Donuts Backform

Shoppers searched for this 105K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 6.9% of those searches ended in a purchase. Searches in the last 90 days moved +47.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €71K a year.

Searches, last 12 months

105K

Growth, 90 days vs prior 90

+47.3%

Conversion, latest week

6.9%

Market size, estimated

€71Ka year

Peak month

February1.5× the quietest month

Top search term

donut form silikon15K searches a year

Listings sell for €9.75 on average, from €5.16 to €23.73. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At €9.75 that is €975 to €2K a year per listing.

Average price

€9.75under the $15 to $100 sweet spot

Price range

€5.16–€23.73

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

€975–€2K

Returns

1.4%of orders · Amazon Germany median 1.1%

90% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 13.2% of listings are out of stock. The average listing ranks #383 within Backen. It carries 244 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

97%

Out of stock, average day

13.2%

Average rank

#383in Backen

Average rating

4.48 starsAmazon Germany average 4.37 stars

Average reviews

244per listing

Listings tracked

30

7 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

0Amazon's first-year sales bar

Average brand age

37 months