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Bettwäsche Beige

Fail

Demand is soft, at -24.1% this quarter, so Bettwäsche Beige is a Fail.

Flapen Score
45
45 / 100
Ranks 2,587 of 4,240 Küche, Haushalt & Wohnen niches · −3 vs the category median of 48
Market size
€99K/yr228K searches / yr
90-day growth
-24.1%search demand this quarter
Competition
44%top-5 click share · 20 brands · 27 sellers

Flapen Score

Bettwäsche Beige against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Bettwäsche Beige is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bettwäsche Beige market on Amazon at a glance

Shoppers on Amazon Germany searched for Bettwäsche Beige 228K times last year and spent an estimated €99K. The top 5 brands take 69% of clicks. Demand peaks in Nov–Dec. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 1.8% of those searches ended in a purchase.

Shoppers searched for this 228K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -24.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €99K a year.

Searches, last 12 months
228K
Growth, 90 days vs prior 90
-24.1%
Conversion, latest week
1.8%
Market size, estimated
€99Ka year
Peak month
November1.9× the quietest month
Top search term
bettwäsche beige86K searches a year

02 · Price

A sale here is worth €24.44.

Listings sell for €24.44 on average, from €8.70 to €45.87. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At €24.44 that is €0 to €2K a year per listing.

Average price
€24.44inside the $15 to $100 sweet spot
Price range
€8.70–€45.87
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
€0–€2K
Returns
2.9%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads and reviews.

94% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 8.3% of listings are out of stock. The average listing ranks #68 within Bettwaren & Bettwäsche. It carries 6,613 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
97%
Out of stock, average day
8.3%
Average rank
#68in Bettwaren & Bettwäsche
Average rating
4.41 starsAmazon Germany average 4.37 stars
Average reviews
6,613per listing
Listings tracked
36

04 · Newcomers

3 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months
7
Successful launches
3Amazon's first-year sales bar
Average brand age
46 months

Products

Top Bettwäsche Beige products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 44% of clicks. Leaders hold, but buyers still shop past them.

Brands

20 falling

Sellers

27

Top-5 brand share

69%

Top 20: 100%

Top-5 click share

44%

Top 20: 84%

Open market

25%

  • Brand 130%
  • Brand 212%
  • Brand 310%
  • Brand 48%
  • Brand 57%
  • Brand 66%

Demand

Bettwäsche Beige search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 1.9×

Search terms

Top Bettwäsche Beige search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bettwäsche beige86K/yr
  • bettwäsche 135x200 beige38K/yr
  • beige bettwäsche18K/yr
  • bettwäsche beige baumwolle13K/yr
  • bettwäsche beige 135x20019K/yr
  • bettwäsche 135x200 baumwolle beige10K/yr
  • bettwäsche creme9K/yr
  • beige bettwäsche 135x2007K/yr
  • bettwäsche baumwolle beige5K/yr
  • bettwäsche 135x200 beige creme7K/yr

Reviews and returns

What reviews say buyers love and hate about Bettwäsche Beige

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Qualität insgesamt”
19%of negative reviews mention “Qualität insgesamt”
2.9%of orders come back
“Sehr schlechte Qualität”
A buyer, on “Qualität insgesamt”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Bettwäsche Beige questions

Answered from the same tracked data.