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Baobab Kerze

Fail

The top 5 brands take 100% of clicks, so Baobab Kerze is a Fail.

Flapen Score
38
38 / 100
Ranks 3,526 of 4,240 Küche, Haushalt & Wohnen niches · −10 vs the category median of 48
Market size
€53K/yr34K searches / yr
90-day growth
-31.4%search demand this quarter
Competition
60%top-5 click share · 4 brands · 11 sellers

Flapen Score

Baobab Kerze against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Baobab Kerze is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Baobab Kerze market on Amazon at a glance

Shoppers on Amazon Germany searched for Baobab Kerze 34K times last year and spent an estimated €53K. All 4 brands take every click. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 1.9% of those searches ended in a purchase.

Shoppers searched for this 34K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -31.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €53K a year.

Searches, last 12 months
34K
Growth, 90 days vs prior 90
-31.4%
Conversion, latest week
1.9%
Market size, estimated
€53Ka year
Top search term
baobab kerze25K searches a year

02 · Price

A sale here is worth €83.49.

Listings sell for €83.49 on average, from €26.46 to €221.85. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At €83.49 that is €0 to €8K a year per listing.

Average price
€83.49inside the $15 to $100 sweet spot
Price range
€26.46–€221.85
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
€0–€8K
Returns
1.2%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

11% of listings pay for placement with sponsored ads. 37% ship with Prime. On an average day, 9.8% of listings are out of stock. The average listing ranks #1,927 within Kerzen & Kerzenhalter. It carries 32 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
11%
Prime listings
37%
Out of stock, average day
9.8%
Average rank
#1,927in Kerzen & Kerzenhalter
Average rating
4.41 starsAmazon Germany average 4.37 stars
Average reviews
32per listing
Listings tracked
19

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 71 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
71 months

Products

Top Baobab Kerze products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 16, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 60% of clicks. Leaders hold, but buyers still shop past them.

€0€5K€11K€16K€21K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)5 products missing review or click data not plotted

Brands

4 flat

Sellers

11

Est. top-5 brand share

100%

Top 20: 100%

Est. top-5 click share

60%

Top 20: 100%

Open market

0%

  • Baobab42%
  • BAOBAB27%
  • Baobab Collection26%
  • M&SENSE6%

Demand

Baobab Kerze search demand

Weekly searches over the year. Pick a range.

600400Feb '26Mar '26Mar '26Apr '26May '26Jun '26

Search terms

Top Baobab Kerze search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • baobab kerze25K/yr
  • baobab kerzen6K/yr
  • baobab collection3K/yr

Reviews and returns

What reviews say buyers love and hate about Baobab Kerze

We read the reviews and the return reasons for every product selling here.

72%of positive reviews mention “Geruch”
25%of negative reviews mention “Geschenk Zweck”
1.2%of orders come back
“Finde das sehr schade, da ich die Kerze als Geschenk gebraucht habe”
A buyer, on “Geschenk Zweck”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

4 topics

NegativePositive

FAQ

Common Baobab Kerze questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data