Is Chunky Yarn profitable to sell on Amazon Germany?

Flapen scores Chunky Yarn 44 out of 100 on Amazon Germany, a Fail. Shoppers spend €14K a year across 47 tracked products. 0 of the 9 products launched in the last year cleared the first-year sales bar. Search demand grew -54.3% in the last 90 days.

How competitive is the Chunky Yarn niche on Amazon Germany?

26 brands and 35 sellers compete in Chunky Yarn on Amazon Germany. The top 5 Chunky Yarn products take 42% of clicks, and the top 5 brands take 56%.

What do buyers complain about in Chunky Yarn?

Chunky Yarn buyers on Amazon Germany complain most about Farbe, Qualität insgesamt, and beworben Vs Tatsächliches Produkt. An estimated 1.4% of orders come back.

When does demand for Chunky Yarn peak?

Search demand for Chunky Yarn on Amazon Germany peaks in Jan–Oct–Nov–Dec, and the busiest month runs 7.5× the quietest.

What does it cost to enter the Chunky Yarn niche?

Chunky Yarn sells for €12.38 on average on Amazon Germany, outside the $15 to $100 sweet spot. Listings run €3.29 to €39.50. The average product has 986 reviews, the count a new listing must catch up to.

Chunky Yarn

Fail

Demand is soft, at -54.3% this quarter, so Chunky Yarn is a Fail.

Filters No Dominant Brand

Flapen Score: 44
44 / 100Ranks 2,757 of 4,240 Küche, Haushalt & Wohnen niches · −4 vs the category median of 48
Market size: €14K/yr282K searches / yr
90-day growth: -54.3%search demand this quarter
Competition: 42%top-5 click share · 26 brands · 35 sellers

Flapen Score

Chunky Yarn against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Chunky Yarn is stronger. Inside it, weaker.

44Fail

This niche Category average

See the method

Market

The Chunky Yarn market on Amazon at a glance

Shoppers on Amazon Germany searched for Chunky Yarn 282K times last year and spent an estimated €14K. The top 5 brands take 56% of clicks. Demand peaks in Jan–Oct–Nov–Dec. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 0.4% of those searches ended in a purchase.

Shoppers searched for this 282K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -54.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €14K a year.

Searches, last 12 months: 282K
Growth, 90 days vs prior 90: -54.3%
Conversion, latest week: 0.4%
Market size, estimated: €14Ka year
Peak month: October7.5× the quietest month
Top search term: chunky yarn49K searches a year

02 · Price

A sale here is worth €12.38.

Listings sell for €12.38 on average, from €3.29 to €39.50. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At €12.38 that is €0 to €1K a year per listing.

Average price: €12.38under the $15 to $100 sweet spot
Price range: €3.29–€39.50
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 2K–3K
Units per listing a year: 0–100
Revenue per listing a year: €0–€1K
Returns: 1.4%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

91% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 20.0% of listings are out of stock. The average listing ranks #418 within Häkeln & Stricken. It carries 986 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings: 91%
Prime listings: 96%
Out of stock, average day: 20.0%
Average rank: #418in Häkeln & Stricken
Average rating: 4.39 starsAmazon Germany average 4.37 stars
Average reviews: 986per listing
Listings tracked: 47

04 · Newcomers

0 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 9
Successful launches: 0Amazon's first-year sales bar
Average brand age: 33 months

Products

Top Chunky Yarn products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.

Brands

26 falling

Sellers

Top-5 brand share

56%

Top 20: 96%

Top-5 click share

42%

Top 20: 75%

Open market

38%

Brand 118%
Brand 217%
Brand 37%
Brand 47%
Brand 57%
Brand 66%

Demand

Chunky Yarn search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 7.5×

Search terms

Top Chunky Yarn search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

chunky yarn49K/yr -54.3%0.3% conv.
dicke wolle zum handstricken41K/yr -61.8%0.3% conv.
chunky wolle40K/yr -66.1%0.2% conv.
xxl wolle16K/yr -51.2%0.2% conv.
häkelwolle dick7K/yr +4.5%0.7% conv.
dickes garn10K/yr -35.5%0.1% conv.
häkelgarn dick7K/yr -32.0%0.2% conv.
chunky garn9K/yr -24.8%0.2% conv.
handstrickwolle22K/yr -69.3%0.3% conv.
armstricken wolle16K/yr -63.8%0.9% conv.

Reviews and returns

What reviews say buyers love and hate about Chunky Yarn

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Qualität insgesamt”

39%of negative reviews mention “Farbe”

1.4%of orders come back

“auch dunkler als abgebildet”

A buyer, on “Farbe”39% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

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FAQ

Common Chunky Yarn questions

Answered from the same tracked data.

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