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Cloer Waffeleisen Doppelt

Fail

Demand is soft, at -34.9% this quarter, so Cloer Waffeleisen Doppelt is a Fail.

Flapen Score
42
42 / 100
Ranks 3,055 of 4,240 Küche, Haushalt & Wohnen niches · −6 vs the category median of 48
Market size
€157K/yr70K searches / yr
90-day growth
-34.9%search demand this quarter
Competition
73%top-5 click share · 8 brands · 68 sellers

Flapen Score

Cloer Waffeleisen Doppelt against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Cloer Waffeleisen Doppelt is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cloer Waffeleisen Doppelt market on Amazon at a glance

Shoppers on Amazon Germany searched for Cloer Waffeleisen Doppelt 70K times last year and spent an estimated €157K. The top 5 brands take 91% of clicks. Demand peaks in Feb–Nov. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 6.1% of those searches ended in a purchase.

Shoppers searched for this 70K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 6.1% of those searches ended in a purchase. Searches in the last 90 days moved -34.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €157K a year.

Searches, last 12 months
70K
Growth, 90 days vs prior 90
-34.9%
Conversion, latest week
6.1%
Market size, estimated
€157Ka year
Peak month
February5.9× the quietest month
Top search term
cloer waffeleisen doppelt20K searches a year

02 · Price

A sale here is worth €36.94.

Listings sell for €36.94 on average, from €17.77 to €54.50. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At €36.94 that is €4K to €9K a year per listing.

Average price
€36.94inside the $15 to $100 sweet spot
Price range
€17.77–€54.50
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
€4K–€9K
Returns
2.9%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

87% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #25 within Elektrische Küchengeräte. It carries 1,416 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings
87%
Prime listings
93%
Out of stock, average day
0.4%
Average rank
#25in Elektrische Küchengeräte
Average rating
4.37 starsAmazon Germany average 4.37 stars
Average reviews
1,416per listing
Listings tracked
15

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 68 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
68 months

Products

Top Cloer Waffeleisen Doppelt products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 73% of clicks. A locked shelf that new listings rarely crack.

Brands

8 falling

Sellers

68

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

73%

Top 20: 100%

Open market

5%

  • Brand 145%
  • Brand 226%
  • Brand 39%
  • Brand 46%
  • Brand 55%
  • Brand 64%
  • Open — no brand owns it (2 brands, 5%)

Demand

Cloer Waffeleisen Doppelt search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '25Prime Day '25Black Friday '25Spike '26FebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Feb, Nov · busiest ÷ quietest = 5.9×

Search terms

Top Cloer Waffeleisen Doppelt search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • cloer waffeleisen doppelt20K/yr
  • doppel waffeleisen herzform10K/yr
  • doppeltes waffeleisen11K/yr
  • waffeleisen doppelt herzwaffeln9K/yr
  • waffeleisen herzform doppelt10K/yr
  • doppelwaffeleisen herzform8K/yr
  • cloer doppelwaffeleisen2K/yr

Reviews and returns

What reviews say buyers love and hate about Cloer Waffeleisen Doppelt

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Qualität insgesamt”
13%of negative reviews mention “Qualität insgesamt”
2.9%of orders come back
“Erfüllt die Ansprüche nicht”
A buyer, on “Qualität insgesamt”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

22 topics

NegativePositive

FAQ

Common Cloer Waffeleisen Doppelt questions

Answered from the same tracked data.