Is butterdose steingut profitable to sell on Amazon Germany?

The niche generates €72K/yr across 89 tracked products. 1 of 11 products launched in the last 360 days are still selling. 90-day search growth is -34.3%. Flapen's verdict: Skip it (46/100).

How competitive is the butterdose steingut niche?

34 brands and 124 sellers compete. The top 5 products take 24% of clicks and top 5 brands hold 78% of demand.

What do buyers complain about in butterdose steingut?

Top complaints mined from reviews: Gesamtgröße, Qualität insgesamt, Griff. The return rate is 3.5%.

When does demand for butterdose steingut peak?

Demand peaks in Nov–Dec; the busiest month runs 2.8× the quietest.

What does it cost to enter the butterdose steingut niche?

Listings span €11.47–€179.85; the average listing price is €28.16 (sweet spot $15–$100). The average incumbent carries 316 reviews — the moat a new listing must climb.

butterdose steingut

Skip it

Soft demand (-34.3% this quarter) — this niche doesn't clear our bar today.

Avg price

Incredible€28.16

avg listing price — sweet spot $15–$100

Competition

Great24%

top-5 click share — an open shelf

Review moat

Great316.45

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Price range

Good€11.47–€179.85

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay78%

top-5 brand share — brands hold most of the demand

Returns

Okay3.5%

return rate — above 5% kills the launch gate

Conversion

Bad1.9%

search→purchase rate — share of searches ending in a sale

Market size

Bad€72K

€72K/yr · 135K searches

Growth

Bad-34.3%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon Germany niche tracking, butterdose steingut is a €72K/yr Amazon Germany market (135K searches/yr). The top 5 brands hold 78% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 46/100.

Data updated Jul 15, 2026 · scored weekly · How we score niches

butterdose steingut market data

Units sold / yr: 3K–4K; avg 0–100/product
Revenue / yr: €84K–€113K; units × avg price
Conversion rate: 1.9%
Avg BSR: #279
Page quality: 0%
Prime: 88%
Sponsored: 65%
Out of stock: 3.4%
Avg brand age: 51 months
Avg seller age: 189 days

Competition & brand share

Clicks spread well past the top 5 (24% combined) — an open shelf where new products get seen.

Brands

34 rising

Sellers

124

Top-5 brand share

78%

Top 20: 93%

Top-5 click share

24%

Top 20: 53%

Open market

20%

Räder40%
Villeroy & Boch19%
Bloomingville14%
like. by Villeroy & Boch3%
PARUSIA3%
Dekohelden242%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -34.3% search growth over the last 90 days.

Peak months: Nov, Dec · busiest ÷ quietest = 2.8×

Open Trend

Top butterdose steingut search terms

räder butterdose19K/yr -26.4%4.3% conv.
butterdose keramik bunt17K/yr -31.7%0.5% conv.
butterdose bunt13K/yr -28.7%0.5% conv.
butterdose räder11K/yr -32.6%3.0% conv.
villeroy & boch mariefleur10K/yr -41.5%1.3% conv.
butterdose villeroy und boch11K/yr -42.5%1.1% conv.
butterdose lustig8K/yr -31.2%0.7% conv.
mariefleur villeroy & boch8K/yr -38.9%2.0% conv.
bloomingville butterdose9K/yr -38.5%3.8% conv.
butterdose keramik weiß7K/yr -12.1%3.1% conv.

All search terms

Top butterdose steingut products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Räder Butterdose Herz

Räder€26.854.6★591 rev

Räder Breakfast Butterdose Butter bei die Fische

Räder€23.594.5★715 rev

Bloomingville Butterdose Patrizia Blau Steingut Größe L12 5xH7xW9 cm glasiert Spülmaschinengeeignet 21106507

Bloomingville€13.614.6★657 rev

Räder Butterdose Alles in Buddha

Räder€23.974.6★486 rev

Räder kleine 1/4 Butterdose Herz 11 5 x 9 5 x 6cm

Räder€22.054.5★261 rev

Newest

by launch date

Villeroy & Boch - Easter Delight Butterdose Grün Ostern Butterbehälter Oster Butteraufbewahrung Keramik Butterdose mit Deckel fürs Frühstück Premium Porzellan

Villeroy & Boch€34.6818 rev

6mo ago

PARUSIA Butterdose Porzellan mit Deckel Steingut Geschirr Butterdosen in 4 verschiedenen Designs: Blüten Ornamente Herzen vintage Butterdose Keramik für Butter (Blüten orange)

PARUSIA€13.2251 rev

7mo ago

Villeroy & Boch - Mariefleur Basic Butterdose mit Deckel Bunt Spülmaschinenfest Mikrowellensicher Butterglocke Butteraufbewahrung Dose für Butter Florales Design Blumenmuster Premium Porzellen

Villeroy & Boch€39.8931 rev

1y ago

Bloomingville Creative Collection Maple Butterdose Grün Steingut L12 5xH6xB9 5 cm 280 ml

Bloomingville€17.913 rev

1y ago

Villeroy & Boch Toys Delight Butterdose Bunt Sammlerstück Deko Weihnachten Toys Weihnachtsdekorationen Butterglocke Behälter Für Butter Premium Porcelain

Villeroy & Boch€32.87229 rev

2y ago

What buyers say about butterdose steingut

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt31%

“Super Qualität”

Design insgesamt11%

“Super Design”

Materialqualität9%

“Schönes Material”

beworben Vs Tatsächliches Produkt7%

“wie auf dem Fotos abgebildet”

Gesamtgröße6%

“Passt”

Farbe4%

“neutrale Farbe”

Benutzerfreundlichkeit4%

“erleichtert das Öffnen.”

Preis-Leistungs-Verhältnis3%

“Wirklich schönes Produkt zu einem fairen Preis”

Form/Stil3%

“Schlicht und elegant”

Geschenk Zweck3%

“Super Geschenkidee”

What buyers complain about

Gesamtgröße46%

“Dose zu klein”

Qualität insgesamt9%

“Die Qualität dieses Produkts ist fraglich”

Griff6%

“ohne praktischen Griff oder Vorsprung, sodass die Hand ständig abrutscht.”

Farbe6%

“Etwas dunkler als erwartet”

Preis-Leistungs-Verhältnis4%

“In jedem Fall nicht unbedingt das, was man für den Preis erwarten würde”

Benutzerfreundlichkeit3%

“Das Öffnen ist unangenehm”

Gewicht schwer3%

“Etwas schwer”

beworben Vs Tatsächliches Produkt1%

“Ist auf den Fotos nicht zu erkennen”

Dicke1%

“Messer ist etwas dünn”

Haltbarkeit1%

“Leider hingefallen und kaputt”

Top return reasons

Gesamtgröße49%

Defekt Material/Teile15%

Farbe5%

Materialqualität4%

Gewicht schwer3%

Mechanismus probleme2%

Qualität insgesamt2%

Design insgesamt2%

Produktzustand1%