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Bettwäsche 155x220 Winter

Maybe

The top 5 products take only 16% of clicks. But buyers convert on only 1.0% of searches, so Bettwäsche 155x220 Winter is a Maybe.

Flapen Score
57
57 / 100
Top 14% of 4,240 Küche, Haushalt & Wohnen niches · +9 vs the category median of 48
Market size
€181K/yr659K searches / yr
90-day growth
-15.5%search demand this quarter
Competition
16%top-5 click share · 53 brands · 71 sellers

Flapen Score

Bettwäsche 155x220 Winter against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Bettwäsche 155x220 Winter is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bettwäsche 155x220 Winter market on Amazon at a glance

Shoppers on Amazon Germany searched for Bettwäsche 155x220 Winter 659K times last year and spent an estimated €181K. The top 5 brands take 36% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

An estimated 1.0% of those searches ended in a purchase.

Shoppers searched for this 659K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved -15.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €181K a year.

Searches, last 12 months
659K
Growth, 90 days vs prior 90
-15.5%
Conversion, latest week
1.0%
Market size, estimated
€181Ka year
Peak month
November4.6× the quietest month
Top search term
bettwäsche 155x220 mako satin53K searches a year

02 · Price

A sale here is worth €27.97.

Listings sell for €27.97 on average, from €11.37 to €69.47. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 0 to 100 of them. At €27.97 that is €0 to €3K a year per listing.

Average price
€27.97inside the $15 to $100 sweet spot
Price range
€11.37–€69.47
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
10K–13K
Units per listing a year
0–100
Revenue per listing a year
€0–€3K
Returns
2.5%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

87% of listings pay for placement with sponsored ads. 78% ship with Prime. On an average day, 14.9% of listings are out of stock. The average listing ranks #251 within Bettwaren & Bettwäsche. It carries 2,231 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings
87%
Prime listings
78%
Out of stock, average day
14.9%
Average rank
#251in Bettwaren & Bettwäsche
Average rating
4.37 starsAmazon Germany average 4.37 stars
Average reviews
2,231per listing
Listings tracked
145

04 · Newcomers

3 of last year's 16 launches cleared the first-year sales bar.

16 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 60 months on average, so the names here are established.

Launched, last 12 months
16
Successful launches
3Amazon's first-year sales bar
Average brand age
60 months

Products

Top Bettwäsche 155x220 Winter products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 16% of clicks. An open shelf where new products get seen.

Brands

53 falling

Sellers

71

Top-5 brand share

36%

Top 20: 79%

Top-5 click share

16%

Top 20: 41%

Open market

59%

  • Brand 110%
  • Brand 27%
  • Brand 37%
  • Brand 46%
  • Brand 56%
  • Brand 65%

Demand

Bettwäsche 155x220 Winter search demand

Weekly searches over the year, seasonality beneath. Pick a range.

80K60KSpike '24Black Friday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 4.6×

Search terms

Top Bettwäsche 155x220 Winter search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bettwäsche 155x220 mako satin53K/yr
  • sommerbettwäsche 155x22019K/yr
  • mako satin bettwäsche 155x22045K/yr
  • bettwäsche 155x220 sommer13K/yr
  • jersey bettwäsche 155x22037K/yr
  • biber bettwäsche 155x220219K/yr
  • baumwolle bettwäsche 155x22025K/yr
  • sommer bettwäsche 155x2208K/yr
  • baumwoll bettwäsche 155x22019K/yr
  • perkal bettwäsche 155x2208K/yr

Reviews and returns

What reviews say buyers love and hate about Bettwäsche 155x220 Winter

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Qualität insgesamt”
16%of negative reviews mention “Qualität insgesamt”
2.5%of orders come back
“Mangelhaft”
A buyer, on “Qualität insgesamt”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Bettwäsche 155x220 Winter questions

Answered from the same tracked data.