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46

bilderrahmen 120x80

Skip it

Soft demand (-34.7% this quarter) — this niche doesn't clear our bar today.

Market size 14Growth 8Conversion 18Competition 43Returns 100Price range 95Avg price 95Brand share 29Review moat 50Quality gap 98

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Quality gap

Incredible3.7★

avg incumbent rating — lower means beatable quality

Avg price

Incredible€42.14

avg listing price — sweet spot $15–$100

Price range

Incredible€16.94–€66.32

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Okay1,524.89

avg incumbent reviews — the moat a new listing must climb

Competition

Okay59%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay87%

top-5 brand share — brands hold most of the demand

Conversion

Bad1.5%

search→purchase rate — share of searches ending in a sale

Market size

Bad€55K

€55K/yr · 90K searches

Growth

Bad-34.7%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon Germany niche tracking, bilderrahmen 120x80 is a €55K/yr Amazon Germany market (90K searches/yr). The top 5 brands hold 87% of demand. Demand peaks in Oct–Nov. Verdict: Skip it — 46/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

bilderrahmen 120x80 market data

Units sold / yr
750–1K
avg 0–100/product
Revenue / yr
€32K–€42K
units × avg price
Conversion rate
1.5%
Avg BSR
#203
Page quality
0%
Prime
5%
Sponsored
95%
Out of stock
3.3%
Avg brand age
51 months
Avg seller age
197 days

Competition & brand share

The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.

Brands

9 rising

Sellers

11

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

59%

Top 20: 100%

Open market

8%

  • MG Design43%
  • PCH[art]20%
  • Americanflat10%
  • Close Up8%
  • rahmengalerie247%
  • Bildershop-245%
  • Open — no brand owns it (3 brands, 8%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -34.7% search growth over the last 90 days.
3K2KSpike '24Black Friday '24Spike '25SepDecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 2.0×

Top bilderrahmen 120x80 search terms

  • bilderrahmen 120x8035K/yr
  • bilderrahmen 80x12030K/yr
  • bilderrahmen 120 x 8013K/yr
  • bilderrahmen 110x805K/yr
  • rahmen 120x804K/yr
  • rahmen 80x1203K/yr
All search terms

Top bilderrahmen 120x80 products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%€6K20%€11K30%€17K40%€22K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 19 tracked products in this niche — three views at once, no toggling.

What buyers say about bilderrahmen 120x80

What buyers praise and complain about, mined from review topics.

What buyers love

Rahmenqualität35%

“Top Rahmen”

Preis-Leistungs-Verhältnis15%

“Preisleistung stimmt”

Qualität insgesamt15%

“Sehr gutes Produkt”

beworben Vs Tatsächliches Produkt13%

“Es hält was es verspricht”

Gesamtgröße10%

“Passt perfekt”

What buyers complain about

Qualität insgesamt40%

“Unverschämte Qualität”

Rahmenqualität19%

“Billigster Ramsch”

Holzqualität9%

“Holzrahmen sind billige angepinselte Leisten”

Dicke5%

“Die Scheibe ist zu dünn”

Montage/Installation4%

“Montage nicht ganz so einfach”

Preis-Leistungs-Verhältnis4%

“Mehr als 10 Euro is das Ding nicht wert”

Farbe4%

“Die billig wirkende Plexiglasscheibe verfälscht die Farben”

Anzeigefarben3%

“Die Farbe geht an manchen Stellen ab”

Stärke3%

“Das Produkt ist sehr instabil”

Materialqualität3%

“Kein gutes Material”

Top return reasons

Rahmenqualität59%
Defekt Material/Teile10%
Qualität insgesamt10%
Gesamtgröße6%
Holzqualität4%
Materialqualität2%
Lackqualität2%
Kratzfestigkeit2%
Montage1%
beworben Vs Tatsächliches Produkt1%

Common questions

Is bilderrahmen 120x80 profitable to sell on Amazon Germany?
The niche generates €55K/yr across 19 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is -34.7%. Flapen's verdict: Skip it (46/100).
How competitive is the bilderrahmen 120x80 niche?
9 brands and 11 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 87% of demand.
What do buyers complain about in bilderrahmen 120x80?
Top complaints mined from reviews: Qualität insgesamt, Rahmenqualität, Holzqualität. The return rate is 0.0%.
When does demand for bilderrahmen 120x80 peak?
Demand peaks in Oct–Nov; the busiest month runs 2.0× the quietest.
What does it cost to enter the bilderrahmen 120x80 niche?
Listings span €16.94–€66.32; the average listing price is €42.14 (sweet spot $15–$100). The average incumbent carries 1,525 reviews — the moat a new listing must climb.