Skip to content

Bienenwachskerzen

Maybe

An estimated 0.6% of orders come back. But demand is soft, at -54.1% this quarter, so Bienenwachskerzen is a Maybe.

Flapen Score
58
58 / 100
Top 12% of 4,240 Küche, Haushalt & Wohnen niches · +10 vs the category median of 48
Market size
€216K/yr366K searches / yr
90-day growth
-54.1%search demand this quarter
Competition
41%top-5 click share · 23 brands · 34 sellers

Flapen Score

Bienenwachskerzen against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Bienenwachskerzen is stronger. Inside it, weaker.

58Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bienenwachskerzen market on Amazon at a glance

Shoppers on Amazon Germany searched for Bienenwachskerzen 366K times last year and spent an estimated €216K. The top 5 brands take 63% of clicks. Demand peaks in Nov–Dec. Flapen scores it 58 out of 100, a Maybe.

01 · Demand

An estimated 3.6% of those searches ended in a purchase.

Shoppers searched for this 366K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.6% of those searches ended in a purchase. Searches in the last 90 days moved -54.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €216K a year.

Searches, last 12 months
366K
Growth, 90 days vs prior 90
-54.1%
Conversion, latest week
3.6%
Market size, estimated
€216Ka year
Peak month
December14.1× the quietest month
Top search term
bienenwachskerzen217K searches a year

02 · Price

A sale here is worth €16.41.

Listings sell for €16.41 on average, from €5.59 to €41.96. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At €16.41 that is €2K to €4K a year per listing.

Average price
€16.41inside the $15 to $100 sweet spot
Price range
€5.59–€41.96
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
10K–13K
Units per listing a year
100–250
Revenue per listing a year
€2K–€4K
Returns
0.6%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

86% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 20.1% of listings are out of stock. The average listing ranks #240 within Kerzenherstellung. It carries 314 reviews at 4.23 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
93%
Out of stock, average day
20.1%
Average rank
#240in Kerzenherstellung
Average rating
4.23 starsAmazon Germany average 4.37 stars
Average reviews
314per listing
Listings tracked
44

04 · Newcomers

2 of last year's 22 launches cleared the first-year sales bar.

22 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
22
Successful launches
2Amazon's first-year sales bar
Average brand age
45 months

Products

Top Bienenwachskerzen products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 41% of clicks. Leaders hold, but buyers still shop past them.

Brands

23 falling

Sellers

34

Top-5 brand share

63%

Top 20: 98%

Top-5 click share

41%

Top 20: 78%

Open market

31%

  • Brand 119%
  • Brand 215%
  • Brand 311%
  • Brand 49%
  • Brand 59%
  • Brand 66%

Demand

Bienenwachskerzen search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KSpike '24Holiday '24Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 14.1×

Search terms

Top Bienenwachskerzen search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bienenwachskerzen217K/yr
  • bienenwachs kerzen30K/yr
  • bienenwachskerze32K/yr
  • beeswax candles12K/yr
  • bienenwachs kerze9K/yr
  • kerzen bienenwachs14K/yr
  • kerze bienenwachs10K/yr
  • honigkerzen7K/yr
  • stabkerzen bienenwachs7K/yr
  • bienenwachs stabkerzen6K/yr

Reviews and returns

What reviews say buyers love and hate about Bienenwachskerzen

We read the reviews and the return reasons for every product selling here.

31%of positive reviews mention “Geruch”
24%of negative reviews mention “Geruch”
0.6%of orders come back
“Duften kaum nach Bienenwachs”
A buyer, on “Geruch”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Bienenwachskerzen questions

Answered from the same tracked data.