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Bilderrahmen 13x18 Weiß

Bilderrahmen 13x18 Weiß shows searches that convert (9.6% search→purchase), but a small market ($32K/yr) keeps it on the watch list.

Flapen Score

50
Worth a look

Top 39% of 4,240 Küche, Haushalt & Wohnen niches · +2 vs the category median of 48

Market size 8Growth 23Conversion 85Competition 59Returns 72Price range 50Avg price 53Brand share 76Review moat 36Quality gap 58
This niche Category average · 4,240 niches

Is Bilderrahmen 13x18 Weiß profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Bilderrahmen 13x18 Weiß is a €32K/yr Amazon Germany market (27K searches/yr). The top 5 brands hold 59% of demand. Demand peaks in Dec. Verdict: Worth a look — 50/100.

Bilderrahmen 13x18 Weiß: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -3.5% over the last 90 days and 9.6% of searches end in a purchase.

€32K

revenue / yr

Units sold / yr3K
Search volume / yr-3.5%27K
Conversion rate9.6%
Avg price€12.31

Who owns the niche?

The top 5 brands hold 59% of demand, so 41% of the market is open.

41%

open market share

Brands · sellers22 · 27
Top-5 product click share49%
Open market41%
Avg brand age44 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 28 products

Sponsored placement93%
New entrants (1y)0· 0 succeeded
Avg rating4.4★
Avg reviews2,899

Top Bilderrahmen 13x18 Weiß products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.

€0€1K€3K€4K€5K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

22 falling

Sellers

27

Top-5 brand share

59%

Top 20: 98%

Top-5 click share

49%

Top 20: 91%

Open market

36%

  • KAIWIN19%
  • Anhow15%
  • Baoee12%
  • Giftgarden7%
  • Egofine6%
  • Icona Bay5%

Bilderrahmen 13x18 Weiß demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume27KCVR9.6%Products28Brands22Top 5 Brands59%OOS Rate13.1%Rating4.4★Reviews2,899Avg BSR#242
2K2KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 3.7×

What reviews say buyers love and hate about Bilderrahmen 13x18 Weiß

What buyers mention most, as a share of all reviews.

What buyers love

95% of reviews
Rahmenqualität27%

Super schöner stilvoller Rahmen

Qualität insgesamt23%

Super Produkt

beworben Vs Tatsächliches Produkt18%

Wie erwartet, Top

Preis-Leistungs-Verhältnis18%

Preis Leistung Ok

Design insgesamt9%

Design sehr schön

What buyers complain about

90% of reviews
Qualität insgesamt31%

entpuppt sich in der Realität als minderwertiges Produkt, das einem stilvollen Foto in keiner Weise gerecht wird.

Materialqualität14%

Material billig

beworben Vs Tatsächliches Produkt14%

Billige Plastik-Optik statt Qualität – Werbeversprechen nicht nachvollziehbar

Gesamtgröße10%

Leider zu klein

Kratzfestigkeit7%

Aufkleber auf der Plexiglasscheibe kaum ohne kratzen zu entfernen

Bilderrahmen 13x18 Weiß return rate & reasons

Why buyers send it back, as a share of all return requests.

2.1%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
43%
2Rahmenqualität
27%
3Qualität insgesamt
9%
4Materialqualität
5%
5Farbe
4%

Common Bilderrahmen 13x18 Weiß questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Bilderrahmen 13x18 Weiß 50/100 on Amazon Germany — Worth a look. The niche generates €32K/yr across 28 tracked products. Search demand moved -3.5% over the last 90 days.
Search demand for Bilderrahmen 13x18 Weiß on Amazon Germany peaks in Dec, where the busiest month runs 3.7× the quietest.