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Bosch Luftreiniger

Fail

The top 5 products take 100% of clicks, so Bosch Luftreiniger is a Fail.

Flapen Score
35
35 / 100
Ranks 3,749 of 4,240 Küche, Haushalt & Wohnen niches · −13 vs the category median of 48
Market size
€370K/yr72K searches / yr
90-day growth
-5.6%search demand this quarter
Competition
100%top-5 click share · 2 brands · 19 sellers

Flapen Score

Bosch Luftreiniger against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Bosch Luftreiniger is stronger. Inside it, weaker.

35Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bosch Luftreiniger market on Amazon at a glance

Shoppers on Amazon Germany searched for Bosch Luftreiniger 72K times last year and spent an estimated €370K. All 2 brands take every click. Demand peaks in Mar–Apr. Flapen scores it 35 out of 100, a Fail.

01 · Demand

An estimated 4.5% of those searches ended in a purchase.

Shoppers searched for this 72K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 4.5% of those searches ended in a purchase. Searches in the last 90 days moved -5.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €370K a year.

Searches, last 12 months
72K
Growth, 90 days vs prior 90
-5.6%
Conversion, latest week
4.5%
Market size, estimated
€370Ka year
Peak month
April2.7× the quietest month
Top search term
bosch air 400029K searches a year

02 · Price

A sale here is worth €115.35.

Listings sell for €115.35 on average, from €73.57 to €164.29. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 750 to 1,000 of them. At €115.35 that is €87K to €115K a year per listing.

Average price
€115.35above the $15 to $100 sweet spot
Price range
€73.57–€164.29
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
3K–3K
Units per listing a year
750–1,000
Revenue per listing a year
€87K–€115K
Returns
2.9%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #27 within Heizen & Kühlen. It carries 580 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#27in Heizen & Kühlen
Average rating
4.47 starsAmazon Germany average 4.37 stars
Average reviews
580per listing
Listings tracked
3

04 · Newcomers

Brands here are young.

The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
32 months

Products

Top Bosch Luftreiniger products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

Brands

2 flat

Sellers

19

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Brand 190%
  • Brand 210%
  • Open — no brand owns it (0%)

Demand

Bosch Luftreiniger search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Black Friday '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr · busiest ÷ quietest = 2.7×

Search terms

Top Bosch Luftreiniger search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bosch air 400029K/yr
  • bosch luftreiniger17K/yr
  • luftreiniger bosch9K/yr
  • bosch air4K/yr
  • bosch luftreiniger air 40004K/yr
  • bosch air 4000 luftreiniger7K/yr
  • luftreiniger bosch air 40002K/yr

Reviews and returns

What reviews say buyers love and hate about Bosch Luftreiniger

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Geräuschpegel”
17%of negative reviews mention “Geräuschpegel”
2.9%of orders come back
“Ich höre Mäuse Husten”
A buyer, on “Geräuschpegel”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Bosch Luftreiniger questions

Answered from the same tracked data.