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cognac gläser

Worth a look

Shows no brand lock-in (top 5 brands take 40% of clicks), but soft demand (-31.6% this quarter) keeps it on the watch list.

Market size 11Growth 9Conversion 30Competition 80Returns 58Price range 78Avg price 94Brand share 95Review moat 83Quality gap 45

Brand share

Incredible40%

top-5 brand share — no brand owns this niche

Avg price

Great€22.71

avg listing price — sweet spot $15–$100

Review moat

Great347.1

avg incumbent reviews — the moat a new listing must climb

Competition

Great35%

top-5 click share — an open shelf

Price range

Great€5.95–€49.43

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Good2.7%

return rate — above 5% kills the launch gate

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Conversion

Okay2.4%

search→purchase rate — share of searches ending in a sale

Market size

Bad€42K

€42K/yr · 77K searches

Growth

Bad-31.6%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon Germany niche tracking, cognac gläser is a €42K/yr Amazon Germany market (77K searches/yr). The top 5 brands hold 40% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Worth a look — 50/100.

Data updated Jul 15, 2026 · scored weekly · How we score niches

cognac gläser market data

Units sold / yr
2K–3K
avg 0–100/product
Revenue / yr
€45K–€57K
units × avg price
Conversion rate
2.4%
Avg BSR
#113
Page quality
0%
Prime
77%
Sponsored
69%
Out of stock
4.4%
Avg brand age
71 months
Avg seller age
200 days

Competition & brand share

Clicks spread well past the top 5 (35% combined) — an open shelf where new products get seen.

Brands

26 falling

Sellers

58

Top-5 brand share

40%

Top 20: 95%

Top-5 click share

35%

Top 20: 83%

Open market

54%

  • Ideen mit Herz10%
  • IMPERIAL glass9%
  • GLASSIQUE CADEAU8%
  • Topkapi7%
  • CRISTALICA6%
  • Schott Zwiesel6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -31.6% search growth over the last 90 days.
5K3KSpike '24Black Friday '24Holiday '24Prime Day '25Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 4.6×

Top cognac gläser search terms

  • cognac gläser44K/yr
  • cognacschwenker15K/yr
  • cognac glas7K/yr
  • brandy gläser7K/yr
  • cognacgläser & schwenker4K/yr
All search terms

Top cognac gläser products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%€1K6%€3K9%€4K12%€5K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about cognac gläser

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt46%

“Gläser haben eine super Qualität”

Gesamtgröße18%

“Größe ideal”

Preis-Leistungs-Verhältnis9%

“Preis-Leistungsverhältnis zufriedenstellend”

Form/Stil5%

“Sehen super edel aus”

Stärke4%

“Stabil, liegt gut in der Hand”

Geschenk Zweck4%

“Habe es meinem Schatz zu Weihnachten geschenkt, er hat sich sehr darüber gefreut, und nützt sie auch sehr gerne”

Benutzerfreundlichkeit3%

“Schlicht, einfach, günstig”

Dicke3%

“feine, dünnwandige Cognacgläser”

Design insgesamt2%

“Cognacschwenker - elegant”

Griff2%

“das Glas liegt gut in der Hand.”

What buyers complain about

Gesamtgröße33%

“Sind grösser als erwartet”

Preis-Leistungs-Verhältnis11%

“Dafür sind sie einfach zu teuer”

Haltbarkeit11%

“gehen leicht kaputt.”

Dicke11%

“leider auch sehr dünnwandig und damit empfindlich.”

Top return reasons

Gesamtgröße58%
Defekt Material/Teile14%
Qualität insgesamt7%
Form/Stil4%
beworben Vs Tatsächliches Produkt3%
Dünn3%
Dicke2%
Geruch2%
Kissen2%
Preis-Leistungs-Verhältnis1%

Common questions

Is cognac gläser profitable to sell on Amazon Germany?
The niche generates €42K/yr across 39 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -31.6%. Flapen's verdict: Worth a look (50/100).
How competitive is the cognac gläser niche?
26 brands and 58 sellers compete. The top 5 products take 35% of clicks and top 5 brands hold 40% of demand.
What do buyers complain about in cognac gläser?
Top complaints mined from reviews: Gesamtgröße, Preis-Leistungs-Verhältnis, Haltbarkeit. The return rate is 2.7%.
When does demand for cognac gläser peak?
Demand peaks in Jan–Nov–Dec; the busiest month runs 4.6× the quietest.
What does it cost to enter the cognac gläser niche?
Listings span €5.95–€49.43; the average listing price is €22.71 (sweet spot $15–$100). The average incumbent carries 347 reviews — the moat a new listing must climb.