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Daunendecke 135x200

Fail

Demand is soft, at -46.7% this quarter, so Daunendecke 135x200 is a Fail.

Flapen Score
47
47 / 100
Ranks 2,225 of 4,240 Küche, Haushalt & Wohnen niches · −1 vs the category median of 48
Market size
€936K/yr645K searches / yr
90-day growth
-46.7%search demand this quarter
Competition
61%top-5 click share · 16 brands · 24 sellers

Flapen Score

Daunendecke 135x200 against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Daunendecke 135x200 is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Daunendecke 135x200 market on Amazon at a glance

Shoppers on Amazon Germany searched for Daunendecke 135x200 645K times last year and spent an estimated €936K. The top 5 brands take 68% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 2.3% of those searches ended in a purchase.

Shoppers searched for this 645K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -46.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €936K a year.

Searches, last 12 months
645K
Growth, 90 days vs prior 90
-46.7%
Conversion, latest week
2.3%
Market size, estimated
€936Ka year
Peak month
November7.5× the quietest month
Top search term
daunendecke 135x200291K searches a year

02 · Price

A sale here is worth €63.93.

Listings sell for €63.93 on average, from €30.31 to €151.26. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At €63.93 that is €32K to €48K a year per listing.

Average price
€63.93inside the $15 to $100 sweet spot
Price range
€30.31–€151.26
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
15K–20K
Units per listing a year
500–750
Revenue per listing a year
€32K–€48K
Returns
2.6%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 70% ship with Prime. On an average day, 5.5% of listings are out of stock. The average listing ranks #115 within Bettwaren & Bettwäsche. It carries 826 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
70%
Out of stock, average day
5.5%
Average rank
#115in Bettwaren & Bettwäsche
Average rating
4.55 starsAmazon Germany average 4.37 stars
Average reviews
826per listing
Listings tracked
23

04 · Newcomers

3 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 65 months on average, so the names here are established.

Launched, last 12 months
6
Successful launches
3Amazon's first-year sales bar
Average brand age
65 months

Products

Top Daunendecke 135x200 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.

Brands

16 falling

Sellers

24

Top-5 brand share

68%

Top 20: 100%

Top-5 click share

61%

Top 20: 96%

Open market

27%

  • Brand 124%
  • Brand 216%
  • Brand 312%
  • Brand 49%
  • Brand 57%
  • Brand 66%

Demand

Daunendecke 135x200 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KSpike '24Black Friday '24Spike '25Prime Day '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 7.5×

Search terms

Top Daunendecke 135x200 search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • daunendecke 135x200291K/yr
  • daunendecke95K/yr
  • federbettdecke 135x20038K/yr
  • federbetten 135x200 daunen22K/yr
  • daunenbettdecke 135x20021K/yr
  • daunen bettdecke 135x20018K/yr
  • bettdecke 135x200 daunen18K/yr
  • bettdecke daunen13K/yr
  • daunenbettdecke14K/yr
  • daunendecke 135x200 ganzjahres9K/yr

Reviews and returns

What reviews say buyers love and hate about Daunendecke 135x200

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Wärme”
12%of negative reviews mention “Geräuschpegel”
2.6%of orders come back
“Laut”
A buyer, on “Geräuschpegel”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Daunendecke 135x200 questions

Answered from the same tracked data.