Diy

Shoppers searched for this 2.0M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -15.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €158K a year.

Searches, last 12 months

2.0M

Growth, 90 days vs prior 90

-15.1%

Conversion, latest week

0.4%

Market size, estimated

€158Ka year

Peak month

December3.2× the quietest month

Top search term

diy325K searches a year

Listings sell for €21.50 on average, from €8.79 to €53.45. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 100 to 250 of them. At €21.50 that is €2K to €5K a year per listing.

Average price

€21.50inside the $15 to $100 sweet spot

Price range

€8.79–€53.45

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

13K–15K

Units per listing a year

100–250

Revenue per listing a year

€2K–€5K

Returns

0.8%of orders · Amazon Germany median 1.1%

93% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 7.0% of listings are out of stock. The average listing ranks #247 within Kerzenherstellung. It carries 441 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

98%

Out of stock, average day

7.0%

Average rank

#247in Kerzenherstellung

Average rating

4.40 starsAmazon Germany average 4.37 stars

Average reviews

441per listing

Listings tracked

46

11 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

11

Successful launches

6Amazon's first-year sales bar

Average brand age

26 months