Skip to content

Bettwäsche 220x240

Maybe

Products sell for $27.94 on average, inside the sweet spot. But demand is soft, at -37.4% this quarter, so Bettwäsche 220x240 is a Maybe.

Flapen Score
54
54 / 100
Top 23% of 4,240 Küche, Haushalt & Wohnen niches · +6 vs the category median of 48
Market size
€441K/yr1.1M searches / yr
90-day growth
-37.4%search demand this quarter
Competition
25%top-5 click share · 27 brands · 28 sellers

Flapen Score

Bettwäsche 220x240 against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Bettwäsche 220x240 is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bettwäsche 220x240 market on Amazon at a glance

Shoppers on Amazon Germany searched for Bettwäsche 220x240 1.1M times last year and spent an estimated €441K. The top 5 brands take 61% of clicks. Demand peaks in Jan–Oct–Nov–Dec. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

An estimated 1.4% of those searches ended in a purchase.

Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -37.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €441K a year.

Searches, last 12 months
1.1M
Growth, 90 days vs prior 90
-37.4%
Conversion, latest week
1.4%
Market size, estimated
€441Ka year
Peak month
November3.0× the quietest month
Top search term
bettwäsche 220x240476K searches a year

02 · Price

A sale here is worth €27.94.

Listings sell for €27.94 on average, from €11.21 to €52.35. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At €27.94 that is €3K to €7K a year per listing.

Average price
€27.94inside the $15 to $100 sweet spot
Price range
€11.21–€52.35
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
15K–20K
Units per listing a year
100–250
Revenue per listing a year
€3K–€7K
Returns
2.7%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.9% of listings are out of stock. The average listing ranks #77 within Bettwaren & Bettwäsche. It carries 5,011 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
100%
Out of stock, average day
9.9%
Average rank
#77in Bettwaren & Bettwäsche
Average rating
4.41 starsAmazon Germany average 4.37 stars
Average reviews
5,011per listing
Listings tracked
77

04 · Newcomers

1 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
1Amazon's first-year sales bar
Average brand age
53 months

Products

Top Bettwäsche 220x240 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 25% of clicks. An open shelf where new products get seen.

Brands

27 falling

Sellers

28

Top-5 brand share

61%

Top 20: 97%

Top-5 click share

25%

Top 20: 58%

Open market

32%

  • Brand 121%
  • Brand 214%
  • Brand 310%
  • Brand 49%
  • Brand 58%
  • Brand 67%

Demand

Bettwäsche 220x240 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 3.0×

Search terms

Top Bettwäsche 220x240 search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bettwäsche 220x240476K/yr
  • bettwäsche 220x240 baumwolle187K/yr
  • bettwäsche 240x220130K/yr
  • bettbezug 220x24060K/yr
  • bettwäsche 240x220 baumwolle43K/yr
  • duvet cover 220x24046K/yr
  • 220x240 bettwäsche set33K/yr
  • bettwäsche baumwolle 220x24015K/yr
  • bettwäsche 200x24014K/yr
  • bettbezug 220x240 baumwolle17K/yr

Reviews and returns

What reviews say buyers love and hate about Bettwäsche 220x240

We read the reviews and the return reasons for every product selling here.

32%of positive reviews mention “Qualität insgesamt”
13%of negative reviews mention “Preis-Leistungs-Verhältnis”
2.7%of orders come back
“Wirklich schade für den Preis”
A buyer, on “Preis-Leistungs-Verhältnis”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Bettwäsche 220x240 questions

Answered from the same tracked data.