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Camping Matratze 2 Personen

Maybe

Search demand grew +266.3% this quarter. But shoppers spend an estimated $43K a year here, so Camping Matratze 2 Personen is a Maybe.

Flapen Score
57
57 / 100
Top 14% of 4,240 Küche, Haushalt & Wohnen niches · +9 vs the category median of 48
Market size
€43K/yr33K searches / yr
90-day growth
+266.3%search demand this quarter
Competition
43%top-5 click share · 18 brands · 132 sellers

Flapen Score

Camping Matratze 2 Personen against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Camping Matratze 2 Personen is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Camping Matratze 2 Personen market on Amazon at a glance

Shoppers on Amazon Germany searched for Camping Matratze 2 Personen 33K times last year and spent an estimated €43K. The top 5 brands take 74% of clicks. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

An estimated 2.5% of those searches ended in a purchase.

Shoppers searched for this 33K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved +266.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €43K a year.

Searches, last 12 months
33K
Growth, 90 days vs prior 90
+266.3%
Conversion, latest week
2.5%
Market size, estimated
€43Ka year
Peak month
July8.0× the quietest month
Top search term
camping matratze 2 personen9K searches a year

02 · Price

A sale here is worth €51.38.

Listings sell for €51.38 on average, from €10.98 to €120.94. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At €51.38 that is €0 to €5K a year per listing.

Average price
€51.38inside the $15 to $100 sweet spot
Price range
€10.98–€120.94
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
€0–€5K
Returns
3.7%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

79% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #32 within Bettwaren & Bettwäsche. It carries 4,245 reviews at 4.16 stars, so a new listing needs social proof before a better product.

Sponsored listings
79%
Prime listings
97%
Out of stock, average day
1.0%
Average rank
#32in Bettwaren & Bettwäsche
Average rating
4.16 starsAmazon Germany average 4.37 stars
Average reviews
4,245per listing
Listings tracked
33

04 · Newcomers

10 of last year's 12 launches cleared the first-year sales bar.

12 products launched here in the last 12 months. 10 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
12
Successful launches
10Amazon's first-year sales bar
Average brand age
30 months

Products

Top Camping Matratze 2 Personen products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 43% of clicks. Leaders hold, but buyers still shop past them.

Brands

18 flat

Sellers

132

Top-5 brand share

74%

Top 20: 100%

Top-5 click share

43%

Top 20: 85%

Open market

22%

  • Brand 142%
  • Brand 211%
  • Brand 39%
  • Brand 47%
  • Brand 55%
  • Brand 63%

Demand

Camping Matratze 2 Personen search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KBlack Friday '25Spike '26AugSepOctNovDecJanFebMarAprMayJun

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 8.0×

Search terms

Top Camping Matratze 2 Personen search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • camping matratze 2 personen9K/yr
  • camping matratze 180x2006K/yr
  • luftbett 200x2006K/yr
  • luftmatratze zelt 2 personen4K/yr
  • intex luftbett 140x2004K/yr
  • doppelmatratze3K/yr
  • intex luftbett 2 personen1K/yr

Reviews and returns

What reviews say buyers love and hate about Camping Matratze 2 Personen

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Komfort insgesamt”
23%of negative reviews mention “Haltbarkeit”
3.7%of orders come back
“Schnell defekt”
A buyer, on “Haltbarkeit”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Camping Matratze 2 Personen questions

Answered from the same tracked data.