Is bettwäsche schwarz profitable to sell on Amazon Germany?

The niche generates €52K/yr across 32 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -27.2%. Flapen's verdict: Skip it (44/100).

How competitive is the bettwäsche schwarz niche?

17 brands and 19 sellers compete. The top 5 products take 47% of clicks and top 5 brands hold 80% of demand.

What do buyers complain about in bettwäsche schwarz?

Top complaints mined from reviews: Qualität insgesamt, Materialqualität, Gesamtgröße. The return rate is 1.4%.

When does demand for bettwäsche schwarz peak?

Demand peaks in Nov–Dec; the busiest month runs 2.5× the quietest.

What does it cost to enter the bettwäsche schwarz niche?

Listings span €7.19–€36.10; the average listing price is €17.23 (sweet spot $15–$100). The average incumbent carries 17,420 reviews — the moat a new listing must climb.

bettwäsche schwarz

Skip it

Soft demand (-27.2% this quarter) — this niche doesn't clear our bar today.

Returns

Great1.4%

return rate — above 5% kills the launch gate

Avg price

Great€17.23

avg listing price — sweet spot $15–$100

Price range

Good€7.19–€36.10

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good47%

top-5 click share — leaders hold, buyers still browse

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Brand share

Okay80%

top-5 brand share — brands hold most of the demand

Conversion

Okay2.8%

search→purchase rate — share of searches ending in a sale

Review moat

Bad17,419.59

avg incumbent reviews — the moat a new listing must climb

Market size

Bad€52K

€52K/yr · 110K searches

Growth

Bad-27.2%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon Germany niche tracking, bettwäsche schwarz is a €52K/yr Amazon Germany market (110K searches/yr). The top 5 brands hold 80% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 44/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

bettwäsche schwarz market data

Units sold / yr: 3K–4K; avg 100–250/product
Revenue / yr: €52K–€69K; units × avg price
Conversion rate: 2.8%
Avg BSR: #96
Page quality: 0%
Prime: 88%
Sponsored: 84%
Out of stock: 8.3%
Avg brand age: 54 months
Avg seller age: 193 days

Competition & brand share

The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.

Brands

17 falling

Sellers

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

47%

Top 20: 90%

Open market

17%

Utopia Bedding44%
WAVVE13%
Aisbo8%
BEDELITE8%
Sufdari7%
one-home3%
Open — no brand owns it (11 brands, 17%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -27.2% search growth over the last 90 days.

Peak months: Nov, Dec · busiest ÷ quietest = 2.5×

Open Trend

Top bettwäsche schwarz search terms

bettwäsche schwarz44K/yr -25.5%2.8% conv.
schwarze bettwäsche24K/yr -29.5%1.7% conv.
bettwäsche 135x200 schwarz15K/yr -21.6%4.0% conv.
bettwäsche schwarz baumwolle10K/yr -28.0%3.1% conv.
schwarze bettwäsche 135x2008K/yr -31.8%3.1% conv.
bettwäsche 135x200 baumwolle schwarz6K/yr -31.9%3.5% conv.
bettbezug schwarz4K/yr -30.8%2.2% conv.

All search terms

Top bettwäsche schwarz products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

WAVVE Bettwäsche 135x200 4teilig Schwarz - Bettbezüge 135 x 200 2er Set mit Kissenbezüge 80x80 cm Bettwäsche-Sets 135x200cm aus Mikrofaser mit Reißverschluss Weich

WAVVE€14.344.4★4,738 rev

Utopia Bedding Bettwäsche 135x200 Set - Mikrofaser Bettbezug 135x200 cm + 1 Bestickte Kissenbezug 80x80 cm - Schwarz

Utopia Bedding€7.194.5★1,834 rev

Utopia Bedding 3teilig Bettwäsche-Set - Weiches gebürstetes Mikrofaser-Gewebe - Bettbezug (135x200cm) Spannbetttuch (90x190cm) mit Kissenbezug (50x75cm) Schwarz

Utopia Bedding€11.524.6★3,824 rev

Utopia Bedding Bettwäsche 135x200 Set - Mikrofaser Bettbezug 135x200 cm + 1 Kissenbezug 80x80 cm - Schwarz

Utopia Bedding€8.914.5★60,487 rev

Sufdari Bettwäsche 135x200 Baumwolle Schwarz 100% Baumwolle Bettbezug aus Atmungsaktive Bettwäsche-Set mit 1 Kissenbezüge 80x80 cm+ 1 Bettbezüge mit Reißverschlus

Sufdari€24.114.0★285 rev

Newest

by launch date

Duvetnova Bettwäsche 135x200 4teilig Schwarz/Grau - Bettwäsche-Sets ÖKO-TEX Wendebettwäsche Superweich Angenehm 2 Bettbezüge 135 x 200 + 2 Kissenbezüge 80x80 mit Reißverschluss

Duvetnova€20.72227 rev

6mo ago

BEDELITE Bettwäsche 135x200 Baumwolle 2teilig - Bettwäsche-Sets Schwarz mit Reißverschluss Bettbezug 135x200cm mit Kissenbezug 80x80 cm Oeko-TEX Bedding weiche und kuschelige Bettwaren

BEDELITE€22.52174 rev

11mo ago

BEDELITE Bettwäsche 135x200 Baumwolle 4teilig - Bettbezüge 135x200cm 2er Set Schwarz mit 2 Kissenbezüge 80x80 cm Oeko-TEX Bedding weiche und kuschelige Bettwaren

BEDELITE€36.10174 rev

11mo ago

Nesture Bettwäsche 135x200 4teilig Schwarz/Grau Bettwäsche Sets Microfaser Wendebettwäsche 135 x 200 4tlg weich & bügelfrei Bettbezug 2er + Kissenbezug 2er 80x80cm mit Reißverschluss

Nesture€20.88975 rev

1y ago

BEDSURE Bettwäsche 135x200 Baumwolle 4teilig - Bettwäsche-Sets Schwarz Bettbezug 2er Set mit 2 Kissenbezüge 80x80 cm Oeko-TEX Bedding Schwarz mit Reißverschluss

BEDSURE€35.372,157 rev

2y ago

What buyers say about bettwäsche schwarz

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt22%

“Super Qualität”

Polster-/Stoffqualität14%

“Der Stoff fühlt sich angenehm an”

Gesamtgröße10%

“Passt”

Preis-Leistungs-Verhältnis9%

“Schön, Preis/Leistung top”

Weiches Gefühl9%

“Schönes glattes Material für den Sommer”

Materialqualität8%

“Hervorragendes Material”

Komfort insgesamt6%

“angenehm auf der Haut”

Farbe4%

“Farblich sehr nice”

beworben Vs Tatsächliches Produkt3%

“Genau wie gebildet”

Waschechtheit2%

“Sehr Kuschelig und weiche Bettwäsche auch nach dem Waschen (40 Grad).”

What buyers complain about

Qualität insgesamt29%

“Sehr schlechte Qualität”

Materialqualität14%

“leider ist das Material nicht gut”

Gesamtgröße11%

“Zu groß”

Kissen10%

“An den Kissen ist keinerlei Verschluss”

Funktionalität insgesamt7%

“Zieht Staub wie Licht Motten”

Dicke4%

“Dünn”

Allergien4%

“Allergische Netteäsche”

Komfort insgesamt2%

“unbequem”

Hartes Gefühl2%

“Stoff hart”

Zertifizierungen1%

“ohne OEKO-TEX®-Kennzeichnung”

Top return reasons

Materialqualität42%

Gesamtgröße27%

Qualität insgesamt9%

Dünn4%

Farbe4%

Komfort insgesamt2%

Defekt Material/Teile1%

Aufladen1%

Nähen/Finish/Polieren1%

Funktionalität insgesamt1%

Common questions

Is bettwäsche schwarz profitable to sell on Amazon Germany?: The niche generates €52K/yr across 32 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -27.2%. Flapen's verdict: Skip it (44/100).
How competitive is the bettwäsche schwarz niche?: 17 brands and 19 sellers compete. The top 5 products take 47% of clicks and top 5 brands hold 80% of demand.
What do buyers complain about in bettwäsche schwarz?: Top complaints mined from reviews: Qualität insgesamt, Materialqualität, Gesamtgröße. The return rate is 1.4%.
When does demand for bettwäsche schwarz peak?: Demand peaks in Nov–Dec; the busiest month runs 2.5× the quietest.
What does it cost to enter the bettwäsche schwarz niche?: Listings span €7.19–€36.10; the average listing price is €17.23 (sweet spot $15–$100). The average incumbent carries 17,420 reviews — the moat a new listing must climb.