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Bettwäsche 240x260

a small market ($18K/yr) — Bettwäsche 240x260 doesn't clear our bar today.

Flapen Score

43
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Ranks 2,912 of 4,240 Küche, Haushalt & Wohnen niches · −5 vs the category median of 48

Market size 5Growth 7Conversion 9Competition 78Returns 73Price range 90Avg price 95Brand share 45Review moat 22Quality gap 67
This niche Category average · 4,240 niches

Is Bettwäsche 240x260 profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Bettwäsche 240x260 is a €18K/yr Amazon Germany market (97K searches/yr). The top 5 brands hold 78% of demand. Demand peaks in Jan–Oct–Nov–Dec. Verdict: Skip it — 43/100.

Bettwäsche 240x260: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -35.3% over the last 90 days and 0.7% of searches end in a purchase.

€18K

revenue / yr

Units sold / yr2K
Search volume / yr-35.3%97K
Conversion rate0.7%
Avg price€27.37

Who owns the niche?

The top 5 brands hold 78% of demand, so 22% of the market is open.

22%

open market share

Brands · sellers15 · 23
Top-5 product click share37%
Open market22%
Avg brand age47 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 51 products

Sponsored placement41%
New entrants (1y)9· 0 succeeded
Avg rating4.3★
Avg reviews10,416

Top Bettwäsche 240x260 products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (37% combined) — an open shelf where new products get seen.

€0€544€1K€2K€2K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

15 falling

Sellers

23

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

37%

Top 20: 72%

Open market

17%

  • Dreamzie27%
  • Utopia Bedding21%
  • VISION15%
  • Douceur d'Intérieur9%
  • CGK Unlimited6%
  • Cotopuro5%
  • Open — no brand owns it (9 brands, 17%)

Bettwäsche 240x260 demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume97KCVR0.7%Products51Brands15Top 5 Brands78%OOS Rate12.9%Rating4.3★Reviews10,416Avg BSR#780
4K3KSpike '24Holiday '24Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 2.7×

Top Bettwäsche 240x260 search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • bettwäsche 240x26042K/yr
  • bettwäsche 240x260 baumwolle18K/yr
  • bettwäsche 260x24014K/yr
  • 260x2408K/yr
  • bettbezug 240x2609K/yr
  • bettwäsche 260x2207K/yr

What reviews say buyers love and hate about Bettwäsche 240x260

What buyers mention most, as a share of all reviews.

What buyers love

80% of reviews
Qualität insgesamt30%

Top Qualität für den kleinen Geldbeutel

Polster-/Stoffqualität14%

100% 💯% Baumwolle top

Gesamtgröße11%

Passt

Farbe8%

Passte perfekt und schöne kräftige Farbe

beworben Vs Tatsächliches Produkt5%

Gutes Produkt, entspricht der Abbildung

What buyers complain about

74% of reviews
Farbe20%

Die Farbe spricht nicht der Abbildung, statt Beige ist es eher Rosa

Gesamtgröße14%

Maß stimmt nicht

Auslaufsicher9%

Bettwäsche ist eingelaufen

Qualität insgesamt9%

Leider gibt es sie in dieser Grösse nicht in guter Qualität,

Farbverblassen/Verfärbung5%

Nach dem ersten Waschen hat sich die Farbe außerdem bereits verfärbt bzw. ist deutlich heller geworden

Bettwäsche 240x260 return rate & reasons

Why buyers send it back, as a share of all return requests.

2.1%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
28%
2Farbe
22%
3Qualität insgesamt
15%
4Materialqualität
11%
5beworben Vs Tatsächliches Produkt
5%

Common Bettwäsche 240x260 questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Bettwäsche 240x260 43/100 on Amazon Germany — Skip it. The niche generates €18K/yr across 51 tracked products. 0 of 9 products launched in the last 360 days are still selling. Search demand moved -35.3% over the last 90 days.
Search demand for Bettwäsche 240x260 on Amazon Germany peaks in Jan–Oct–Nov–Dec, where the busiest month runs 2.7× the quietest.