Auto Matratze
PassAuto Matratze scores 67 out of 100, a Pass. Shoppers spend an estimated $231K a year here, search demand grew +157.8% this quarter, and an estimated 6.2% of orders come back.
- Flapen Score
- 67 / 100Top 2% of 4,240 Küche, Haushalt & Wohnen niches · +19 vs the category median of 4867
- Market size
- €231K/yr427K searches / yr
- 90-day growth
- +157.8%search demand this quarter
- Competition
- 35%top-5 click share · 23 brands · 39 sellers
Flapen Score
Auto Matratze against its category
The dotted line is the Küche, Haushalt & Wohnen average. Past it, Auto Matratze is stronger. Inside it, weaker.
Market
The Auto Matratze market on Amazon at a glance
Shoppers on Amazon Germany searched for Auto Matratze 427K times last year and spent an estimated €231K. The top 5 brands take 58% of clicks. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 67 out of 100, a Pass.
01 · Demand
An estimated 1.2% of those searches ended in a purchase.
Shoppers searched for this 427K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved +157.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €231K a year.
- Searches, last 12 months
- 427K
- Growth, 90 days vs prior 90
- +157.8%
- Conversion, latest week
- 1.2%
- Market size, estimated
- €231Ka year
- Peak month
- July6.4× the quietest month
- Top search term
- auto matratze98K searches a year
02 · Price
A sale here is worth €45.01.
Listings sell for €45.01 on average, from €21.65 to €85.94. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At €45.01 that is €0 to €5K a year per listing.
- Average price
- €45.01inside the $15 to $100 sweet spot
- Price range
- €21.65–€85.94
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 0–100
- Revenue per listing a year
- €0–€5K
- Returns
- 6.2%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is ads.
98% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 21.3% of listings are out of stock. The average listing ranks #321 within Bettwaren & Bettwäsche. It carries 378 reviews at 4.08 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 98%
- Prime listings
- 83%
- Out of stock, average day
- 21.3%
- Average rank
- #321in Bettwaren & Bettwäsche
- Average rating
- 4.08 starsAmazon Germany average 4.37 stars
- Average reviews
- 378per listing
- Listings tracked
- 42
04 · Newcomers
4 of last year's 11 launches cleared the first-year sales bar.
11 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 11
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 31 months
Products
Top Auto Matratze products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 35% of clicks. An open shelf where new products get seen.
Brands
23 falling
Sellers
39
Top-5 brand share
58%
Top 20: 98%
Top-5 click share
35%
Top 20: 81%
Open market
35%
- Brand 120%
- Brand 212%
- Brand 310%
- Brand 49%
- Brand 58%
- Brand 67%
Demand
Auto Matratze search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 6.4×
Search terms
Top Auto Matratze search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- auto matratze98K/yr
- auto luftmatratze51K/yr
- luftmatratze auto36K/yr
- matratze für auto29K/yr
- matratze auto24K/yr
- autobett29K/yr
- automatratze22K/yr
- luftmatratze auto kofferraum15K/yr
- automatratzen kofferraum9K/yr
- auto matratze kombi9K/yr
Reviews and returns
What reviews say buyers love and hate about Auto Matratze
We read the reviews and the return reasons for every product selling here.
“Nach 1x be utt”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Auto Matratze questions
Answered from the same tracked data.