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Bilderrahmen 21x30

Bilderrahmen 21x30 shows low returns (1.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Flapen Score

58
Worth a look

Top 12% of 4,240 Küche, Haushalt & Wohnen niches · +10 vs the category median of 48

Market size 37Growth 17Conversion 86Competition 77Returns 91Price range 61Avg price 36Brand share 82Review moat 33Quality gap 63
This niche Category average · 4,240 niches

Is Bilderrahmen 21x30 profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Bilderrahmen 21x30 is a €186K/yr Amazon Germany market (186K searches/yr). The top 5 brands hold 53% of demand. Demand peaks in Dec. Verdict: Worth a look — 58/100.

Bilderrahmen 21x30: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -16.1% over the last 90 days and 9.7% of searches end in a purchase.

€186K

revenue / yr

Units sold / yr25K
Search volume / yr-16.1%186K
Conversion rate9.7%
Avg price€10.35

Who owns the niche?

The top 5 brands hold 53% of demand, so 47% of the market is open.

47%

open market share

Brands · sellers26 · 47
Top-5 product click share38%
Open market47%
Avg brand age44 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 40 products

Sponsored placement95%
New entrants (1y)6· 2 succeeded
Avg rating4.4★
Avg reviews3,207

Top Bilderrahmen 21x30 products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (38% combined) — an open shelf where new products get seen.

€0€6K€11K€17K€22K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

26 falling

Sellers

47

Top-5 brand share

53%

Top 20: 95%

Top-5 click share

38%

Top 20: 79%

Open market

43%

  • upsimples21%
  • UHOUSEST9%
  • VUVUZULA9%
  • Heimlich8%
  • wyewye5%
  • HOUSE DAY4%

Bilderrahmen 21x30 demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume186KCVR9.7%Products40Brands26Top 5 Brands53%OOS Rate14.2%Rating4.4★Reviews3,207Avg BSR#131
3K2KSpike '25Black Friday '25Holiday '25Spike '26JulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Dec · busiest ÷ quietest = 1.8×

Top Bilderrahmen 21x30 search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • bilderrahmen 21x3049K/yr
  • bilderrahmen a4 schwarz30K/yr
  • rahmen din a413K/yr
  • a4 rahmen12K/yr
  • din a4 rahmen9K/yr
  • bilderrahmen schwarz a410K/yr
  • a4 bilderrahmen schwarz9K/yr
  • bilderrahmen din a4 schwarz7K/yr
  • urkundenrahmen a45K/yr
  • bilderrahmen 21x29 75K/yr

What reviews say buyers love and hate about Bilderrahmen 21x30

What buyers mention most, as a share of all reviews.

What buyers love

91% of reviews
Rahmenqualität34%

Super Bilderrahmen-Set

Preis-Leistungs-Verhältnis16%

Super Preis

Qualität insgesamt15%

Top Qualität super Ware

beworben Vs Tatsächliches Produkt9%

Passend zu dem Bild

Gesamtgröße8%

Passt

What buyers complain about

78% of reviews
Qualität insgesamt27%

Ganz ganz schlecht Qualität

Rahmenqualität21%

Zwei von drei Bilderrahmen wurden defekt (abgeplatzte Farbe)

Dicke6%

Dünner ala erwartet

Materialqualität6%

Alles billiges Material

Preis-Leistungs-Verhältnis6%

Dafür müsste es deutlich billiger sein

Bilderrahmen 21x30 return rate & reasons

Why buyers send it back, as a share of all return requests.

1.2%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
35%
2Rahmenqualität
29%
3Qualität insgesamt
6%
4Farbe
6%
5Materialqualität
5%

Common Bilderrahmen 21x30 questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Bilderrahmen 21x30 58/100 on Amazon Germany — Worth a look. The niche generates €186K/yr across 40 tracked products. 2 of 6 products launched in the last 360 days are still selling. Search demand moved -16.1% over the last 90 days.
Search demand for Bilderrahmen 21x30 on Amazon Germany peaks in Dec, where the busiest month runs 1.8× the quietest.