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Decke Beige

a small market ($23K/yr) — Decke Beige doesn't clear our bar today.

Flapen Score

40
Skip it

Ranks 3,334 of 4,240 Küche, Haushalt & Wohnen niches · −8 vs the category median of 48

Market size 6Growth 15Conversion 12Competition 64Returns 53Price range 68Avg price 82Brand share 67Review moat 24Quality gap 52
This niche Category average · 4,240 niches

Is Decke Beige profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Decke Beige is a €23K/yr Amazon Germany market (131K searches/yr). The top 5 brands hold 65% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Skip it — 40/100.

Decke Beige: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -19.5% over the last 90 days and 1.0% of searches end in a purchase.

€23K

revenue / yr

Units sold / yr3K
Search volume / yr-19.5%131K
Conversion rate1.0%
Avg price€17.65

Who owns the niche?

The top 5 brands hold 65% of demand, so 35% of the market is open.

35%

open market share

Brands · sellers21 · 25
Top-5 product click share47%
Open market35%
Avg brand age46 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 34 products

Sponsored placement82%
New entrants (1y)4· 1 succeeded
Avg rating4.4★
Avg reviews6,548

Top Decke Beige products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.

€0€913€2K€3K€4K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

21 falling

Sellers

25

Top-5 brand share

65%

Top 20: 99%

Top-5 click share

47%

Top 20: 87%

Open market

30%

  • BEDSURE24%
  • BEDELITE21%
  • Vielit8%
  • Amazon Basics7%
  • RUIKASI5%
  • Todocama5%

Decke Beige demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume131KCVR1.0%Products34Brands21Top 5 Brands65%OOS Rate9.8%Rating4.4★Reviews6,548Avg BSR#36
7K5KSpike '24Black Friday '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 2.5×

Top Decke Beige search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • decke beige46K/yr
  • beige decke12K/yr
  • wolldecke beige14K/yr
  • decke beige sofa12K/yr
  • fleecedecke beige7K/yr
  • sofadecke beige7K/yr
  • beige decke für couch7K/yr
  • couchdecke beige5K/yr
  • wohndecke beige5K/yr
  • decke creme5K/yr

What reviews say buyers love and hate about Decke Beige

What buyers mention most, as a share of all reviews.

What buyers love

82% of reviews
Weiches Gefühl28%

Sie ist Ultra flauschig, sehr warm und schick

Qualität insgesamt13%

Produkt ist super

Wärme11%

warm - love it

Flaumigkeit6%

Super flauschig

Komfort insgesamt6%

Ideal zum Mittagsschlaf

What buyers complain about

72% of reviews
Dicke18%

Sehr dünnes Material, von mir nicht so auf den Fotos zu erkennen

Qualität insgesamt18%

Qualität sieht anders aus

Waschechtheit8%

Nach dem Waschen fusselt die Decke

Materialqualität7%

muss sie behalten - Webfehler sind das geringste - Material ein Polyester Gemisch- finger Weg!!!

Farbe5%

Farbe stimmt nicht

Decke Beige return rate & reasons

Why buyers send it back, as a share of all return requests.

2.9%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Farbe
30%
2Dünn
19%
3Gesamtgröße
19%
4Qualität insgesamt
8%
5Materialqualität
6%

Common Decke Beige questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Decke Beige 40/100 on Amazon Germany — Skip it. The niche generates €23K/yr across 34 tracked products. 1 of 4 products launched in the last 360 days are still selling. Search demand moved -19.5% over the last 90 days.
Search demand for Decke Beige on Amazon Germany peaks in Sep–Oct–Nov, where the busiest month runs 2.5× the quietest.