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Bodentücher

Maybe

An estimated 0.3% of orders come back. But demand is soft, at -21.4% this quarter, so Bodentücher is a Maybe.

Flapen Score
51
51 / 100
Top 35% of 4,240 Küche, Haushalt & Wohnen niches · +3 vs the category median of 48
Market size
€83K/yr145K searches / yr
90-day growth
-21.4%search demand this quarter
Competition
51%top-5 click share · 21 brands · 58 sellers

Flapen Score

Bodentücher against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Bodentücher is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bodentücher market on Amazon at a glance

Shoppers on Amazon Germany searched for Bodentücher 145K times last year and spent an estimated €83K. The top 5 brands take 62% of clicks. Demand peaks in Jan–Feb. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 5.2% of those searches ended in a purchase.

Shoppers searched for this 145K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 5.2% of those searches ended in a purchase. Searches in the last 90 days moved -21.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €83K a year.

Searches, last 12 months
145K
Growth, 90 days vs prior 90
-21.4%
Conversion, latest week
5.2%
Market size, estimated
€83Ka year
Peak month
January1.7× the quietest month
Top search term
bodentücher26K searches a year

02 · Price

A sale here is worth €11.08.

Listings sell for €11.08 on average, from €2.63 to €32.64. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At €11.08 that is €3K to €6K a year per listing.

Average price
€11.08under the $15 to $100 sweet spot
Price range
€2.63–€32.64
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
8K–10K
Units per listing a year
250–500
Revenue per listing a year
€3K–€6K
Returns
0.3%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

54% of listings pay for placement with sponsored ads. 79% ship with Prime. On an average day, 6.9% of listings are out of stock. The average listing ranks #266 within Haushaltsreiniger & Staubsauger. It carries 678 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings
54%
Prime listings
79%
Out of stock, average day
6.9%
Average rank
#266in Haushaltsreiniger & Staubsauger
Average rating
4.39 starsAmazon Germany average 4.37 stars
Average reviews
678per listing
Listings tracked
28

04 · Newcomers

2 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
2Amazon's first-year sales bar
Average brand age
44 months

Products

Top Bodentücher products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 51% of clicks. Leaders hold, but buyers still shop past them.

Brands

21 falling

Sellers

58

Top-5 brand share

62%

Top 20: 99%

Top-5 click share

51%

Top 20: 92%

Open market

32%

  • Brand 115%
  • Brand 215%
  • Brand 314%
  • Brand 411%
  • Brand 57%
  • Brand 66%

Demand

Bodentücher search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb · busiest ÷ quietest = 1.7×

Search terms

Top Bodentücher search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bodentücher26K/yr
  • bodenwischtücher18K/yr
  • wischlappen boden14K/yr
  • putzlappen boden16K/yr
  • scheuerlappen12K/yr
  • aufnehmer zum wischen10K/yr
  • aufnehmer9K/yr
  • bodentuch9K/yr
  • wischtücher boden6K/yr
  • bodenwischtuch6K/yr

Reviews and returns

What reviews say buyers love and hate about Bodentücher

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Einfache Reinigung”
17%of negative reviews mention “Qualität insgesamt”
0.3%of orders come back
“Total Müll”
A buyer, on “Qualität insgesamt”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Bodentücher questions

Answered from the same tracked data.