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Bastelkleber

Fail

Prices span $2.36–$14.19, mostly outside the sweet spot, so Bastelkleber is a Fail.

Flapen Score
44
44 / 100
Ranks 2,757 of 4,240 Küche, Haushalt & Wohnen niches · −4 vs the category median of 48
Market size
€388K/yr411K searches / yr
90-day growth
-32.0%search demand this quarter
Competition
72%top-5 click share · 11 brands · 63 sellers

Flapen Score

Bastelkleber against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Bastelkleber is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bastelkleber market on Amazon at a glance

Shoppers on Amazon Germany searched for Bastelkleber 411K times last year and spent an estimated €388K. The top 5 brands take 81% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 13.4% of those searches ended in a purchase.

Shoppers searched for this 411K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 13.4% of those searches ended in a purchase. Searches in the last 90 days moved -32.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €388K a year.

Searches, last 12 months
411K
Growth, 90 days vs prior 90
-32.0%
Conversion, latest week
13.4%
Market size, estimated
€388Ka year
Peak month
October2.9× the quietest month
Top search term
bastelkleber182K searches a year

02 · Price

A sale here is worth €7.02.

Listings sell for €7.02 on average, from €2.36 to €14.19. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 4,000 to 5,000 of them. At €7.02 that is €28K to €35K a year per listing.

Average price
€7.02under the $15 to $100 sweet spot
Price range
€2.36–€14.19
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
60K–80K
Units per listing a year
4,000–5,000
Revenue per listing a year
€28K–€35K
Returns
0.3%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

73% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #28 within Bastel- & Malmaterialien. It carries 1,273 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
73%
Prime listings
93%
Out of stock, average day
0.0%
Average rank
#28in Bastel- & Malmaterialien
Average rating
4.53 starsAmazon Germany average 4.37 stars
Average reviews
1,273per listing
Listings tracked
15

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
54 months

Products

Top Bastelkleber products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 72% of clicks. A locked shelf that new listings rarely crack.

Brands

11 falling

Sellers

63

Top-5 brand share

81%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

14%

  • Brand 132%
  • Brand 222%
  • Brand 315%
  • Brand 47%
  • Brand 55%
  • Brand 65%
  • Open — no brand owns it (5 brands, 14%)

Demand

Bastelkleber search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '24Prime Day '25Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.9×

Search terms

Top Bastelkleber search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bastelkleber182K/yr
  • bastelkleber transparent flüssig61K/yr
  • uhu bastelkleber29K/yr
  • bastelkleber kinder30K/yr
  • bastelleim21K/yr
  • bastelkleber transparent12K/yr
  • bastelkleber schnelltrocknend11K/yr
  • bastel kleber8K/yr
  • bastelleim transparent11K/yr
  • weißer bastelkleber8K/yr

Reviews and returns

What reviews say buyers love and hate about Bastelkleber

We read the reviews and the return reasons for every product selling here.

58%of positive reviews mention “Haftung/Klebrigkeit”
48%of negative reviews mention “Haftung/Klebrigkeit”
0.3%of orders come back
“Von Superkleber keine Spur”
A buyer, on “Haftung/Klebrigkeit”48% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Bastelkleber questions

Answered from the same tracked data.