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Bierbaum

Bierbaum shows low returns (0.8%), but a small market ($26K/yr) keeps it on the watch list.

Flapen Score

50
Worth a look

Top 39% of 4,240 Küche, Haushalt & Wohnen niches · +2 vs the category median of 48

Market size 6Growth 61Conversion 63Competition 21Returns 96Price range 74Avg price 85Brand share 24Review moat 83Quality gap 63
This niche Category average · 4,240 niches

Is Bierbaum profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Bierbaum is a €26K/yr Amazon Germany market (24K searches/yr). The top 5 brands hold 90% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 50/100.

Bierbaum: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +37.2% over the last 90 days and 5.6% of searches end in a purchase.

€26K

revenue / yr

Units sold / yr1K
Search volume / yr+37.2%24K
Conversion rate5.6%
Avg price€18.93

Who owns the niche?

The top 5 brands hold 90% of demand, so 10% of the market is open.

10%

open market share

Brands · sellers9 · 19
Top-5 product click share75%
Open market10%
Avg brand age60 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 14 products

Sponsored placement50%
New entrants (1y)0· 0 succeeded
Avg rating4.4★
Avg reviews348

Top Bierbaum products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 75% of clicks — a locked-up shelf that new listings rarely crack.

€0€3K€5K€8K€10K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 falling

Sellers

19

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

75%

Top 20: 100%

Open market

6%

  • Deggelbam41%
  • DeckelUp27%
  • Relaxdays9%
  • Deckelbaum8%
  • BierBerta6%
  • Nubsi4%
  • Open — no brand owns it (3 brands, 6%)

Bierbaum demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume24KCVR5.6%Products14Brands9Top 5 Brands90%OOS Rate14.9%Rating4.4★Reviews348Avg BSR#814
2K2KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 3.5×

Top Bierbaum search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • bierbaum9K/yr
  • kronkorkenbaum6K/yr
  • kronkorken baum3K/yr
  • bierdeckelbaum3K/yr
  • bierdeckel baum2K/yr
  • deckelbaum2K/yr

What reviews say buyers love and hate about Bierbaum

What buyers mention most, as a share of all reviews.

What buyers love

75% of reviews
Geschenk Zweck38%

sonst cooles geschenk

Qualität insgesamt25%

Man merkt, dass hier Qualität und Liebe zum Detail drinstecken

Speicherkapazität13%

haben es trotzdem behalten.

What buyers complain about

89% of reviews
Magnetische Stärke/Adsorption50%

Magnet eher schwach

Haltbarkeit22%

Hält nicht

Gesamtgröße11%

Zu kleine Magnetkugeln

Qualität insgesamt6%

Schlechte Verarbeitung kommt noch dazu

Bierbaum return rate & reasons

Why buyers send it back, as a share of all return requests.

0.8%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Magnetische Stärke/Adsorption
56%
2Geschenk Zweck
26%
3beworben Vs Tatsächliches Produkt
7%
4Qualität insgesamt
6%
5Nicht nachhaltiges Design
2%

Common Bierbaum questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Bierbaum 50/100 on Amazon Germany — Worth a look. The niche generates €26K/yr across 14 tracked products. Search demand moved +37.2% over the last 90 days.
Search demand for Bierbaum on Amazon Germany peaks in Nov–Dec, where the busiest month runs 3.5× the quietest.