bic feuerzeuge
Skip itBrand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Great€22.17avg listing price — sweet spot $15–$100
Price range
Great€6.99–€47.87cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great488.47avg incumbent reviews — the moat a new listing must climb
Conversion
Good5.8%search→purchase rate — share of searches ending in a sale
Market size
Good€436K€436K/yr · 339K searches
Competition
Okay69%top-5 click share — leaders hold, buyers still browse
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-16.1%90-day search growth — must beat 0% to launch
Brand share
Bad98%top-5 brand share — brand-locked demand
According to Flapen's Amazon Germany niche tracking, bic feuerzeuge is a €436K/yr Amazon Germany market (339K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 46/100.
Data updated Jul 16, 2026 · scored weekly · How we score niches
bic feuerzeuge market data
- Units sold / yr
- 15K–20K
- avg 500–750/product
- Revenue / yr
- €333K–€443K
- units × avg price
- Conversion rate
- 5.8%
- Avg BSR
- #192
- Page quality
- 0%
- Prime
- 0%
- Sponsored
- 76%
- Out of stock
- 9.1%
- Avg brand age
- 46 months
- Avg seller age
- 174 days
Competition & brand share
The top 5 products take 69% of clicks — established leaders, but buyers still shop beyond them.Brands
6 flat
Sellers
26
Top-5 brand share
98%
Top 20: 100%
Top-5 click share
69%
Top 20: 100%
Open market
0%
- BIC40%
- sunmondo33%
- DHOBIA21%
- Sepilo3%
- NAILAO2%
- sunmando2%
- Open — no brand owns it (0%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -16.1% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 1.5×
Top bic feuerzeuge search terms
- bic feuerzeuge162K/yr
- big feuerzeuge groß39K/yr
- feuerzeug bic34K/yr
- bic feuerzeug32K/yr
- big feuerzeug18K/yr
- bic feuerzeuge groß13K/yr
- big feuerzeuge groß 50 stück6K/yr
- big feuerzeuge7K/yr
- bic lighter6K/yr
- feuerzeuge bic7K/yr
Top bic feuerzeuge products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 17 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Dhobia j26 Maxi Lighter Mixed Colours and Stand - Lightweight and Reliable (Gemischt 5)
DHOBIA€6.994.5★218 rev
BIC Maxi Feuerzeuge Bunt (BIC Maxi J26) (Stück 10)
sunmondo€11.564.7★317 rev
BIC Feuerzeuge J26 Maxi Neutral 50 Stück Display Collie Kollie
BIC€39.774.8★2,539 rev
BIC - 20 Verschiedene Maxi-Feuerzeuge.
BIC€19.484.8★1,461 rev
Sunmondo BIC Maxi Feuerzeuge 10 Stück - Top Motive - 10er Mix-Paket - BIC J26 mit Reibrad/Feuerstein-Zündung
sunmondo€12.524.5★319 rev
Newest
by launch date
BIC - 12er-Pack Maxi-Feuerzeuge komplett schwarz.
BIC€13.548 rev
BIC - 16er-Pack Maxi-Feuerzeuge komplett schwarz.
BIC€16.092 rev
BIC Feuerzeug: Reibrad Maxi Schwarz J26-10er Set (J26 Large 10 stück)
sunmondo€11.5740 rev
BIC - 50 Maxi Feuerzeuge komplett schwarz.
BIC€47.876 rev
Dhobia j26 Maxi Lighter Mixed Colours and Stand - Lightweight and Reliable (Gemischt 5)
DHOBIA€6.99218 rev
Trending
90-day click momentumBIC - 12er-Pack Maxi-Feuerzeuge komplett schwarz.
BIC€13.544.7★
BIC - 16er-Pack Maxi-Feuerzeuge komplett schwarz.
BIC€16.095.0★
BIC - 50 Maxi Feuerzeuge komplett schwarz.
BIC€47.875.0★
BIC Maxi J26 Feuerzeuge Schwarz 10 Stück Original Einwegfeuerzeuge Zuverlässig langlebig & sicher
sunmondo€11.634.7★
BIC Maxi Feuerzeuge Bunt (BIC Maxi J26) (Stück 10)
sunmondo€11.564.7★
What buyers say about bic feuerzeuge
What buyers praise and complain about, mined from review topics.What buyers love
“Super Qualität”
“Super Preis”
“alle Erwartungen erfüllt”
“BIC Feuerzeuge sind halt immer noch die Besten”
“Funktionieren”
“Feuerzeuge funktionieren”
“Passt”
“Schönes Design”
“Gewohnt zuverlässig und ganz in Schwarz sehr cooler, edeler Look”
“robust im Kunststoffgehäuse”
What buyers complain about
“Bigs”
“Farbliche Sortierung ist abweichend”
“Der Preis ist höher”
“Ganz schlecht”
“Leider Ware fast die Hälfte nicht funktionsfähig (Schrott).”
“wird aber dem Namen nicht ganz gerecht.”
Top return reasons
Common questions
- Is bic feuerzeuge profitable to sell on Amazon Germany?
- The niche generates €436K/yr across 17 tracked products. 1 of 4 products launched in the last 360 days are still selling. 90-day search growth is -16.1%. Flapen's verdict: Skip it (46/100).
- How competitive is the bic feuerzeuge niche?
- 6 brands and 26 sellers compete. The top 5 products take 69% of clicks and top 5 brands hold 98% of demand.
- What do buyers complain about in bic feuerzeuge?
- Top complaints mined from reviews: Gesamtgröße, Farbe, Preis-Leistungs-Verhältnis. The return rate is 0.0%.
- When does demand for bic feuerzeuge peak?
- Demand peaks in Nov–Dec; the busiest month runs 1.5× the quietest.
- What does it cost to enter the bic feuerzeuge niche?
- Listings span €6.99–€47.87; the average listing price is €22.17 (sweet spot $15–$100). The average incumbent carries 488 reviews — the moat a new listing must climb.