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45

blattgold

Skip it

Soft demand (-40.9% this quarter) — this niche doesn't clear our bar today.

Market size 21Growth 5Conversion 64Competition 36Returns 98Price range 20Avg price 22Brand share 65Review moat 74Quality gap 76

Returns

Incredible0.5%

return rate — above 5% kills the launch gate

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Review moat

Good535.39

avg incumbent reviews — the moat a new listing must climb

Brand share

Good66%

top-5 brand share — brands hold most of the demand

Conversion

Good5.7%

search→purchase rate — share of searches ending in a sale

Competition

Okay63%

top-5 click share — leaders hold, buyers still browse

Avg price

Bad€7.85

avg listing price — sweet spot $15–$100

Market size

Bad€83K

€83K/yr · 187K searches

Price range

Bad€3.07–€18.03

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Bad-40.9%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon Germany niche tracking, blattgold is a €83K/yr Amazon Germany market (187K searches/yr). The top 5 brands hold 66% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 45/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

blattgold market data

Units sold / yr
13K–15K
avg 500–750/product
Revenue / yr
€98K–€118K
units × avg price
Conversion rate
5.7%
Avg BSR
#37
Page quality
0%
Prime
100%
Sponsored
78%
Out of stock
19.1%
Avg brand age
24 months
Avg seller age
212 days

Competition & brand share

The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.

Brands

17 falling

Sellers

20

Top-5 brand share

66%

Top 20: 100%

Top-5 click share

63%

Top 20: 100%

Open market

27%

  • AJUNLKVDR23%
  • YUGUOLAN14%
  • ASTARON10%
  • Tufinein10%
  • SovZovy10%
  • Aolso7%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -40.9% search growth over the last 90 days.
6K4KBlack Friday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 2.2×

Top blattgold search terms

  • blattgold115K/yr
  • blattgold zum basteln56K/yr
  • goldblatt4K/yr
  • gold leaf4K/yr
  • blatt gold3K/yr
  • blattgold kaufen6K/yr
All search terms

Top blattgold products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%€8K20%€17K30%€25K40%€33K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 18 tracked products in this niche — three views at once, no toggling.

What buyers say about blattgold

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt22%

“Top Produkt”

beworben Vs Tatsächliches Produkt17%

“Hält was sie verspricht”

Preis-Leistungs-Verhältnis16%

“Preis-Leistung stimmt”

Benutzerfreundlichkeit8%

“Es ließ sich leicht aufnehmen”

Gesamtgröße6%

“Passt”

Effizienz4%

“Einwandfrei hat super funktioniert”

Design insgesamt4%

“Funktioniert super und sieht schön aus”

Materialqualität4%

“Sehr gutes Material”

Farbe3%

“Tolles farb-ergebnis”

Haltbarkeit3%

“hält auch wirklich sehr gut”

What buyers complain about

Haftung/Klebrigkeit14%

“War etwas klebrig”

Anleitung/Benutzerhandbuch/Fehlerbehebung10%

“Bessere anleitung wär schön”

Zertifizierungen4%

“Keine Kennzeichnung 175 (nur 171) und auch andere Hinweise wie "edible gold leaf" oder " food grade" fehlen.”

Funktionalität insgesamt4%

“Lässt sich schlecht verarbeiten”

Allergien4%

“Übelkeit oder allergische Reaktionen”

Materialqualität4%

“Schlechtes Material”

Haltbarkeit4%

“Ich kann es sogar mit dem Finger aufnehmen ohne dass es kaput geht, das war bei dem Blattgold vor einignen Jahren nicht möglich, weil es sofort zerfiel”

Ethischer Handel/Fairer Handel4%

“das ist Betrug!”

Gesamtgröße4%

“Sehr kleine Blätter”

Lackqualität4%

“Es eignet sich nicht zum Malen, es füllt sich überall”

Top return reasons

Gesamtgröße30%
Qualität insgesamt17%
Farbe9%
Auslaufsicher7%
Funktionalität insgesamt7%
beworben Vs Tatsächliches Produkt6%
Preis-Leistungs-Verhältnis6%
Haftung/Klebrigkeit6%
Dünn4%
Kompatibilität – insgesamt2%

Common questions

Is blattgold profitable to sell on Amazon Germany?
The niche generates €83K/yr across 18 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is -40.9%. Flapen's verdict: Skip it (45/100).
How competitive is the blattgold niche?
17 brands and 20 sellers compete. The top 5 products take 63% of clicks and top 5 brands hold 66% of demand.
What do buyers complain about in blattgold?
Top complaints mined from reviews: Haftung/Klebrigkeit, Anleitung/Benutzerhandbuch/Fehlerbehebung, Zertifizierungen. The return rate is 0.5%.
When does demand for blattgold peak?
Demand peaks in Nov–Dec; the busiest month runs 2.2× the quietest.
What does it cost to enter the blattgold niche?
Listings span €3.07–€18.03; the average listing price is €7.85 (sweet spot $15–$100). The average incumbent carries 535 reviews — the moat a new listing must climb.