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Besteckkasten Holz

Fail

Shoppers spend an estimated $54K a year here, so Besteckkasten Holz is a Fail.

Flapen Score
41
41 / 100
Ranks 3,205 of 4,240 Küche, Haushalt & Wohnen niches · −7 vs the category median of 48
Market size
€54K/yr82K searches / yr
90-day growth
-7.2%search demand this quarter
Competition
52%top-5 click share · 14 brands · 30 sellers

Flapen Score

Besteckkasten Holz against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Besteckkasten Holz is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Besteckkasten Holz market on Amazon at a glance

Shoppers on Amazon Germany searched for Besteckkasten Holz 82K times last year and spent an estimated €54K. The top 5 brands take 76% of clicks. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 3.6% of those searches ended in a purchase.

Shoppers searched for this 82K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.6% of those searches ended in a purchase. Searches in the last 90 days moved -7.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated €54K a year.

Searches, last 12 months
82K
Growth, 90 days vs prior 90
-7.2%
Conversion, latest week
3.6%
Market size, estimated
€54Ka year
Top search term
besteckkasten holz32K searches a year

02 · Price

A sale here is worth €18.43.

Listings sell for €18.43 on average, from €8.76 to €38.13. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At €18.43 that is €0 to €2K a year per listing.

Average price
€18.43inside the $15 to $100 sweet spot
Price range
€8.76–€38.13
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
€0–€2K
Returns
3.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

86% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 11.9% of listings are out of stock. The average listing ranks #40 within Halter & Einsätze. It carries 2,633 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
93%
Out of stock, average day
11.9%
Average rank
#40in Halter & Einsätze
Average rating
4.54 starsAmazon Germany average 4.37 stars
Average reviews
2,633per listing
Listings tracked
29

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
47 months

Products

Top Besteckkasten Holz products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 52% of clicks. Leaders hold, but buyers still shop past them.

Brands

14 falling

Sellers

30

Top-5 brand share

76%

Top 20: 100%

Top-5 click share

52%

Top 20: 92%

Open market

16%

  • Brand 121%
  • Brand 219%
  • Brand 314%
  • Brand 412%
  • Brand 510%
  • Brand 68%
  • Open — no brand owns it (8 brands, 16%)

Demand

Besteckkasten Holz search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KDecJanFebMarAprMayJunJul

No pronounced peak months · busiest ÷ quietest = 1.2× · 8 of 12 months tracked

Search terms

Top Besteckkasten Holz search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • besteckkasten holz32K/yr
  • besteckkasten für schubladen holz16K/yr
  • holz besteckkasten für schubladen6K/yr
  • bambus besteckkasten für schubladen4K/yr
  • besteckkasten bambus9K/yr
  • besteckeinsatz holz4K/yr
  • besteckkasten für schubladen bambus5K/yr
  • bambus besteckkasten5K/yr

Reviews and returns

What reviews say buyers love and hate about Besteckkasten Holz

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Qualität insgesamt”
33%of negative reviews mention “Qualität insgesamt”
3.0%of orders come back
“Miserabel verarbeitet”
A buyer, on “Qualität insgesamt”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Besteckkasten Holz questions

Answered from the same tracked data.