a year

02 · Price

A sale here is worth €8.40.

Listings sell for €8.40 on average, from €4.08 to €15.82. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At €8.40 that is €0 to €840 a year per listing.

Average price
€8.40under the $15 to $100 sweet spot
Price range
€4.08–€15.82
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
€0–€840
Returns
1.2%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

47% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 47.8% of listings are out of stock. The average listing ranks #940 within Bastel- & Malmaterialien. It carries 119 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings
47%
Prime listings
88%
Out of stock, average day
47.8%
Average rank
#940in Bastel- & Malmaterialien
Average rating
4.31 starsAmazon Germany average 4.37 stars
Average reviews
119per listing
Listings tracked
17

04 · Newcomers

0 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
0Amazon's first-year sales bar
Average brand age
34 months

Products

Top Drahtsterne products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.

Brands

12 flat

Sellers

41

Top-5 brand share

73%

Top 20: 100%

Top-5 click share

53%

Top 20: 100%

Open market

22%

  • Brand 127%
  • Brand 214%
  • Brand 314%
  • Brand 410%
  • Brand 58%
  • Brand 66%

Demand

Drahtsterne search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '24Black Friday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 59.4×

Search terms

Top Drahtsterne search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • drahtsterne19K/yr
  • drahtsterne für perlensterne15K/yr
  • perlensterne bastelset18K/yr
  • drahtsterne rohlinge6K/yr
  • drahtstern7K/yr

Reviews and returns

What reviews say buyers love and hate about Drahtsterne

We read the reviews and the return reasons for every product selling here.

35%of positive reviews mention “Benutzerfreundlichkeit”
27%of negative reviews mention “Haltbarkeit”
1.2%of orders come back
“brechen nach der Zeit, nur die hälfte davon verwendbar”
A buyer, on “Haltbarkeit”27% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Drahtsterne questions

Answered from the same tracked data.