Is bratpfanne 24 cm profitable to sell on Amazon Germany?

The niche generates €70K/yr across 27 tracked products. 0 of 7 products launched in the last 360 days are still selling. 90-day search growth is -0.9%. Flapen's verdict: Worth a look (52/100).

How competitive is the bratpfanne 24 cm niche?

17 brands and 137 sellers compete. The top 5 products take 58% of clicks and top 5 brands hold 79% of demand.

What do buyers complain about in bratpfanne 24 cm?

Top complaints mined from reviews: Qualität insgesamt, Einfache Reinigung, Haftung/Klebrigkeit. The return rate is 1.8%.

When does demand for bratpfanne 24 cm peak?

Demand peaks in Jul–Oct; the busiest month runs 2.3× the quietest.

What does it cost to enter the bratpfanne 24 cm niche?

Listings span €9.00–€87.28; the average listing price is €33.84 (sweet spot $15–$100). The average incumbent carries 886 reviews — the moat a new listing must climb.

bratpfanne 24 cm

Worth a look

Shows a sweet-spot price point ($33.84 avg), but a small market ($70K/yr) keeps it on the watch list.

Avg price

Incredible€33.84

avg listing price — sweet spot $15–$100

Price range

Great€9.00–€87.28

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Returns

Great1.8%

return rate — above 5% kills the launch gate

Review moat

Good886.33

avg incumbent reviews — the moat a new listing must climb

Conversion

Good5.4%

search→purchase rate — share of searches ending in a sale

Competition

Okay58%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay79%

top-5 brand share — brands hold most of the demand

Growth

Bad-0.9%

90-day search growth — must beat 0% to launch

Market size

Bad€70K

€70K/yr · 38K searches

According to Flapen's Amazon Germany niche tracking, bratpfanne 24 cm is a €70K/yr Amazon Germany market (38K searches/yr). The top 5 brands hold 79% of demand. Demand peaks in Jul–Oct. Verdict: Worth a look — 52/100.

Data updated Jul 15, 2026 · scored weekly · How we score niches

bratpfanne 24 cm market data

Units sold / yr: 2K–2K; avg 0–100/product
Revenue / yr: €51K–€68K; units × avg price
Conversion rate: 5.4%
Avg BSR: #125
Page quality: 0%
Prime: 93%
Sponsored: 74%
Out of stock: 0.0%
Avg brand age: 45 months
Avg seller age: 192 days

Competition & brand share

The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.

Brands

17 rising

Sellers

137

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

58%

Top 20: 94%

Open market

17%

Tefal36%
WMF22%
Fissler10%
GOLDEN KEY6%
SILBERTHAL5%
Morleos3%
Open — no brand owns it (11 brands, 17%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -0.9% search growth over the last 90 days.

Peak months: Jul, Oct · busiest ÷ quietest = 2.3×

Open Trend

Top bratpfanne 24 cm search terms

edelstahlpfanne 24 cm24K/yr -2.5%4.4% conv.
edelstahl pfanne 24 cm5K/yr +24.1%3.1% conv.
pfanne edelstahl 24 cm5K/yr -2.8%4.5% conv.
wmf edelstahlpfanne 24 cm4K/yr -20.0%3.6% conv.

All search terms

Top bratpfanne 24 cm products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

WMF Profi Bratpfanne 24 cm Induktion Edelstahl Pfanne unbeschichtet Cromargan Edelstahl backofenfest

WMF€33.554.5★4,448 rev

Tefal Duetto On Bratpfanne 24 cm unversiegelt dicker Wärmediffusionsboden Komfort-Griff langlebig für alle Herdarten geeignet Edelstahl B8660434

Tefal€19.874.2★102 rev

Tefal Virtuoso Bratpfanne 24 cm Edelstahlpfanne unbeschichtet Pfanne Induktion langglebig einfache Reinigung genieteter Griff für alle Herdarten geeignet perfektes Anbraten E49204

Tefal€26.784.4★1,240 rev

Jamie Oliver by Tefal Cook Smart Bratpfanne 24cm unbeschichteter Edelstahl induktionsgeeignet Thermo-Fusion Boden recycelbar genieteter Griff Edelstahl E3110455

Tefal€31.494.5★844 rev

Fissler Catania/Edelstahl-Bratpfanne (24cm) robuste unbeschichtete Pfanne aus hochwertigem 18/10 Edelstahl thermic-Boden hitzebeständig bis 230 C induktionsgeeignet

Fissler€49.904.4★739 rev

Newest

by launch date

GOLDEN KEY Edelstahlpfanne 24 cm Stainless Steel Pan Induktion Edelstahl Pfanne 24cm Unbeschichtet Pfanne Ohne Beschichtung Elektro Keramik Gas & Backofen ofenfest und spülmaschinenfest

GOLDEN KEY€20.9254 rev

3mo ago

Edelstahl Bratpfanne 24cm mit Deckel Edelstahl Pfanne unbeschichtet 3-lagige Edelstahlpfanne induktion Omelette Schadstofffreie Pfanne für alle Herdarten spülmaschinenfest für Steak Ei (24cm)

GOLDEN KEY€25.0467 rev

7mo ago

Batoris Edelstahlpfanne Unbeschichtet - Induktion - Profi Bratpfanne 24cm - Perfekt als Steakpfanne & Pastapfanne ohne Beschichtung - Brat- Universalpfanne frei von PFOA PTFE & PFAS - Ofenfest

Batoris€42.6736 rev

8mo ago

Redchef Bratpfanne 24 cm Induktion edelstahlpfanne unbeschichtet Schüttrand Bratpfanne für alle Herdarten Spülmaschinenfest & backofenfest

Redchef€34.55108 rev

8mo ago

HOUSLUX Beschichtungslose Edelstahl Bratpfanne Hausgebrauch Mit Metallgriff Für Induktionskochfelder & Gasherde Geeignet Gesunde Küche (23CM)

HOUSLUX€16.04215 rev

11mo ago

What buyers say about bratpfanne 24 cm

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt39%

“Super produkt”

Einfache Reinigung13%

“Reinigen danach ganz einfach”

Preis-Leistungs-Verhältnis6%

“Super Preis”

Materialqualität5%

“super Material”

Heizung5%

“Die Wärmeverteilung ist absolut gleichmäßig”

beworben Vs Tatsächliches Produkt4%

“Erwartungen erfüllt”

Stärke4%

“robust”

Benutzerfreundlichkeit4%

“Alles super easy”

Haltbarkeit3%

“Edelstahlpfanne halt”

Gesamtgröße3%

“Alles passt”

What buyers complain about

Qualität insgesamt20%

“Murks Qualität”

Einfache Reinigung12%

“Weniger überzeugt hat mich jedoch die Reinigung”

Haftung/Klebrigkeit8%

“Es hat alles festgeklebt”

Heizung7%

“Verformt sich bei erhitzen”

Preis-Leistungs-Verhältnis6%

“Recht teuer”

Entflammbar6%

“Nach einiger Zeit der Nutzung brennt alles an”

Haltbarkeit5%

“Leider schnell kaputt gegangen”

Materialqualität5%

“Sehr schlecht im Material”

Fleckenbeständigkeit5%

“Schon beim ersten Kochen sind derart heftige Flecken entstanden, welche ich einfach nicht mehr weg bekomme”

Montage/Installation3%

“Kann jedoch nicht zusammengebaut werden”

Top return reasons

Gesamtgröße38%

Qualität insgesamt7%

Haftung/Klebrigkeit7%

Kratzfestigkeit5%

Entflammbar5%

Heizung4%

Funktionalität insgesamt4%

Gewicht schwer3%

Defekt Material/Teile3%

Einfache Reinigung2%

Common questions

Is bratpfanne 24 cm profitable to sell on Amazon Germany?: The niche generates €70K/yr across 27 tracked products. 0 of 7 products launched in the last 360 days are still selling. 90-day search growth is -0.9%. Flapen's verdict: Worth a look (52/100).
How competitive is the bratpfanne 24 cm niche?: 17 brands and 137 sellers compete. The top 5 products take 58% of clicks and top 5 brands hold 79% of demand.
What do buyers complain about in bratpfanne 24 cm?: Top complaints mined from reviews: Qualität insgesamt, Einfache Reinigung, Haftung/Klebrigkeit. The return rate is 1.8%.
When does demand for bratpfanne 24 cm peak?: Demand peaks in Jul–Oct; the busiest month runs 2.3× the quietest.
What does it cost to enter the bratpfanne 24 cm niche?: Listings span €9.00–€87.28; the average listing price is €33.84 (sweet spot $15–$100). The average incumbent carries 886 reviews — the moat a new listing must climb.