Is bettdecke 200x220 profitable to sell on Amazon Germany?

The niche generates €294K/yr across 24 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -24.5%. Flapen's verdict: Skip it (48/100).

How competitive is the bettdecke 200x220 niche?

16 brands and 19 sellers compete. The top 5 products take 52% of clicks and top 5 brands hold 83% of demand.

What do buyers complain about in bettdecke 200x220?

Top complaints mined from reviews: Qualität insgesamt, Dicke, Waschechtheit. The return rate is 1.3%.

When does demand for bettdecke 200x220 peak?

Demand peaks in Oct–Nov–Dec; the busiest month runs 3.2× the quietest.

What does it cost to enter the bettdecke 200x220 niche?

Listings span €18.91–€72.66; the average listing price is €32.25 (sweet spot $15–$100). The average incumbent carries 11,058 reviews — the moat a new listing must climb.

bettdecke 200x220

Skip it

Soft demand (-24.5% this quarter) — this niche doesn't clear our bar today.

Avg price

Incredible€32.25

avg listing price — sweet spot $15–$100

Price range

Incredible€18.91–€72.66

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Great1.3%

return rate — above 5% kills the launch gate

Competition

Good52%

top-5 click share — leaders hold, buyers still browse

Market size

Good€294K

€294K/yr · 270K searches

Conversion

Okay3.4%

search→purchase rate — share of searches ending in a sale

Brand share

Okay83%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Review moat

Bad11,058.42

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-24.5%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon Germany niche tracking, bettdecke 200x220 is a €294K/yr Amazon Germany market (270K searches/yr). The top 5 brands hold 83% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 48/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

bettdecke 200x220 market data

Units sold / yr: 8K–10K; avg 250–500/product
Revenue / yr: €258K–€323K; units × avg price
Conversion rate: 3.4%
Avg BSR: #48
Page quality: 0%
Prime: 79%
Sponsored: 88%
Out of stock: 13.1%
Avg brand age: 55 months
Avg seller age: 190 days

Competition & brand share

The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.

Brands

16 rising

Sellers

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

52%

Top 20: 98%

Open market

13%

Siebenschläfer26%
Utopia Bedding20%
WAVVE12%
Aisbo12%
John Cotton12%
FH FAM' HOME HOME COSINESS5%
Open — no brand owns it (10 brands, 13%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -24.5% search growth over the last 90 days.

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 3.2×

Open Trend

Top bettdecke 200x220 search terms

bettdecke 200x220170K/yr -21.4%3.7% conv.
decke 200x22022K/yr -21.8%3.3% conv.
4 jahreszeiten bettdecke 200x22013K/yr -24.4%2.2% conv.
bettdecke 200x220 4 jahreszeiten10K/yr -13.5%3.4% conv.
bettdecke 220x20010K/yr -36.8%3.3% conv.
bettdecke 200x220 baumwolle5K/yr -8.9%0.9% conv.
200x220 bettdecke5K/yr -38.1%4.2% conv.
decke 220x2004K/yr -6.9%3.1% conv.
oberbett 200x2203K/yr -18.1%3.8% conv.
duvet 200x2204K/yr -39.2%3.9% conv.

All search terms

Top bettdecke 200x220 products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Siebenschläfer Bettdecke 200x220 cm Medium Ganzjahresdecke für normal temperierte Schlafzimmer (200 x 220 cm - Ganzjahresdecke)

Siebenschläfer€46.574.8★28,624 rev

John Cotton New Way Bettdecke 200x220 - Innovativ & Atmungsaktive Steppdecke für Allergiker | Oeko-Test Zertifiziert Bettdecken | Ideal Schlafdecke für Frühling & Herbst | Decke 200 x 220 cm

John Cotton€23.784.6★2,001 rev

Aisbo Bettdecke 200x220 Ganzjahresdecke für Bett - Decke 200 x 220cm Steppbettdecke 300GSM Schlafbettdecke 220x200 cm Warm für Winter Oberbett ohne Kissen

Aisbo€21.964.6★648 rev

Utopia Bedding Bettdecke 200x220 cm Ganzjahresbettdecke 280 GSM Füllung Mikrofaser Steppdecke (weiß)

Utopia Bedding€18.914.6★2,497 rev

Siebenschläfer Sommerdecke 200x220 cm - dünne und leichte Bettdecke für den Sommer (200 x 220 cm - leichte Sommer-Bettdecke)

Siebenschläfer€39.484.8★28,624 rev

Newest

by launch date

Daunendecke 200x200 Ganzjahres Bettdecke Daunen 100% Baumwolle Bezug atmungsaktiv Oeko-TEX Standard 100 Zertifiziert leichte warme Bettdecke für Winter & Sommer ideal für Allergiker

Yalamila€34.7953 rev

6mo ago

Dreamzie Daunendecke 200x220 Daunen Bettdecke - Bauschige Ganzjahresdecke 450gsm - Komfort Bettdecke 200x220 cm - Bettdecken Daunen & Federn - Zertifiziert für Tierwohl

Dreamzie€72.66451 rev

10mo ago

CozyLux Bettdecke 200x220 für 4 Jahreszeiten - Bettdecke Ohne Bezug 200x220 cm Mikrofaser - Füllung 300GSM - Steppdecke mit 4 Eckschlaufen Oeko-TEX 100 Maschinenwäsche 220x200 Weiß

CozyLux€25.952,861 rev

2y ago

Gentle North Bettdecke 220x200 als Schlafdecke - Ganzjahresdecke für Allergiker geeignet - Weiche Steppdecke - Besonders Flauschig & waschbar bei 60

Gentle North€22.89706 rev

2y ago

KNERST Bettdecke 200x220 cm - leichte Sommerdecke - große Bettdecken für 2 Personen für Komfortables Schlafen - dünne Decke ideal für den Sommer - kühle waschbare Sommer Bett-Decke 220x200

KNERST€26.88148 rev

2y ago

What buyers say about bettdecke 200x220

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt21%

“Good product”

Wärme18%

“ideal für warme Nächte”

Preis-Leistungs-Verhältnis12%

“Preis ist super fair”

Komfort insgesamt11%

“Super bequeme Decke”

Weiches Gefühl8%

“Warm und weich”

Gewicht leicht5%

“Perfektes Gewicht”

Gesamtgröße4%

“Große passt perfekt”

Geruch3%

“Geruchlos”

Schlafqualität3%

“Angenehmer Schlaf”

beworben Vs Tatsächliches Produkt2%

“Wie erhofft”

What buyers complain about

Qualität insgesamt25%

“Schlechte Qualität und sehr dünn”

Dicke19%

“Am Anfang denkt man oh sehr dünn”

Waschechtheit6%

“Ich vermute, dass meine 7 kg Waschmaschine sie nicht gut waschen kann, da es in der Trommel zu eng werden wird”

Gesamtgröße6%

“Ich staune darüber, wie groß”

Geschenk Zweck6%

“aber nicht weider dazu sagen da es ein Verschenk artikel war.”

Wärme4%

“leider viel zu warm für unsere Zwecke.”

Heizung4%

“Ich dachte sie ist ein bisschen wärmer”

Top return reasons

Gesamtgröße41%

Dünn19%

Wärme12%

Qualität insgesamt6%

Materialqualität5%

Gewicht schwer3%

Dicke2%

Atmungsaktivität2%

Produktzustand1%

Geruch1%

Common questions

Is bettdecke 200x220 profitable to sell on Amazon Germany?: The niche generates €294K/yr across 24 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -24.5%. Flapen's verdict: Skip it (48/100).
How competitive is the bettdecke 200x220 niche?: 16 brands and 19 sellers compete. The top 5 products take 52% of clicks and top 5 brands hold 83% of demand.
What do buyers complain about in bettdecke 200x220?: Top complaints mined from reviews: Qualität insgesamt, Dicke, Waschechtheit. The return rate is 1.3%.
When does demand for bettdecke 200x220 peak?: Demand peaks in Oct–Nov–Dec; the busiest month runs 3.2× the quietest.
What does it cost to enter the bettdecke 200x220 niche?: Listings span €18.91–€72.66; the average listing price is €32.25 (sweet spot $15–$100). The average incumbent carries 11,058 reviews — the moat a new listing must climb.

bettdecke 200x220

bettdecke 200x220 market data

Competition & brand share

Demand & seasonality

Top bettdecke 200x220 search terms

Top bettdecke 200x220 products on Amazon

Top sellers

Newest

Trending

What buyers say about bettdecke 200x220

What buyers love

What buyers complain about

Top return reasons

Common questions

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