Brotmesser
MaybeAn estimated 1.0% of orders come back. But demand is soft, at -22.3% this quarter, so Brotmesser is a Maybe.
- Flapen Score
- 58 / 100Top 12% of 4,240 Küche, Haushalt & Wohnen niches · +10 vs the category median of 4858
- Market size
- €794K/yr608K searches / yr
- 90-day growth
- -22.3%search demand this quarter
- Competition
- 57%top-5 click share · 23 brands · 153 sellers
Flapen Score
Brotmesser against its category
The dotted line is the Küche, Haushalt & Wohnen average. Past it, Brotmesser is stronger. Inside it, weaker.
Market
The Brotmesser market on Amazon at a glance
Shoppers on Amazon Germany searched for Brotmesser 608K times last year and spent an estimated €794K. The top 5 brands take 60% of clicks. Demand peaks in Dec. Flapen scores it 58 out of 100, a Maybe.
01 · Demand
An estimated 6.6% of those searches ended in a purchase.
Shoppers searched for this 608K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 6.6% of those searches ended in a purchase. Searches in the last 90 days moved -22.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €794K a year.
- Searches, last 12 months
- 608K
- Growth, 90 days vs prior 90
- -22.3%
- Conversion, latest week
- 6.6%
- Market size, estimated
- €794Ka year
- Peak month
- December1.8× the quietest month
- Top search term
- brotmesser436K searches a year
02 · Price
A sale here is worth €19.76.
Listings sell for €19.76 on average, from €4.70 to €55.02. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,000 to 1,250 of them. At €19.76 that is €20K to €25K a year per listing.
- Average price
- €19.76inside the $15 to $100 sweet spot
- Price range
- €4.70–€55.02
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- €20K–€25K
- Returns
- 1.0%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is reviews.
79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #35 within Küchenmesser. It carries 1,529 reviews at 4.56 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 79%
- Prime listings
- 100%
- Out of stock, average day
- 2.1%
- Average rank
- #35in Küchenmesser
- Average rating
- 4.56 starsAmazon Germany average 4.37 stars
- Average reviews
- 1,529per listing
- Listings tracked
- 29
04 · Newcomers
1 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 54 months
Products
Top Brotmesser products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 15, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
WMF Classic Line Brotmesser Wellenschliff 34 cm Brötchenmesser Spezialklingenstahl Sägemesser Messer scharf Kunststoffgriff Klinge 21 cm
- Price
- €18.21
- Rating
- 4.7/5
- Reviews
- 1,183
- Age
- 23y ago

Tefal Ice Force Brotmesser 20 cm Klinge Handschutz Langlebiges Brotschneidemesser Korrosionsschutz Made in Germany Edelstahl Schwarz K23204
- Price
- €12.91
- Rating
- 4.8/5
- Reviews
- 1,786
- Age
- 8y ago

Axer Brotmesser Wellenschliff - 20 cm Klingenlänge - Großes Brotmesser - Brotschneidemesser - Brötchenmesser - Edelstahl Küchenmesser mit Schutzhülle - Scharfe Klinge - Bread Knife Schwarz
- Price
- €8.33
- Rating
- 4.2/5
- Reviews
- 587
- Age
- 2y ago
![Schwertkrone Brotmesser Wellenschliff [MADE IN SOLINGEN - GERMANY] - Bread Knife - Großes Brotmesser mit Griff - Brötchen- & Brotschneidemesser - Sägemesser aus Rostfreiem Edelstahl (Klinge: 17cm)](https://m.media-amazon.com/images/I/31b-oVkOw3L.jpg)
Schwertkrone Brotmesser Wellenschliff [MADE IN SOLINGEN - GERMANY] - Bread Knife - Großes Brotmesser mit Griff - Brötchen- & Brotschneidemesser - Sägemesser aus Rostfreiem Edelstahl (Klinge: 17cm)
- Price
- €8.71
- Rating
- 4.4/5
- Reviews
- 1,246
- Age
- 8y ago

Orblue Brotmesser aus Edelstahl mit Wellenschliff Ultrascharfes Profi Küchenmesser Ideal für Brot Bagels & Kuchen Schwarz
- Price
- €15.54
- Rating
- 4.7/5
- Reviews
- 10,929
- Age
- 4y ago
Trending
estimated 90-day click momentum
Kuppels WOOD Brotmesser Wellenschliff 20 cm Klinge Chrom-Vanadium-Stahl
- Price
- €15.91
- Rating
- 4.8/5
- Reviews
- 90
- Age
- 6y ago

AH Scharfes Brotmesser mit Wellenschliff mit 20cm Klingenlänge Brotschneidemesser aus Edelstahl für präzises Brot Schneiden mit Ergonomischer Griff Sägemesser für Brot & Brötchen
- Price
- €10.69
- Rating
- 4.0/5
- Reviews
- 24
- Age
- 7mo ago

KRUSTENZAUBER Scharfes Brotmesser mit Wellenschliff mit 20cm Klingenlänge Großes Brotschneidemesser mit edlem Holzgriff für präzises und müheloses Brot Schneiden Sägemesser für Brot & Brötchen
- Price
- €16.47
- Rating
- 4.1/5
- Reviews
- 47
- Age
- 1y ago

Orblue Brotmesser aus Edelstahl mit Wellenschliff Ultrascharfes Profi Küchenmesser Ideal für Brot Bagels & Kuchen Schwarz
- Price
- €15.54
- Rating
- 4.7/5
- Reviews
- 10,929
- Age
- 4y ago

KRUSTENZAUBER 26cm Brotmesser mit Wellenschliff Scharfes Brotschneidemesser mit hochwertigem Holzgriff für präzises und müheloses Brotschneiden Schneidemesser für Brot Küchenmesser & Sägemesser
- Price
- €16.94
- Rating
- 4.7/5
- Reviews
- 41
- Age
- 1y ago
Newest
by launch date
AH Scharfes Brotmesser mit Wellenschliff mit 20cm Klingenlänge Brotschneidemesser aus Edelstahl für präzises Brot Schneiden mit Ergonomischer Griff Sägemesser für Brot & Brötchen
- Price
- €10.69
- Rating
- 4.0/5
- Reviews
- 24
- Age
- 7mo ago

SYOKAMI Offset Brotmesser für selbstgebackenes Brot 26 7cm Nachschärfbares Brotmesser Wellenschliff Ultrascharf zum Schneiden von Sauerteig Ideal zum Schneiden von Kuchen Obst und Fleisch
- Price
- €32.75
- Rating
- 4.6/5
- Reviews
- 35
- Age
- 8mo ago

besøk Scharfes Brotmesser mit Wellenschliff mit 20cm Klingenlänge Großes Brotschneidemesser aus langlebigen Edelstahl für präzises und müheloses Brot Schneiden Sägemesser für Brot & Brötchen
- Price
- €11.73
- Rating
- 4.5/5
- Reviews
- 36
- Age
- 10mo ago

Victorinox Swiss Classic Profi Brotmesser Extra Scharfe Klinge Wellenschliff 21 cm Robuster Kunststoffgriff Rostfreier Stahl Rot
- Price
- €20.37
- Rating
- 4.9/5
- Reviews
- 67
- Age
- 12mo ago

KRUSTENZAUBER Scharfes Brotmesser mit Wellenschliff mit 20cm Klingenlänge Großes Brotschneidemesser mit edlem Holzgriff für präzises und müheloses Brot Schneiden Sägemesser für Brot & Brötchen
- Price
- €16.47
- Rating
- 4.1/5
- Reviews
- 47
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 57% of clicks. Leaders hold, but buyers still shop past them.
Brands
23 falling
Sellers
153
Est. top-5 brand share
60%
Top 20: 98%
Est. top-5 click share
57%
Top 20: 92%
Open market
32%
- WMF17%
- Tefal14%
- Axer11%
- Schwertkrone9%
- PAUDIN9%
- Orblue8%
Demand
Brotmesser search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 1.8×
Search terms
Top Brotmesser search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- brotmesser436K/yr
- brotmesser wellenschliff90K/yr
- bread knife22K/yr
- brotschneidemesser17K/yr
- wmf brotmesser15K/yr
- brotmesser wmf16K/yr
- brot messer9K/yr
- messer brot3K/yr
Reviews and returns
What reviews say buyers love and hate about Brotmesser
We read the reviews and the return reasons for every product selling here.
“Für ein Brotmesser in dieser Preisklasse hätte ich eine deutlich bessere Haltbarkeit erwartet”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Brotmesser questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









