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Bügeln

Maybe

Products sell for $48.18 on average, inside the sweet spot. But the top 5 brands take 100% of clicks, so Bügeln is a Maybe.

Flapen Score
56
56 / 100
Top 17% of 4,240 Küche, Haushalt & Wohnen niches · +8 vs the category median of 48
Market size
€1.0M/yr327K searches / yr
90-day growth
+58.4%search demand this quarter
Competition
78%top-5 click share · 3 brands · 123 sellers

Flapen Score

Bügeln against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Bügeln is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bügeln market on Amazon at a glance

Shoppers on Amazon Germany searched for Bügeln 327K times last year and spent an estimated €1.0M. All 3 brands take every click. Demand peaks in Jun–Jul. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

An estimated 6.4% of those searches ended in a purchase.

Shoppers searched for this 327K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 6.4% of those searches ended in a purchase. Searches in the last 90 days moved +58.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €1.0M a year.

Searches, last 12 months
327K
Growth, 90 days vs prior 90
+58.4%
Conversion, latest week
6.4%
Market size, estimated
€1.0Ma year
Peak month
July3.5× the quietest month
Top search term
philips steamer50K searches a year

02 · Price

A sale here is worth €48.18.

Listings sell for €48.18 on average, from €21.32 to €145.94. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,250 to 1,500 of them. At €48.18 that is €60K to €72K a year per listing.

Average price
€48.18inside the $15 to $100 sweet spot
Price range
€21.32–€145.94
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
15K–20K
Units per listing a year
1,250–1,500
Revenue per listing a year
€60K–€72K
Returns
3.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads and reviews.

92% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 5.6% of listings are out of stock. The average listing ranks #10 within Waschen & Bügeln. It carries 1,985 reviews at 4.25 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
83%
Out of stock, average day
5.6%
Average rank
#10in Waschen & Bügeln
Average rating
4.25 starsAmazon Germany average 4.37 stars
Average reviews
1,985per listing
Listings tracked
12

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
34 months

Products

Top Bügeln products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 78% of clicks. A locked shelf that new listings rarely crack.

Brands

3 falling

Sellers

123

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

78%

Top 20: 100%

Open market

0%

  • Brand 190%
  • Brand 29%
  • Brand 32%

Demand

Bügeln search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul · busiest ÷ quietest = 3.5×

Search terms

Top Bügeln search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • philips steamer50K/yr
  • steamer philips56K/yr
  • philips dampfglätter42K/yr
  • bügeln38K/yr
  • tefal access steam pocket dt304126K/yr
  • dampfglätter philips28K/yr
  • phillips steamer10K/yr
  • philips dampfglätter 30003K/yr
  • tefal ultimate pure fv98448K/yr
  • philips steamer 7000 series7K/yr

Reviews and returns

What reviews say buyers love and hate about Bügeln

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Benutzerfreundlichkeit”
12%of negative reviews mention “Funktionalität insgesamt”
3.0%of orders come back
“Hilft null”
A buyer, on “Funktionalität insgesamt”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Bügeln questions

Answered from the same tracked data.