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54

daunenkissen 80x80 2er set

Worth a look

Shows low returns (0.5%), but a small market ($58K/yr) keeps it on the watch list.

Market size 14Growth 15Conversion 75Competition 50Returns 97Price range 94Avg price 92Brand share 56Review moat 47Quality gap 75

Returns

Incredible0.5%

return rate — above 5% kills the launch gate

Price range

Great€21.44–€100.51

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great€52.55

avg listing price — sweet spot $15–$100

Conversion

Good6.9%

search→purchase rate — share of searches ending in a sale

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Brand share

Good72%

top-5 brand share — brands hold most of the demand

Competition

Okay55%

top-5 click share — leaders hold, buyers still browse

Review moat

Okay1,794.96

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-19.7%

90-day search growth — must beat 0% to launch

Market size

Bad€58K

€58K/yr · 16K searches

According to Flapen's Amazon Germany niche tracking, daunenkissen 80x80 2er set is a €58K/yr Amazon Germany market (16K searches/yr). The top 5 brands hold 72% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Worth a look — 54/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

daunenkissen 80x80 2er set market data

Units sold / yr
750–1K
avg 0–100/product
Revenue / yr
€39K–€53K
units × avg price
Conversion rate
6.9%
Avg BSR
#158
Page quality
0%
Prime
36%
Sponsored
100%
Out of stock
1.4%
Avg brand age
43 months
Avg seller age
213 days

Competition & brand share

The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.

Brands

17 rising

Sellers

20

Top-5 brand share

72%

Top 20: 100%

Top-5 click share

55%

Top 20: 94%

Open market

24%

  • LILENO HOME27%
  • KNERST16%
  • Sandaro Home15%
  • sleepling8%
  • Beautissu6%
  • Homyrium5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -19.7% search growth over the last 90 days.
900700Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.6×

Top daunenkissen 80x80 2er set products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%€3K10%€6K15%€9K20%€12K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about daunenkissen 80x80 2er set

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt26%

“Super Produkt”

Kissen21%

“Super Kissen”

Komfort insgesamt10%

“Super bequem”

Preis-Leistungs-Verhältnis7%

“Preis-Leistung fair”

Schlafqualität6%

“Guter Schlaf”

Weiches Gefühl6%

“Super Kissen sehr weich alles super mit der Qualität”

Schaum5%

“Super Kissen”

Flaumigkeit3%

“Kissen”

Geruch2%

“Natürliche Füllung: Das Kissen hat keine unangenehmen chemischen oder starken Tiergerüche – bei vielen Daunenprodukte ein klarer Vorteil”

beworben Vs Tatsächliches Produkt2%

“Erwartungen erfüllt”

What buyers complain about

Geruch17%

“stinkt übelst nach totem Tier”

Kissen16%

“Die Kissen sind furchtbar”

Qualität insgesamt12%

“.aber diese sind absoluter Schrott”

Haltbarkeit6%

“Verliert die Federn”

Dicke5%

“sehr dünn”

Hartes Gefühl5%

“Knüppel hart”

beworben Vs Tatsächliches Produkt2%

“obwohl in der Produktbeschreibung eindeutig zwei angegeben sind”

Gewicht schwer2%

“Die Kissen sind richtig schwer”

Weiches Gefühl2%

“Nicht weich genug”

Preis-Leistungs-Verhältnis2%

“Schade ums Geld”

Top return reasons

Kissen24%
Geruch15%
Gesamtgröße14%
Hartes Gefühl10%
Komfort insgesamt8%
Qualität insgesamt4%
Weiches Gefühl4%
Dicke3%
Dünn3%
Gewicht schwer3%

Common questions

Is daunenkissen 80x80 2er set profitable to sell on Amazon Germany?
The niche generates €58K/yr across 25 tracked products. 1 of 6 products launched in the last 360 days are still selling. 90-day search growth is -19.7%. Flapen's verdict: Worth a look (54/100).
How competitive is the daunenkissen 80x80 2er set niche?
17 brands and 20 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 72% of demand.
What do buyers complain about in daunenkissen 80x80 2er set?
Top complaints mined from reviews: Geruch, Kissen, Qualität insgesamt. The return rate is 0.5%.
When does demand for daunenkissen 80x80 2er set peak?
Demand peaks in Oct–Nov–Dec; the busiest month runs 2.6× the quietest.
What does it cost to enter the daunenkissen 80x80 2er set niche?
Listings span €21.44–€100.51; the average listing price is €52.55 (sweet spot $15–$100). The average incumbent carries 1,795 reviews — the moat a new listing must climb.