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Bilderrahmen 13x18 Holz

Maybe

The top 5 brands take only 44% of clicks. But demand is soft, at -4.4% this quarter, so Bilderrahmen 13x18 Holz is a Maybe.

Flapen Score
56
56 / 100
Top 17% of 4,240 Küche, Haushalt & Wohnen niches · +8 vs the category median of 48
Market size
€194K/yr375K searches / yr
90-day growth
-4.4%search demand this quarter
Competition
34%top-5 click share · 36 brands · 67 sellers

Flapen Score

Bilderrahmen 13x18 Holz against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Bilderrahmen 13x18 Holz is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bilderrahmen 13x18 Holz market on Amazon at a glance

Shoppers on Amazon Germany searched for Bilderrahmen 13x18 Holz 375K times last year and spent an estimated €194K. The top 5 brands take 44% of clicks. Demand peaks in Dec. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

An estimated 4.9% of those searches ended in a purchase.

Shoppers searched for this 375K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 4.9% of those searches ended in a purchase. Searches in the last 90 days moved -4.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €194K a year.

Searches, last 12 months
375K
Growth, 90 days vs prior 90
-4.4%
Conversion, latest week
4.9%
Market size, estimated
€194Ka year
Peak month
December5.6× the quietest month
Top search term
bilderrahmen 13x18243K searches a year

02 · Price

A sale here is worth €10.60.

Listings sell for €10.60 on average, from €3.79 to €25.60. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 250 to 500 of them. At €10.60 that is €3K to €5K a year per listing.

Average price
€10.60under the $15 to $100 sweet spot
Price range
€3.79–€25.60
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
20K–25K
Units per listing a year
250–500
Revenue per listing a year
€3K–€5K
Returns
1.8%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads and reviews.

92% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 4.5% of listings are out of stock. The average listing ranks #168 within Fotoalben, Rahmen & Zubehör. It carries 2,558 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
98%
Out of stock, average day
4.5%
Average rank
#168in Fotoalben, Rahmen & Zubehör
Average rating
4.41 starsAmazon Germany average 4.37 stars
Average reviews
2,558per listing
Listings tracked
51

04 · Newcomers

0 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months
7
Successful launches
0Amazon's first-year sales bar
Average brand age
50 months

Products

Top Bilderrahmen 13x18 Holz products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 34% of clicks. An open shelf where new products get seen.

Brands

36 falling

Sellers

67

Top-5 brand share

44%

Top 20: 88%

Top-5 click share

34%

Top 20: 75%

Open market

49%

  • Brand 111%
  • Brand 210%
  • Brand 39%
  • Brand 48%
  • Brand 57%
  • Brand 66%

Demand

Bilderrahmen 13x18 Holz search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 5.6×

Search terms

Top Bilderrahmen 13x18 Holz search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bilderrahmen 13x18243K/yr
  • bilderrahmen 13x18 holz34K/yr
  • bilderrahmen 18x1318K/yr
  • fotorahmen 13 x 1820K/yr
  • bilderrahmen 13x1911K/yr
  • bilderrahmen holz 13x1812K/yr
  • 13x18 cm bilderrahmen7K/yr
  • bilderrahmen 13 x 18 cm7K/yr
  • rahmen 13x186K/yr
  • bilderrahmen 13 x 185K/yr

Reviews and returns

What reviews say buyers love and hate about Bilderrahmen 13x18 Holz

We read the reviews and the return reasons for every product selling here.

38%of positive reviews mention “Rahmenqualität”
17%of negative reviews mention “beworben Vs Tatsächliches Produkt”
1.8%of orders come back
“Die Maßangaben sind nicht eindeutig”
A buyer, on “beworben Vs Tatsächliches Produkt”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Bilderrahmen 13x18 Holz questions

Answered from the same tracked data.