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Brita P1000

Fail

The top 5 products take 81% of clicks, so Brita P1000 is a Fail.

Flapen Score
42
42 / 100
Ranks 3,055 of 4,240 Küche, Haushalt & Wohnen niches · −6 vs the category median of 48
Market size
€128K/yr24K searches / yr
90-day growth
+5.9%search demand this quarter
Competition
81%top-5 click share · 7 brands · 98 sellers

Flapen Score

Brita P1000 against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Brita P1000 is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Brita P1000 market on Amazon at a glance

Shoppers on Amazon Germany searched for Brita P1000 24K times last year and spent an estimated €128K. The top 5 brands take 92% of clicks. Demand peaks in Oct–Nov. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 5.5% of those searches ended in a purchase.

Shoppers searched for this 24K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 5.5% of those searches ended in a purchase. Searches in the last 90 days moved +5.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €128K a year.

Searches, last 12 months
24K
Growth, 90 days vs prior 90
+5.9%
Conversion, latest week
5.5%
Market size, estimated
€128Ka year
Peak month
November1.9× the quietest month
Top search term
brita p100014K searches a year

02 · Price

A sale here is worth €98.49.

Listings sell for €98.49 on average, from €31.87 to €318.23. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 500 to 750 of them. At €98.49 that is €49K to €74K a year per listing.

Average price
€98.49inside the $15 to $100 sweet spot
Price range
€31.87–€318.23
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
3K–4K
Units per listing a year
500–750
Revenue per listing a year
€49K–€74K
Returns
0.5%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

38% of listings pay for placement with sponsored ads. 62% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #1,876 within Wassersprudler, -filter & -kartuschen. It carries 932 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
38%
Prime listings
62%
Out of stock, average day
0.0%
Average rank
#1,876in Wassersprudler, -filter & -kartuschen
Average rating
4.52 starsAmazon Germany average 4.37 stars
Average reviews
932per listing
Listings tracked
13

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 61 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
61 months

Products

Top Brita P1000 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 81% of clicks. A locked shelf that new listings rarely crack.

Brands

7 rising

Sellers

98

Top-5 brand share

92%

Top 20: 97%

Top-5 click share

81%

Top 20: 100%

Open market

5%

  • Brand 143%
  • Brand 218%
  • Brand 317%
  • Brand 47%
  • Brand 57%
  • Brand 63%
  • Open — no brand owns it (1 brand, 5%)

Demand

Brita P1000 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

900700Prime Day '25Spike '25Black Friday '25Spike '26MarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Oct, Nov · busiest ÷ quietest = 1.9×

Search terms

Top Brita P1000 search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • brita p100014K/yr
  • brita p1000 filterkartusche4K/yr
  • p1000 brita filter4K/yr
  • p10002K/yr

Reviews and returns

What reviews say buyers love and hate about Brita P1000

We read the reviews and the return reasons for every product selling here.

31%of positive reviews mention “Filterung”
20%of negative reviews mention “Haltbarkeit”
0.5%of orders come back
“Der Filter hat grad mal zwei Monate gehalten was eigentlich nicht sein kann”
A buyer, on “Haltbarkeit”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Brita P1000 questions

Answered from the same tracked data.